On April 26, according to happy inspect a net to signed up for 2018, last year 1, December, the company realizes business income 1.558 billion yuan, drop compared to the same period 77.83% ; Implementation is attributive appear on the market profit of company shareholder net - 4.096 billion yuan, was 2017 - thirteen billion eight hundred and seventy-eight million yuan. Happy inspect a net to stopped a card on April 26, after stopping a card one year, if the company manages a circumstance to cannot change, can be compelled to retreat city.
Appear on the market 9 years, market prise ever approached 180 billion yuan for a time (potato of cruel of 6 9 Sohu that are equivalent to the corresponding period appearing on the market in the beauty, actor) , ever had " celestial being " those who say is happy inspect, in an instant between grey flying smoke destroys, market prise drops to 6.7 billion yuan.
Once giant happy inspect commercial empire, will quit all corners of the country at this point?
The Gu Yueting with more than do sth over and over again, whether search again panacea, make vigorous efforts to turn the situation?
Advance business, gambler, aspirantIn know on, the netizen evaluation to Gu Yueting, presented apparent polarization:
* someone says, he is strategist, it is the overturn person that leads a period, it is the greatest person create a dream after afterwards horse cloud, have the poineering van of feelings.
* someone says, he is big cheater, big flicker, draw cake king.
When Gu Yueting is successful, often with a suit common " black T-shirt + the jeans + cloth shoe " modelling appears, under magnesium light lamp, he transmitted such information to common people -- I want to do the person like Qiaobusi -- living be about to change the world.
Accordingly, gu Yueting should very enjoy people to call him " Leibusi " .
Gu Yueting is Shanxi faces Fen person, it is parvenu of an advance business, in Internet company, he is do sth over and over again to get a movement is the biggest.
Writer Yu Qiuyu ever had summed up the characteristic of advance business:
Calm from business, without cloak. Farseeing, casing of very rare space model. Pay attention to faith, can apace opens overall situation range.
Other no matter, farseeing, and open overall situation range quickly for, the wind that he has advance business quite really model.
Light is happy inspect in those days " platform + terminal + content + application " commercial pattern, the zoology of the Wu of 7 great undertaking of adscititious dynamic is changed instead, what prove Gu Yueting's ambition with respect to enough is big.
Later, although be in happy look lot serious debt crisis, gu Yueting is forced to abscond the United States during, he also did not forget to continue to carry out the idealism of type of heart of scold of his hall auspicious.
Be in from him business circles " since wind unboiled water " associate with but peek one spot:
*2010 year on August 12, happy inspect a net doing poineering work board appear on the market, become Chinese A company of the first video.
*2011 year on December 28, the happy course of study that look a trace holds water.
*2012 year on Feburary 7, happy inspect send new hold water.
*2014 year Le Shiyun, happy inspect sports, happy inspect shift and happy inspect a car to hold water in succession.
*2014 year in June, in November, gu Yueting goes abroad " make an on-the-spot investigation " hind, began " zoology is changed instead " . Hardware of TV of mobile phone, intelligence, car, intelligence maintained happy inspect 7 old organisms' habits.
*2015 year, the happy market prise that inspect a net developed the acme of 170 billion for a time, change personally " celestial being " .
*2016 year second half of the year, happy inspect be exposed to the sun one after another plant shutdown, supplier chases after debt, share price to steep fall, the problem such as capital catenary crisis.
*2016 year in November, gu Yueting is in complete member admit in the letter happy inspect capital insecurity, draw 1 yuan of yearly salary of company only forever of one's own accord.
*2017 year in January, gu Yueting appeals be in harmony is achieved, obtain of 15 billion help capital.
*2017 year December, gu Yueting is labelled to break one's promise person, obtain say " Laolai " .
*2018 year May, constant pounds below 2 billion dollar greatly, help Gu Yueting develop the project that build a car.
However, open the imposing manner backside that closes greatly greatly, people saw a kind " gambler " of type radical, those who leave user and investor, remain bubble only just.
