What is the core that clinch a deal? Effective discharge, reveal statement of design, decision-making time, action.
Effective discharge.What is to there is flow? Effective discharge is to point to have clinch a deal target object of the condition. For instance, one is in clean out the search on treasure " dress " person, what you reveal to him is man T-shirt, so this search " dress " the effective discharge that the person is not man T-shirt, only effective flow ability produces changed likelihood.
the product sell a dot to reveal in the most conspicuous place.
1.Use line design.
Product or sell what the dot puts in user line of sight to need on the road of classics, in this on one hand, it is quite good that electric business sells the home to do. They are met the mainest sell a dot to be put in the first with detail page the first screen in Zhang Zhutu.
2.Visual focus.
Mobile times, where is the visual focus that trades on the line? Screen top left corner!
3.From numerous effect.
I had experienced previously so a thing: There are two to sell Xi'an cool skin outside the school, one is being discharged all the time grow long line, one basically does not have the business, begin me to think one that when do not have the business should be really bad to eat, but bought two when me, tasted below, what doesn't discovery have really different. The sales volume of electric business, the evaluation also is a truth, there is a voice all the time in our heart: Others was bought, affirmation is pretty good; People says pretty good, affirmation is quite good!
Reduce decision-making timeThe meaning that reduces decision-making time is to let a client decide quickly as far as possible clinch a deal, time procrastinates longlier, the probability that often clinchs a deal is lower. How to reduce decision-making time.
1.Action statement.
Why to know to clean out treasure to have " add shopping car " ? "Add shopping car " it is action statement, there also is such action to dictate via regular meeting on all sorts of webpages that we often see, for example " buy instantly " , " try immediately " etc! The probability that joined action statement king to often clinch a deal than joining the action to dictate is gotten greatly much.
2.Information focusing
What is information focusing, it is namely in the client's brief decision-making time, aggrandizement basically sells a site, for instance " be afraid of suffer from excessive internal heat, drink Wang Laoji. Drink Wang Laoji..
3.Shortage is exciting
"Finally 3 days " , " the last day " , " be about to make work exhaust " these call shortage stimulation.
4, dozen lose sales promotionHit losing sales promotion is to promote the final biff that clinch a deal, but hit those who fold sales promotion to also need a method, a few kinds introduce to be hit effectively below change marketing procedures.
1.Low is tall enough model
Do an activity now " you need to spend 100 yuan only now, can buy us at ordinary times 200 yuan commodity. Can buy us at ordinary times 200 yuan commodity..
2.Fill a value to relieve sheet
"Gentleman, our inn is doing an activity, charge a cost now 1000 yuan, this consumption relieves sheet. This consumption relieves sheet..
3.One yuan is changed buy.
Add a yuan, can change buy XXX, most person thinks it is cheap to was collected, do not hit namely actually fold?
4.Gift strategy.
Not discount, send little gift.
5.Fold on fold.
Are you a schoolgirl? Dozen 9 fold; Are you Leo? Hit again 9 fold; You are 20 years old? Hit again 9 fold. One caboodle discount comes down, the client thinks collect very big petty gain, actually also 7.29 fold.
