Began 2018, once extremely red temporarily unmanned retail poineering firm moves head of change to another ship in succession, march overseas market.
Chinese technology goes to sea all along is the topic that the masses is fond of Wen Ledao, but in home nobody retail and refluent big setting falls, go to sea this in most person eye more resembling is escape in disorder, it is poineering company people another story that struggles to seek to live on and be told about.
So, true condition after all how? This still must explode retailly from nobody red speak of.
The person that O2O does poineering work people new ground
Had promoted the idea of O2O again without the person almost today, but a few years short before, it ever also was capital eagerly the sweet pastry of angle, a bit no less than later share economy and nobody retail.
2010 around, bandwidth of network of profit from 4G is carried fast, the O2O new pattern below the line on jumper begins popular. Buy besides the group outside mixing, sell, take a taxi, the kind that the service below a kind of any lines such as homemaking, hairdressing can carry mobile Internet, join with the user at any time and place, also include among them retail. Enter at the same time as each player and capital, o2O domain lifts upsurge quickly, this upsurge is in around reached peak 2014, be in again 2016 quickness be on the wane.
After be being exited from O2O circuit, these player earnestly need to search new a place with a draught, write their story in order to continue. Apropos at this moment, the United States of earthly across, yamaxun announces to roll out revolutionary line to issue hypostatic shop Amazon Go. Amazon Go unmanned value is defended, take the characteristic that goes namely to fill imaginary space namely, unmanned and convenience inn also became the person that do poineering work with respect to follow a rational line to do some work well people the optimal carrier that writes a story. So somehow, nobody explode retailly red can the child with undone bubble of regard as O2O.
The father Chen Zilin of Bin fruit box is from O2O domain fight in some places one by one the person do poineering work of unmanned and retail market. In November 2013, chen Zilin founded O2O fruit brand in Guangdong Zhongshan -- Bin fruit fruit, get the Pre-A that cast by the capital that be filled with a letter at was being finished by July 2015 annulus financing of ten million class.
"Ability does not consider our financing strong, capital also is used at run to know pattern quite only, can have accomplished at that time actually average every honor the agreement oddly cost is in 5 yuan of less than, and achieve balance of profit and loss. But the competitor runs more quickly, our mode goes out very hard from break out of an encirclement of 3 lines city. " the say when Chen Zilin ever was accepting media to interview.
Deserve to send cost to reduce, chen Zilin begins to be established downstairs in the village carry ark oneself, try to be being carried oneself snacks sale is put in ark, this is the first form of Bin fruit box. Box of Dan Bin fruit shapes truly is after Amazon Go is released, borrowing the heat of Amazon Go, successful behead obtained Bin fruit box to exceed 100 million yuan A annulus financing, lived to come down not only, and the person that predestined relationship border meets those who made unmanned and retail wind gap detonate.
However the company that great majority quits from O2O domain lacks technical background, they can use RFID plan to achieve the shopping experience of similar Amazon Go only. "They want to learn Amazon Go, but learned a skin to did not acquire lining only, the result does not have method to solve the businessman's pain spot already namely, the pain spot of inextricability also consumer. " the cloud takes science and technology to combine say of father Zhang Yimei.
RFID plan is short board apparent, players the heart knows abdomen bright. A of Bin fruit box annulus the Chen Zilin after financing ever was in in interviewing, express, RFID plan just transfers, the company is based on the 2 plan of computer vision in positive research and development. Nevertheless to him, the technology is not principal, urgent affairs is the shop before preexistence the end of the year market of 5000 inn race to control.
The Xin Yu of another father Feng of Bin fruit box is as contrary as Chen Zilin opinion, look in him, promotion exercise to benefit the internal organs should compare dimensions dilate pressing much. The difference on the concept makes Feng Xinyu finally choose to exit, after leaving Bin fruit case, he established comma intelligence in Guangzhou start all over again, with great concentration studies the door inn that is based on computer vision to transform program.
