The story of backside --

Card of 3 fat egg products how start shooting? "10 jins of melon seeds are chosen 19! "10 jins of melon seeds are chosen 19!!

3 fat eggs pack product line

2013, melon seeds of raw ingredient of 3 fat eggs is in the first canister city of Ba Yan nub faces river area to be born. 2014, limited company of food of 3 fat eggs start business of first flagship store. 2015, melon seeds of 3 fat eggs walks out of Inner Mongolia, move toward and other places of Beijing, Shandong, Shaanxi, Xinjiang. 2017, limited company of food of 3 fat eggs regards Ba Yan as the delegate brand of nub, made melon seed of Chinese raw ingredient surveyor's pole enterprise. In September 2018, melon seeds of raw ingredient of 3 fat eggs is used by accredit " connate the bend of a river " label of brand of produce area general articles for use; In November, "Connate the bend of a river " melon seeds of raw ingredient of 3 fat eggs wins gold prize of Fair of produce of the 16th China International.

With a vast territory of Ba Yan nub, products is rich and generous, it is world-famous high grade barn, advantaged condition is alimentary numerous industry and brand. In Ba Yan nub, enterprise of roasted seeds and nuts, mill has everywhere, competition is unusually intense. A few years short time, 3 fat eggs a new force suddenly rises, kill a tight encirclement, those who make group of roasted seeds and nuts " big Ga " , can of leap up red degree compares net Gong Mingxing, became a much-told story that industry inside and outside fixes eyes upon jointly. Then increasing person wants to know, what is the secret book of brand of start shooting of 3 fat eggs after all?

"Hardheaded, ability is heroic. " this word of Xu Jianxing of president of limited company of food of 3 fat eggs, perhaps make the true meaning of this one brand namely. To president of limited company of food of 3 fat eggs through this Xu is built promote interview, we knew the fact of backside of this brand success.

Appear on Hong Kong Inner Mongolia house of high-quality goods of green farming animal produce

"Market fixed position is the way that at the beginning of doing poineering work, must want to make clear, locate clear aim is made clear only, brave of ability cherish Gu all the way before row. Make 3 fat eggs at first, our first the heart is very pure, to it corresponding, our target is very specific also, " Xu Jianxing says, "Want namely ' fry make China and even world's best melon seed ' . This word says to need one second only, can wanting carry out to rise all right is distance of 10 years truly. These year come, we are trying hard to this one target all the time, adjacent, exploring, trying, had had a mistake to had had a regret, but never had abandoned this heart at the beginning of the portion. But never had abandoned this heart at the beginning of the portion..

3 fat eggs, this contains the name of breath of full-bodied the bend of a river, it is Xu Jianxing's pet name actually. Name to the brand with 3 this simple words, it is to hope this brand can accede condition of that honest and sincere in ancestors and blood of home town bone, guileless, foolish but dependable and Ju, dovish temperament. Also hope at the same time the melon seeds of 3 fat eggs benevolence can full, for nothing fat, transmit an information intuitionisticly to consumer through brand name -- the melon seeds that this is a big, full, crisp that comes from area of the bend of a river, faint scent.

For inheritance birthplace culture, company of 3 fat eggs blends in element of culture of the bend of a river the enterprise in the label. Company Logo advocate the figure of the graph cuts Baal creative work according to cliff of the Yinshan Mountains, baal is helianthus is indicative, indicative enthusiasm, warm. Logo is outer surround with leaf of 23 valve helianthus, number " 23 " represented the rising sun east litre, grow exuberant.

Sunflower

"A good brand is made is not good advertisement, good name, good product, good concept, good service only is simple and medley, it needs long-term and process of systematic confluence, precipitation. " Xu Jianxing says, "We are certain ability of good melon seeds makes raw ingredient, good melon seeds also must from cultivate guard a pass. Go out to plant more the raw material of high grade melon seeds that accords with compatriots taste, 3 fat eggs choose a whole world the land that optimum helianthus grows, fry only those who make each index all surmount GB is high grade feed certain herbaceous plants with big flowers ' SH363 ' . From cultivate begin, elaborate accuse raw material to close, production shuts, character detects close, strive to make best product. Strive to make best product..