Happy inspect from, whose over- ?Newspaper of the happy 2018 money that inspect a net shows, happy inspect had entered " the life hangs a gleam of " condition, the situation that declinings it seems that is again bad save.
So, what is causing Le Shibing to defeat the reason that falls like hill?
1. data very demon unreal, profit very bone feeling
Happy inspected data once very beautiful.
For example, annals showed 2016, happy inspect annual business income to be twenty-one billion nine hundred and eighty-seven million yuan, grow nearly 7 to become compared to the same period, net profit 555 million yuan, decrease compared to the same period 3.19% .
The surface looks, income upsurges continuously, profit in a way drops, do not have what problem.
However, sign up for discovery via analysing money about the personage, beautiful data is nevertheless trade by correlation and excellent money ability is medley the false appearance that give stopped.
For example, happy in inspecting the income of twenty-one billion nine hundred and eighty-seven million, eleven billion seven hundred and eighty-five million yuan come from correlation to trade, and in profit watch, business gain loss 337 million yuan, net profit loss 222 million yuan, putting in parent net profit 's charge alone only is a plus.
Recipe depends on net profit after profit and loss of subtractive minority shareholder, profit of net putting in a mother 's charge namely make up the deficits and get surpluses.
Actually, be in early 2014, happy inspect had begun beautification data.
Up to 2016 year end, happy inspect always be in debt be as high as twenty-one billion seven hundred and fifty-two million, among them nearly 4 becoming is to have breath is indebted, indebted rate approachs integral capital 70% .
Arrived after 2017, happy the 7 stature business in inspecting zoology, more successional collapse dish.
No matter Gu Yueting how craft of put to good use, tear open east the wall fills on the west wall, after all cannot fill a flaw of another finance affairs.
Perhaps, contain " beguiling sex " manage, itself is enterprise be driven to the last ditch is augural.
2. the structure of an organization is too large, much and not essence of life
At the outset, happy inspected zoology although impetus huge, business involves a lot of field such as video, sports, movie and TV, TV, mobile phone, car.
It is however between these projects, do not have very close connection, satisfied diversity, did not satisfy dependency however.
Somebody thinks, gubusi's dream must do not have limit greatly, happy inspect zoology make it, the money of the whole world is him, do not do, that is dye-in-the-wood Pang fraud.
Look from the surface, happy inspect from it is capital catenary ruptures cause, but, in the final analysis, because,still be blind dilate, violated the basic logic that the company grows.
Happy inspect grasp hold " full-scale attack, much dot blossoms " the strategy, it is a fond dream stopped nevertheless.
Having an advertisement word is " dedicated, because outstanding " .
Witness home, abroad many preeminent companies, all without exception is will main energy is put in most on the business of core, because it represented the largest dominant position of the enterprise and competition ability.
The kill that whats make, nature is whats are done bad, be an upright person is such, doing a business is more such.
3. leader not be born
Discuss success or failure of a company, cannot leave to discuss its management, mention management, the incorporeal person that does not wind a business again -- boss.
No matter Gu Yueting has how many flaw on management 100, most at least is in industry, people has reached consensus at 3 o'clock.
1. he is an ace that capital runs.
2. he is a person that is good at taletelling.
3. he is an ace that talks about a concept.
Perhaps, because Gu Yueting faces a man-hour, too be goot at talking wish scene and mission, when facing investor, too be goot at taletelling, talk about a concept, so that he runs a side in be born, appear however very not ground connection is angry.
However, no matter big company is returned,be small company almost, if the leader does not have the concept that be born manages, and blindly talk glibly, dash along, will naturally leave the company to decline, cause huge to harm to user and investor.
As the leader, it is irresponsible expression more.
Today, no matter how is the outside commented, happy inspect from already became it seems that finality, and leading role Gubusi's performance, also arrived this respond to a curtain call when.
It is admittedly important to talk about ideal, but must not forget hardheaded, otherwise, again beautiful dream, also be a dream nevertheless.