Capital enters the arena, unmanned and retail gradually out of control
Today look back on, a reduction that can the contend foring of the concept of Chen Zilin and Feng Xin Yu regard unmanned and retail market to compete actually -- should occupy first after all or first burnish technology?
This problem says with its is individual choice, be inferior to saying is enterprise gene makes like that. To the player that comes over from O2O market fight in some places one by one, should be in short-term inside implementation technology breakthrough is apparent not actual, so they very naturally chose market of race to control. This chooses itself and do not have a problem, just enter as capital, more more business is wrapped nip is worn ground of cannot help doing sth moved toward an extreme.
Seek advice from statistic according to Ai Rui, only up to by 2017, the investment amount that unmanned and retail market attracts exceeded 4 billion yuan of RMBs, limelight had been built even share bicycle.
Below the attraction of capital extra dividend, greatly young player as be being swarmed into like the crucian carp of the river too, promote market competition quickly to turn white-hot. Each enterprise encircles the ground for horse race, begin blind dilate in succession. And arrived to open type unmanned goods shelves this kind of mode appears, aim originally what the technology upgrades is unmanned and retail complete fall is nodded for contend for.
Company of unmanned goods shelves is bit righter choose a standard to fall again, want company someone only, without giving thought to thirty-seven thousand one hundred and ninety-one go in to spread crate. Into bureau person people hit second line town from city of a gleam of, hit 34 lines town again... till the avalanche comes.
At the beginning of 2018, "GOGO is small super- " announce to suspend operation, become company of the first unmanned goods shelves that close down. Did not pass how long, orangutan advantage announces to cut into parts go the BD personnel; of 60% is taken an examination of 7 times pull stop financing of Guo Xiaomei of; of goods shelves business to go aground, salary extends difficult; is small show science and technology to apply for to go bankrupt liquidation...
City gate be on fire, disaster reachs Chi Yu. As these enterprises each topples, originally the enterprise of involve technology research and development also is sung to decline along with all the others.
To the outside sing Cui Zhisheng, zhang Yimei cares nothing. She thinks, these flat poineering companies are not real new retail company, however a few copyist that learn a skin not to learn character. "Their toppling is meddlesome instead to the industry. "Their toppling is meddlesome instead to the industry..
The view of Wu Yili of YI Tunnel author and Zhang Yimei are consistent. He expresses, "When the industry is hot, be good at sale and braggart company mixing the unboiled water that get wind to rise, dedicated do not be very popular instead at company of good actual strength; comes down calmly in the industry now, our value is highlighted slowly came out " .
But must admit, whole industry susceptive is tremendous doubt, make of each player live place becomes more hard. Capital is refluent requirement enterprise people enhance ego hematopoiesis ability, live with seek. This also is drive probably the one big main reason that unmanned and retail business goes to sea.
However, is overseas market ground gold really? In home hard the unmanned and convenience inn of be born, went to abroad can coruscate opportunity of survival?
Unmanned and retail a transgression army or escape in disorder?
Convenience to nobody inn is in the corner of home market, wu Yili not dare not or would not speak up. His calm bear, unmanned and convenience inn is in domestic fall to the ground really not much, the matter of backside is very complex.
Unmanned and convenience inn still is an inn substantially, want to solve the problem of set up shop first, will consider nobody to change again. From this angle for, unmanned and convenience inn is lead actually at the market.
Wu Yili expresses, at present market of domestic convenience store still is in rapid development phase, the convenience inn amount that our average per capita has and Japan, United States even the difference with southeast Asia very bigger than still having look. Convenience store company is so first the thing of the consideration is to increase door inn amount, just can transfer to facilitate to nobody slowly after that inn.
Under photograph comparing, the development of market of abroad and convenience inn has tended saturated, the businessman can promote management efficiency to having more strong demand to technical ode. The core of unmanned and convenience inn is not unmanned actually, understand consumer through digitlization however online the behavior below, supportive businessman better selection, price and management supply catenary to wait.
