? Believe the friend that pays close attention to domain of science and technology knows, on April 23, 2019, samSung electron announces a main plan, samSung electron plan invests 133 trillion Han in semiconductor business to 2030 yuan, it is 116 billion dollar probably, this mint investment will consolidate SamSung is in further the position of chip domain.
The chip business of SamSung holds the balance inside alive bound limits
Respecting SamSung, everybody knows to it is very giant gigantic without bully, 2018 among 500 strong ranks of world, samSung is in with the business income platoon of two hundred and eleven billion nine hundred and forty million dollar the whole world the 12nd, and the one part business that SamSung electron is SamSung group only, besides SamSung group still has group of additionally two extraction 500 strong, it is SamSung respectively life-insurance with SamSung products.
Between everybody's understanding, a lot of people think SamSung is a common mobile phone produces manufacturer only, because everybody is contacted,most is SamSung mobile phone, the sales volume platoon of SamSung mobile phone was in 2018 the whole world the 1st.
But everybody may not know, rank the world besides mobile phone sales volume the first outside, samSung still has a business also is an alive bound the first, that is chip business.
Respecting chip business, what very may much person can think of above all is a few industries that often hear, connect high for instance, intel, AMD, the stage accumulates report, couplet hair division these traditional businesses, the person that grows bit of knowledge a little still can think of malic China is these enterprises, but the chip sales volume of these enterprises is compared with SamSung photograph, still have one cut difference.
The sales volume of chip manufacturer ranked the basis 2018, samSung electron is ranked with the sales volume of seventy-five billion eight hundred and fifty-four million dollar the first, this sales volume grew 26.7% 2017 relatively, samSung was achieved in the market share of chip market 15.9% , more than the 2nd Intel gave 2.1 percent.
The chip business of SamSung accomplishs the world the first be not in one day to be able to be finished, experience a relatively painful process however.
The chip of respecting SamSung, its still have many stories rear.
Although the dimensions of SamSung is very at present giant, but be in original when SamSung is fish of a production actually dry small company, later, of its father Li Bing expands the business of SamSung to home appliance, 70 time, samSung had become in order to produce refrigerator, the home appliance company that the television gives priority to.
But home appliance company has very big dependence to chip, the home appliance chip that SamSung produces basically comes from at Japan a few enterprises. Arrived nevertheless global oil crisis erupted 1973, japanese begins not to supply chip to SamSung, the home appliance business of result SamSung must not keep producing.
Calculate SamSung to give higher price at that time, japan also is not willing to supply chip to SamSung, this lets Li Bing feel do not have face very much, so he decides he marchs chip business. But chip which are you want to do what do, the thing of this kind of high-tech is accumulated without certain technology and the person just is done prop up play not to rise at all. At that time Li Bing found the chairman of his old friend NEC, put forward to want to learn semiconductor skill, but NEC chairman does not agree to transfer a technology to SamSung however, the possibility that cooperates repeatedly even is done not have, this let feeling of Li Bing be hit again.
Experienced this twice by Japanese humiliate later, pharynx of stubborn Li Bing does not issue this complaint, decide capital of beautiful a huge sum goes starting chip research and development so. It is of course among process of chip research and development SamSung is not plain sailing, the biggest difficult problem that SamSung place faces is talent problem, korea does not have the talent of this respect at all at that time. And march in SamSung chip business when, at that time chip market already by American magnesium light, the enterprise such as 3 water chestnut of Japan is occupied by force, these enterprises have send an advantage first, at that time SamSung marchs chip is undoubtedly touch stone with the egg.
And many difficult problem were encountered really after the fact proves SamSung to produce professional work in formal devoted chip, for instance 1983, samSung produces the chip that gave 64 successfully, but at that time semiconductor price appeared to steep fall however, day beautiful business relies on technology and cost advantage, depreciate considerably sales promotion, at that time 64 chip every price from 4, 5 dollars, steep fall there are 25 cents only when lowest all the time. And SamSung produces a cost of 64 chip to need 1.3 dollars, this means every to produce a chip to be about to pay back one dollar, this brings about SamSung to be in directly 1983 caustic near 300 million dollar, 300 million dollar is in 80 time can be the number with very large brushstroke then.