Cultivate the sunflower in base

Campagna of the bend of a river is located in gold latitude ° of 40 ° ~43, the east longitude ° of 152 ° ~159, there is the Yellow River south moist, north has encircle of the Yinshan Mountains, annual sunshine 3200 hours, it is one of areas with Chinese sunshine most duration, difference in temperature of day and night is big, special be helpful for helianthus growing. In last few years, here is annual of helianthus cultivate an area to be in 3.5 million mus of above, it is the countryside of the Chinese sunflower of be worthy of, the sunflower grain that produces here is full sleek, nutrition abounds huge, colour and lustre.

The raw material of melon seeds of 3 fat eggs, 3 when come from company construction cultivate base and partial order. Company of 3 fat eggs is in spy of corvee labor formerly imposed on Xizang serfs town of hill of banner heart mountain is built cultivate base, rely on place's excellent soil structure and fountainhead condition, use standardization to cultivate, be in charge of instructor by person specially assigned for a task, to when watering, when to fertilize, apply what fertilizer, when to use drug, with what medicine, have strict level, accomplished truly go up from fountainhead good close. Meanwhile, the company invites institute of the bend of a river to establish industrialization of food of 3 fat eggs to boost academic guidance commission about the expert, established academy of food of advantage of helianthus of 3 fat eggs, breed the more high grade variety that feed certain herbaceous plants with big flowers.

Melon seeds is fried choose after making artificially

Melon seeds of 3 fat eggs has an advertisement sign: "10 jins of melon seeds are chosen 19, a dish of sunflower gives " , those who say is the melon seeds of yellow canister outfit in melon seeds of 3 fat eggs choose a case. Actually, "3 fat eggs " each melon seeds should be passed color, weight, size, fresh degree, full degree layer upon layer and strict choose, ensure full, sweet fragile. Yellow canister melon seeds, should reach the level of every Yan Ke such as 3 centimeters of above more.

Say melon seeds of 3 fat eggs first collect close. Traditional method is: Cut next certain herbaceous plants with big flowers with hook dish, throw bowl lira to occasion, lay open air is basked in. And melon seeds of 3 fat eggs undertakes twice collecting closing: Sunflower maturity is entered collect close period, collect receive personnel to cut next certain herbaceous plants with big flowers dish, kui Pancheng 45 degrees of horn insert Hui Kui to spend stalk to go up, air basks in 3~5 Queen of heaven, undertake 2 times collecting closing again. such take time and energy, it is to avoid to just pluck the fresh certain herbaceous plants with big flowers that come down dish accumulation produces mildew to change together. Be basked in through inserting Pan Liang and reap 2 times, 3 fat eggs obtained more clean, fresh, healthy high grade raw material.

Product line

Raw material needs to undertake into the factory first check, the mark of raw material check that company of 3 fat eggs makes compares national level definitely stricter, include not moisture, colour and lustre, odour, impurity, perfect bead, pure of each index such as benevolence rate and oil content detect. Pass detected sunflower, be divided to be different batch and category, next ability is ordinal enter choose a workshop.

In choose a workshop, melon seeds needs to pass 7 toll-gate: 1. The course is thick choose machine, remove dust, flat skin of purify impurity, purify; 2. The course divides miscellaneous sieve, purify does not accord with the melon seeds of size; 3. Via past stone machine, go waiting for the article of heavy quality except stone, glass, iron piece, metal; 4. Through specific gravity machine, not purify wampee, empty shell, full melon seeds; 5. Through color choosing machine, purify skin color does not accord with the melon seeds of the requirement, be like white and Brown melon seeds; 6. Through bug eye machine, purify has bug eat by moth, breach, interstitial melon seed; 7. Through size fan, by size type melon seeds cent is 4 3 2 a makings, makings, makings, makings, flotsam.

"Each melon seeds of 3 fat eggs, passed strict filtration. Fry make 7 previously choose working procedure, it is the first pace of a long march of ten thousand lie on the way that a raw material makes 3 fat eggs only merely. Fry after making, undertake even hand-picked, wash out beautiful skin, unbalanced melon seeds. The filtration of 3 fat eggs technician all grooms through major, an any imperfect melon seeds do not escape to cross their piercing eye. " Xu Jianxing says.