Of course, from managing manpower cost, alleviate for respect of the pressure that use worker worker, the demand of overseas market is more strong also. Compare with Chinese photograph, overseas market population is fewer, population is aged more serious also, manpower cost is rising.
"It is with Japan, Korea exemple, their counterjumper is Indian and Jamaica more very, homeland searchs very hard. And some nations social welfare is first-rate, do not allow to go to work after a few bell on the weekend, but consumer needs corresponding service again, the demand that so they change to nobody is very strong. When we attend NRF and MWC plenary meeting this year, discover, the demand of abroad client is very intense " . Zhang Yimei is right say of net of thunder sharp edge.
Fact also well evidence this. Wu Yili introduces, up to now YI Tunnel has been in the whole world 7 countries and area be born, served 500 strong companies of many 20 world. Light is program of unmanned and convenience store, YI Tunnel served 500 strong companies of 3 abroad worlds, include the telegraphic operation business with the biggest middle east Etisalat, Korea group of SK of the 3rd big company that cross a state, and everybody familiar to the ear can the Coke Cola of detailed.
Refluent later just know who is to be had deep love for really
In all and unmanned retail business, YI Tunnel is a when aim at overseas market the earliest probably. It is early when the industry is very hot still 2017, it placed the strategy that go to sea.
And in with overseas market conform respect, YI Tunnel also has its advantaged advantage really.
Wu Yili is graduated from institute of software of Tsinghua university computer, basically learn graphics and big data way, it is the first batch of students that institute of software of Tsinghua university computer recruits through the university entrance exam. Big 3, big 4 during, he ever jackarooed in Microsoft Asia academy, those who be engaged in also is the job related graphics and computer vision.
After the university graduates, wu Yili worked 8 years in Oracle and IBM. In 4 years when work in IBM, he basically is in charge of the sale of software of level of company of commerce of Chinese area electron, held Chinese market the portion of 70% above.
2014, wu Yili has rectified 30 years old, he hopes to oneself an opportunity goes wrestle, look can do some of more valuable business. After bag of a bag turns, he thinks of oneself most two things that be good at -- retail software joins computer vision and enterprise rank, make the solution of an unmanned inn.
To demonstrate the determination of burn one's boats, the Wu Yili end 2016 sold the house of Beijing, look for the alumnus of university of a lot of Tsinghua, established YI Tunnel together.
Setting adds solid major to start time is earlier, make YI Tunnel built stated lead dominant position on the technology. Cross experience of work of state-owend enterprise job for years, let it no matter go up to do not have an obstacle in language or thinking means,be in when course of study of foreign enterprise of butt joint sea. Wu Yili thinks, this is YI Tunnel can the main reason that overseas market takes the lead in opening a phase.
He expresses, the strategy of YI Tunnel remained a service 2019 abroad and large client. "We or meeting forward the direction of enterprise of a globalization goes developing, this strategy is won't change " .
Unmanned and retail why unmanned
Say or state with certainty now the unmanned and retail road that go to sea whether still be vogue successfully early.
But OK and affirmative is, no matter YI Tunnel whether overseas market broken bureau, also no matter this plants unmanned inn the shape is final whether be approbated by the market, its attempt is full of a meaning.
What Wu Yili says no less than, the core of unmanned and convenience inn is not unmanned, understand consumer through digitlization however online the behavior below, support a businessman better decision-making. In unmanned inn with what arrive face of commodity identifying, person identifies, the technology such as behavioral identifying, it is perception and the crux that understand the act below consumer line.
YI Tunnel is not persistent on product configuration at unmanned inn, what it makes is the solution of one a complete set of, but among them each part can become a system oneself.
"For instance we did unmanned shop, can roll out AI to peddle monitoring of stage of settle accounts of machine, AI, goods shelves oneself quickly, supply catenary to forecast etc, it is the one part of unmanned inn actually. Waited for us to do unmanned shop, when tax can retail industry again, be equivalent to falling than other solution dimension blow. " Wu Yili is right say of Lei Feng net.