Do not cross stubborn SamSung and do not have the because of deficit of a huge sum production that halts chip, bravery comes out of the feeling of shame however instead, established group of a few research and development early or late, increase the investment of pair of chip research and development and production, the result arrived 1993, the semiconductor memory business of SamSung achieved the market the first, after this 20 hold world first position all the time for years, never from this has been retreated locally.
What does SamSung rely on chip from 0 accomplish the world the first?
From production piscine doing arrives to manufacturing home appliance become chip tycoon, the every time transition of SamSung is very successful. And SamSung can occupy chip market by force in day beautiful business, below the premise that is without technical base, can accomplish chip business the world the first, this explains SamSung has two brushes really.
Of course, samSung can achieve the market in chip market the first, the reason that there is SamSung him interior already inside this, also have a few external reason.
The 1st reason, never admit defeat, strive upriver spirit of enterprise.
The of father Li Bing of SamSung is always emulative person, can saying is a life and death looks weak refuse to obey dry person, from be rejected twice to begin by Japanese, li Bing is resolved must make chip. Not hesitate for this the risk that risking loss of enterprise a huge sum goes establishing technical group, make product line, this kind of spirit that Bravery comes out of the feeling of shame has very good stimulative effect to the development of SamSung.
The 2nd reason, be willing to part with or use spends capital of a huge sum to start research and development, go developing technical group.
Chip is technology intensive industry, and change very fast, want to hold the lead position of the market, no matter any moment need to throw many capital to have research and development, the support that does not have capital is impossible to had made chip do strong. And go up in the investment of technical research and development, samSung all along explicit, all the time since the investment of research and development of SamSung is very large, for instance the investment of research and development of SamSung achieved thirteen billion four hundred and thirty-seven million euro 2018, charge of research and development ranks global company the first.
The 3rd reason, of the government support energetically.
Chip is a technology intensive and capital concentrated model industry, and SamSung is marching at that time chip industry when, day beautiful business is already banner on chip technology and acting border SamSung 10 years of above, the force that enters chip industry light to rely on an enterprise at that time is no good for certain. So the development of SamSung also supports energetically from what do not open a government.
For instance the chip to develop Korea, korea government promoted extensive reform, the tycoon enterprise such as will large aviation, iron and steel is changed demesne, allocate big financial group; Meanwhile, offer to big financial group be called " indulgence " measure, it is development chip industry even, not hesitate the warlike reparations that employs day of Han Jian to hand in process Japan to be offerred to Korea.
Besides, to draw more talented people, korea implemented a few policy, the Korea student that before attracting, studies abroad toward Euramerican developed country returns Korea, join semiconductor industry in the center; SamSung respect makes full use of this opportunity, invite applications for a job nearly 140 talents, used near 2 years of time to reach tall canal to the engineer of SamSung people impart the experience of semiconductor industry and technology, samSung is able to begin to build a plant formally later and devoted quantity is produced.
The 4th reason, steal Shi Xueyi and surpass rival.
Although SamSung is a very well-known company at present, but he also is in the process of development chip mix from study imitate begin, acquire chip technology through stealing Shi Xueyi's means even.
For instance to expand chip business, of SamSung author Li Bing sends employee to American magnesium light and Japanese Xia Pu, in order to acquire the earlier technology of semiconductor industry, in addition, samSung returned American Silicon Valley and Korea to establish group of a research and development each, recruited doctor of project of electron of 5 Han Yi Meiji from semiconductor company of the United States, add engineer of on 300 United States additionally, the Han Yi Meiji's scientist that these work in American semiconductor industry and teachs in the university and engineer, help research market, discern potential technical supplier.
The case that still has a typical case is, the Liang Mengsong that held a post in stage accumulating report 2009 because research and development deputy total preferment the problem that does not go up, anger and leave department of research and development, took away SamSung of oneself lineup horse go to somewhere for shelter. Next a few years, of SamSung make Cheng unexpected research and development progress quickly, from 48, 32, the time interval urgent hurriedly of 28 accept rice shortens, and the difference that the Cheng of electric crystal system of SamSung and stage accumulate report decreases quickly.
Anyhow anyway, the success that SamSung gains in chip field place is be obvious to all, samSung can from 0 accomplish the world the first, with them the sort of pursue progress forever, lag behind extremely, and be willing to part with or use is devoted, withstand deficit to have very big concern, although this kind of huge investment is short-term in cannot see gain, can make the package of the enterprise even, but have without devoted where yield? Spirit of battalion of already of this kind of look forward to is worth enterprise of a lot of China to learn.