After melon seeds production comes out, can professional lab technician has laboratory test, make sure among them acid value has been mixed oxidation value does not exceed mark fiducial value. Next, the worker is melon seeds " wear " on imprint have " 3 fat eggs " the appearance of the label, ration is packed. Delivery of cargo from storage of melon seeds finished product, refrigerate for a short while store, so that withhold raw ingredient better,the nutrition of melon seeds is mixed sweet fragile.

Store of flagship of cat of day of 3 fat eggs

Had good product, did not have powerful connections without resource, as before cannot the gate of prize market. How to do?

"Our market, send. " Xu Jianxing says.

Quality of product of 3 fat eggs is excellent, want to had been tasted only, inevitable meeting remembers this melon seeds. Is the problem from which the first batch of deadbeat come? Interior of 3 fat eggs passes a series of discussing, made a bold decision -- send! After production of the first batch of melon seeds comes out, partner of the friend that 3 fat eggs give each district them, business samples. After everybody samples, be profuse in praise, a lot of people hit a phone to ask can buy this kind of melon seed from where. These true feedback that come from the market let employee of interior of 3 fat eggs be full of self-confidence. 2010, 3 fat eggs begin to build a plant, fried on November 28, 2013 make gave melon seeds of raw ingredient of the first canister, melon seeds of 15 days of 3 fat eggs began January to be sold formally in the market 2014. In this endless a few years, 3 fat eggs face social all circles to give melon seeds all the time. The thing of when everything is all right sends a person freely, clang clang capital flows outside, say be a holiday then not to feel distressed. But 3 fat eggs know, this is the first pace of shake market, be not cannot. Had tasted the problem that be not being bought is a product, had not tasted the issue that does not buy that to be sold namely. 3 fat eggs have enough hope to his product quality, a few years of time, 3 fat eggs sent many yuan 100 melon seed.

Accept interview

This sends, delivered a batch to die faithful pink; This sends, delivered large quantities of agents; This sends, delivered course of study of person of the same trade the view of attention; This sends, delivered a society the recognition of all circles. Sending sending, the spring that belongs to 3 fat eggs came! 2015, melon seeds of 3 fat eggs is had in the market of Xinjiang rate achieve 80% , sale breaks through ten million. 2016, xu Jianxing plans to set sale company in Beijing, begin to spread money to the whole nation.

Send goods yard view

Nowadays, 3 fat eggs had been made include Inner Mongolia, Xinjiang, Beijing, Shandong, Shaanxi inside market of class of 5 ten million. The representing that melon seeds of 3 fat eggs still regards China as raw ingredient melon seeds takes door going abroad, move toward the country such as New Zealand, Malaysia, harvested global consistent reputably.

2016 to 2018, product of fist of 3 fat eggs melon seeds of raw ingredient of 3 fat eggs is successive 3 years entire network sheet tastes sales volume whole nation the first, entire network leads stability to maintain reputably in 98% above, answer buy rate be as high as 85% .

Till today, 3 fat eggs still are in give melon seeds and gift freely to give a society all walks of life ceaselessly. A lot of people indissoluble: Send at the outset, it is to open the market to must not do it soon, you had held so huge market share nowadays, why to continue to send outside even?

"Had done not have act against one's will, everything is be most willing to first and last, in those days we send out is the one heart at the beginning of the portion, those who close is one is encouraged; Nowadays our those who send out is one is thankful, those who close is a company. " Xu Jianxing says, "Good melon seeds from cultivate make, good quality grabs from fountainhead, good product from have deep love for make, good business from be thankful make, good public praise is made from self-discipline. 10 jins of melon seeds are chosen 2 2, either advertisement is devotional. This also is future 3 fat eggs march the capital of the international market. This also is future 3 fat eggs march the capital of the international market..

Reporter of entire media of company of daily of Ba Yan nub: South Wang Yu

Picture: Gao Xiaolong Yang Zhili