The 5 big pain spot that at present small business is faced with, check the number is entered
What small business does is pretty good, what still do is pretty good, what small business does is bad, still do bad.
Why?
Good because of what do, found right way at the beginning, for instance good product, for instance healthy small business pattern.
Everybody says friend circle wants to do credit, small business is the business that does a friend. Right.
Why is that still done bad?
Because your body is in in these 5 pain spot, deep cannot extricate oneself.
1, multistage acts as agent
Itself representative does not have a fault, the soft gentle breeze of a kind of vicious circle that the fault is forming is angry. I once had published an article to cry on today's top headlines " sell just sell just greatly " basically have two meanings, small business should dare to sell a product, small business should sell a product.
Present one big question is, small business does not sell goods, go enrolling a representative. Appeared even, enrolled a representative to make money, do not enrol a representative not to earn money. Why? Sell do not go out goods. Consumer is not foolish also, the thing that knows you sell him obviously has been added by several people valence, not be his requisite, why should he eat this deficient?
So I say, the market can help us wash out a few insalubrious mode.
2, 3 without the product
A lot of brands give authorization, what cannot a piece of paper prove, after consumer is truly gone is really experiencing ability is kingcraft.
And friend of a lot of small business meets this moment to be told with me, the product itself quality of our home is pretty good, a lot of friends come to an agreement or understanding, myself also is being used. Why can still have bottleneck. Two reasons: 1, a lot of consumer, resolution does not give stand or fall. As long as not bad it is good. 2, since distribute not clear stand or fall, I have more choices, my for instance familiar sign, the brand that for instance another friend recommends, and it is better that that friend concerns with me, the sign is bigger also.
The secondary action that this kind of product brings is, small business needs to spend much time energy to make a brand, go making case, build feedback, build all sorts of evidential advertisement words to let others feel it is good. Finally is manufacturer benefit. Manufacturer casts give a message to say: Who will we invite next year who who comes Dai Yan, begin to blot out the sky and cover up the earth again then. You send 5 friends ring one day, neither more nor less than, one unscrambles a product, one makes a brand, a hair feedbacks, one delivers running water, what is still having? It is action representative. Or chicken broth.
Too tired, you do a client to analyse at all without time, go developing the market, the problem that goes solving a client...
3, store up goods
I most most most most those who be fed up with is the sort of it is every day above small letter cry: I dare store up goods, I earn you to choose fund how. . . It is the most important to do small business is accredit, you connect money not dare how dare store up sell a friend... not store up goods does not do small business... the word of and so on. . . I am not repellent store up goods, agree with store up goods even, it is I am overcome only the sort of store up goods that is a purpose with goods of requirement store up.
And what still have 10 are 3 class representative, 50 you are 2 class representative, 100 you are one class representative... he is capable to make one form, leading an a gang next do 2 class go take cities and seize territory? Perhaps say, it is to enrol goods of acting store up only, enrol goods of acting store up, die next?
These millions of goods, how many arrive on right consumer hand? Examine one's conscience.
4, devoid sale skill
Small business friend is given priority to with the female, perhaps hold two or more posts concurrently with mom again white-collar student is given priority to, for convention, not be professional one's previous experience, to the sale, market analysis, client psychology not be very be good at. Bring about so in friend circle, besides say the product is good, it is product club. Do not have new idea, 2 without skill. Common says cerebral damage type brushs screen. Brush screen to also need skill.
5, lack core competition ability
Understand simply: Your some others does not have what thing, or you are stronger than others. (in product situation roughly same situation falls) we or with citing of present most small business, the blain of face film dispel that you sell, the face film beauty that she sells is white. The face film that another person sells the likelihood dispel blain the United States is white, how to do? What is your advantage? Oh, the client is your friend, can you buy you for certain... is this core competition ability? Either! You say the face film that buys you sends child, also not be core competition ability, others can send satchel.
Exchange a word for, besides the product that gives a client besides you, you have the capacity that offers additional value to him even, and this kind of additional cost, if great majority is done not have, and you have, stronger perhaps. This is your core competition ability. Very may much person knew, offer professional proposal, or a few additional services. This train of thought is right, is the problem how to many person is accomplished now? Small business is worrying about action representative and the product that let others believe this brand are true. Then your client experiences the additional cost that is less than you to offer, when her friend the group appears congener product when, in a way is add so little, dropped with respect to prediction of a person's luck in a given year. Good added hundreds of pink not easily, changed a few clients, prediction of a person's luck in a given year is short of to drop from the back. That is you after all those who change is fast, is still be prediction of a person's luck in a given year fast? ? ?
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Author introduction
Steamed stuffed bun bazoo, small letter 122245411, the person that fashionable new media is carried out, be fond of mobile Internet all sorts of playing law, company group, promotion of economy of vermicelli made from bean starch, operation, small business grooms etc.