"Leap forward carried retail plan to grow 33.3% compared to the same period end of the year completely 2019, annual market share grows 1% compared to the same period! " this is to go up steam leap forward the target 2019.
2019 first quarter, the sales volume of leap forward how? Show according to data, on terminal sold steam leap forward to grow 23.5% compared to the same period first quarter 2019! This one outstanding achievement is to be in integral car city low confused big setting obtains.
The impetus that sales volume of leap forward of the steam on first quarter grows
Leap forward 2019 first quarter of sales volume go against force growth, the directest pull move a reason to go up namely the sale mode of steam leap forward innovates.
2019 first quarter, leap forward sale began " below the line on the line " volley force.
Be aimed at Internet + times, the target user that blocks a trade gently group younger and younger the tide that turn, 2019. On light card pattern is sold continuously on line of initiate of steam leap forward, direct and online on reach order, leap forward accomplished forefathers on innovation of mode of sale of number of light card trade one pace.
Online next mobile respects, begin from 2019, steam leap forward was begun on " leap forward jumps brave, brave coronal army " appear on the market the meeting that taste ancient bronze mirror, -- on Feburary 22 only then, leap forward is in Zhengzhou, Shijiazhuang, Jinan, Hangzhou, Xi'an, Changchun, Nantong, Guangzhou to waited for 8 cities to hold 2019 to be tasted newly early or late appear on the market the meeting that taste ancient bronze mirror. The meeting that taste ancient bronze mirror is brought for the user the high grade product that has sexual price to compare truly and use experience.
In addition, march, the 100 towns that leap forward developed 56 to spread all over the whole nation at the same time happy event of 10 thousand people jumps 1000 inn buy an activity, side of steam leap forward helps agency up to serve an user on, the force that condenses entire company helps agency from each respects such as mobile organization, finance, service, fulfil material benefit and service to the user. Promoting crucially give in, happy event jump bought mobile site to establish " special offer " area, the sale adviser that digests policy by hep inventory is in charge of technically, install the gift of user be fond of, look so that see to the user, feel those who getting to buy joyance. Be worth what carry is, happy event jump buy an activity to invite make an appointment with a client to clinch a deal rate for 35% , it is to inn rate 84% .
In mobile textural, sale department staff fights bravely together to sale a gleam of and agency. In invite make an appointment with a respect, hit out actively, active outside develop, the choice matchs to block activity of the develop outside consuming the course of the market and field to begin gently. Establish person specially assigned for a task to dog the net sells clew, high purpose clew allocates clinch a deal the sale with high rate is advisory, do not waste an opportunity. In ensure inn leads a field, through dividing class drive to plan, enthusiasm of the develop outside promoting 2 nets to fulfil, mobile spot installs the link such as performance, interactive game, gift, use selectively at the same time " intent gold " promotion user is led to inn.
On financial policy, leap forward offers corresponding discount policy, in the light of new appear on the market before long C500plus, the user can enjoy two years of loan the privilege of 0 interest rate, the user is indebted and great.
The aspect backs in the service, leap forward devotes oneself to to offer the solution of complete lifecycle for the client, roll out " double 5 " service product, 5 years truckload the train in excess specified length that protects character is protected character, the overflow that engine of 50 thousand kilometers maintains freely maintains, create higher value for the user.
Of leap forward brand " 520 plans " , it is to be an user to offer from buy the car, full cycle that uses a car to displacement to ensure a service. "5 " be " double 5 plans " abbreviation, the user can be enjoyed those who be as long as 5 years is truckload protect the engine with 5 years to maintain character (including C of model leap forward is C500-33-WP3.7-D7) ; "2 " point to two handcart to trade displacement, leap forward was rolled out " displacement is jumped without care brave upgrade " platform of two handcart displacement serves, all upgrading the user that buys leap forward product all can be made the same score in two handcart the stage does business; "0 " it is to point to in installment 0 interest rate, user head pays minimum 10% can buy on steam leap forward advocate sell a product, and enjoy 12 period the support of 0 interest rate, key product C500PIus can be enjoyed 2019 24 period 0 interest rate serve.
How does leap forward of the steam on 2019 realize market share to grow the target of 1% ?
The innovation of sale makes first quarter leap forward took make a good beginning, so 2019, how should the target of leap forward annual come true again?
Besides the sale activity that gives power, the support of product and character just is the account that the user chooses leap forward for a long time.
Above all leap forward to before the product is updated " pat slow partly " the problem refers definitely. In last few years, leap forward is on the development of new product, show " fast person one pace " , be in one after another new energy resources, Internet, nobody drive and C2B domain goes in front row of light card industry.
2019 the beginning of the year, on steam leap forward 2019 taste the whole nation newly to appear on the market, exhibited 3 products, it is leap forward C500Plus-D30, C500-WP3.7, C500-WP3.7 respectively. C500Plus of 2019 leap forward has two to taste a model newly, carry D30TCIE4 of dynamic of Wei bavin C500-wp3.7, heart power respectively two engine, be aimed at the pain spot of the market, deepness joint the demand of the user.
Especially on March 19, what leap forward rolls out is brand-new S70 country 6 light card, lade S70 country 6 B engine, truckload economy rises apparently. relatively rated power of promotion of Yu Guowu product grows about 4.4% , the biggest torque grows about 0.7% , specific fuel consumption is reduced about 4% . In lade force respect, brand-new S70 blocks area of bottom of column board packing box gently 6.93 smooth rice, loading capacity is stronger. In safe respect, ABS collects 4 round of fast signal in output speed, reliability is higher. Pass CAN network output, network of signal of feasible implementation speed is shared.
Besides have the product that answers the market quickly, leap forward still has powerful backup force to assure character. From leap forward regression begins, steam had thrown about 1.5 billion yuan to its on, the help showed to be advanced effectively of each respect such as research and development, production actually. 500 strong companies of back world -- go up of steam group on steam leap forward, in research and development of capital, group, product, Internet the respect such as big data got strong support, set foot on the new journey that commercial vehicle transition upgrades formally. Rely on the investment of powerful capital, the manufacturing base of leap forward also undertook be newly-builted completely setting. Be based on on product of steam group CVDP develops technological process; By right of newly-built whole sealing 5 foreword high speed rushs automatically line ball, brand-new workshop of outfit of besmear of digitlization green environmental protection and the car bridge workshop that realize intelligence completely to change treatment to produce, leap forward sex of the security of 2019 products, environmental protection and rectified level of lathe work art to get comprehensive promotion.
Leap forward of the steam on 2019 whether spread out one round new " leap forward "
Is the target that market share grows 1% difficult to leap forward?
Actually, in former days the old that leap forward ever was industry of domestic light card, hold water at the leap forward 1958, make a home the first light card, it is the light card brand that owns history of 60 one's remaining years, quantity of produce and sale ever also had defeated 100 thousand to close greatly, but joint-stock hind sales volume glides to be travelled together to surmount, and come off from joint-stock company nowadays new student of the recovery after regression is own.
La Qingsong of steam group vice president ever was analysed on think, leap forward lacks technical advantage when the joint ventures, "The joint ventures is foreign should have product and technology, but our partner did not block a technology gently. Come so, the joint ventures is foreign bring a technology this kind of mode, do not hold water inside leap forward business. Do not hold water inside leap forward business..
After the steam on regression, the product of leap forward upgrades, get the technology of steam supports coming from going up quickly. La Qingsong thinks, "On product of the look up before steam is built 10 this years develops ability, change in intelligence, technology of cell of intelligent network couplet, new energy resources, intelligence and unmanned road-sense, fuel, pure dynamoelectric, mix move wait for a respect to form banner technology system and ability, these are OK through going up in a steady stream of center of technology of steam commercial vehicle is endowed with again to leap forward ceaselessly can product development.
Had finished what product position adjusts to go up steam leap forward, the road that reviving advances steadily, wait and see what happens.