Scale is again large, also be destined to be able to be washed out without efficiency!

Develop quickly from 2013 up to now, peak period is whole the platform of B2B of quick pass the time in a leisurely way that the industry ever had appeared to exceed 200. And according to new sell on commission newest data shows, be in after experiencing sea of a few years of rapid development to clean out sand, at present amount of platform of the B2B inside the industry only remnant more than 100.

And will look from the current situation that at present the industry grows, although keep comes down B2B platform day is uneasy also. In A retail finishing to 17 province market dilate undertakes no longer after be being enclothed completely, then changes direction to enclothe the deep ploughing of area to having namely; And Beijing east the fashion shift storehouse that new route combines a storehouse to match through be being popularized energetically matchs cost pressure. Meanwhile, regional B2B platform also is exploded one after another light manages occurrence crisis... . .

The business logic that article attainments is not talking B2B of quick pass the time in a leisurely way is correct, also do not spread out analytic Beijing east in new route, A retail the strategy that understand changes, the analysis that hopes to adopt pair of national B2B and regional platform however and unscramble, can help a brand business and individual the person that do poineering work thinks somewhat.

The advantage of national B2B platform

Author of some national B2B platform tastes in the 5th when hold by new sell on commission quick pass the time in a leisurely way + two point of views ever had expressed on Internet congress: National B2B can defeat regional B2B certainly, because national B2B has capital support, and fall in current market current situation, regional platform has obtained financing very hard. Another viewpoint is: This B2B platform is in countrywide market development, be fear of and retail connect the competition between, because there is money only in A.

It is capital likewise, be in however this father produced completely different efficiency and effect however in the mouth. We cast the element of business public relations to be analysed objectively, where is national B2B platform more by force than regional platform after all?

1, scope effect

Although quick pass the time in a leisurely way tastes region agency system to spend those who restricted major brand,cross region current, but undeniable is, because the account such as market policy is different,the commodity price between area still is put in the difference with bigger move, vast benefit difference can make commodity be gone to from the market with low price costly market is current, although this kind of phenomenon does not have the occurrence of B2B to exist objectively also.

After B2B appears, partial B2B platform had this kind of appearance enlarge through the technology, those who use price of commodity of countrywide market value is skimble-scamble have merchandise large-scaly crossing area is sold, bring scope effect then, what realized profit at the same time is the biggest change.

2, upriver bargain counterpoises

National B2B platform is opposite area platform, the most typical advantage is former enclothed market area should compare latter many big. To brand business, be not especially deep cent and in business of long end brand, national B2B platform has huge speech to counterpoise undoubtedly.

Below this kind of circumstance, for pursuit more large-scale market is enclothed, partial brand business makes the same score what the Taiwan businessman tastes to crossed area sale to take the attitude that opens an eye to close a key point mostly to B2B. Even, below the support that supplies catenary finance, national B2B platform can buy outright the countrywide dealership of certain brand, master commodity price power then, enlarge space of merchandise gross profit further, and this kind of ability is regional B2B platform is in short-term inside cannot have.

3, the industry grows a tendency: Cent sells channel to be centered by dispersive trend

Current, traditional cent sells route is the main aspect that brand business has merchandise component is sold as before. But long-term point of view looks, the manufacturing resource that is a delegate with land is in come off from farmer body, population also begins to be transferred to the city from the country gradually. In this process, small and the cent that come loose sells channel to be met certainly by wait with McLane, Sysco the big channel that is a delegate, big supply catenary to replace, investment, annex, conformity also can become domestic B2B platform to develop strength main development way. (labor, consult please deepness: From the changes of Sino-US and current channel, see domestic B2B platform why be met do a large number of deficit involve stop? )

Is regional B2B destined to be defeated by national platform?

The advantage exists admittedly in the process that national B2B platform is developing relative to regional platform, but this does not mean regional regular meeting to be defeated by national platform.

According to group gene, setting different, new sell on commission divides B2B platform for B2B of original natural disposition platform, retail model B2B platform, agency B2B platform 3 kinds. From the point of the current situation that at present the industry grows, retail model want with the development of agency B2B platform greatly platform of B2B of excel original natural disposition. Meanwhile, beijing east in new route, A retail wait for Internet tycoon to be entered early or late bureau, but emerge moves the B2B platform of not cloggy and many regional different setting to the ground appears and develop, the perfect that is like Fujian fast match, the Chengdu city of Chengdu is bought easily etc, of Shanghai come quickly shopkeeper.

With coming quickly shopkeeper is exemple, since holding water more than 3 years, come quickly Suzhou of Shanghai of shopkeeper base oneself upon, radiate and stage city, already realized 31000 door inn to enclothe, the battalion on accumulative total line closes exceed 1 billion yuan, yuan Chaojing east in new route, A retail wait for Internet tycoon, already developed at present become the B2B platform with Shanghai the largest scale.

"From trade will tell on system capacity, be in Shanghai and even in Hua Dong area, we come quickly the industry old position of shopkeeper is not to provide stock to challenge a gender, " come quickly shopkeeper CEO Yang Qiming tells new sell on commission. Yang Qiming can have such self-confidence, core depends on coming quickly to platform operation efficiency hold.

1, pay on all order line

"We all order are online pay, namely imprest. Imprest means cash to flow in B2B industry, the use efficiency of capital is we can follow a weight used on a balance with adversary the mainest competition. Quick pass the time in a leisurely way tastes whole scope very special big, a year of sale one billion three hundred and thirty-three million five hundred and twelve thousand one hundred and ninety-two it is decimal word, if your capital uses efficiency to cannot accomplish a trade inside count as one of the best, your competition ability is in long-term marathon can be procrastinated to come down certainly in the battlefield of type. Accomplish capital to use efficiency only highest, ability gains the core competition ability of platform quite. " Yang Qiming says to new sell on commission.

Yang Qiming cited a case to new sell on commission, "Zhou Wu when purchase Gong Niu of 10 thousand box, give the payment of supplier requirement 3 weekday, we do an activity to sell Saturday. If change any adversary, in order to receive the kind of cash, zhou Wuzhou 6 calculate a Gong Niu to sell, cash becomes the payment for goods that can pay on the line, also be to arrive next week commonly 3. The first goods goes a storehouse, cash should come in, should give storehouse spot cashier, the cashier gives firm financial department, financial department puts the money on thread, pay a supplier again, 3-4 day means have enough to meet need among this low round, mean lower than others ten are nodded. Your profit is again high, with this capital use efficiency rises quite, changeover rate is not quite strong still. This is we come quickly shopkeeper can be in Shanghai to compare 34 years with all competitors, can jump over Zhan Yueyong's reason as before. Can jump over Zhan Yueyong's reason as before..

2, efficient information system

Efficient intelligence attempers system: Efficient attemper systematic help arrives what shopkeeper implements 2000 order inside 2 hours quickly attemper, be fully loaded with rate achieve 95% above, the cost that assures every commodity at the same time is in 3.5% less than, this wants far the B2B platform with major excel;

The system sells on the line: At present ground of platform of B2B of major quick pass the time in a leisurely way pushs the KPI of personnel to still follow GMV couple, although this can bring platform the growth of overall GMV, but business personnel visits large store, do not visit small shop, or the phenomenal common occurance that sells goods to give 2 batches only.

And the KPI that comes to shopkeeper ground quickly choose personnel with new open the door inn amount link up with, this also is why to come quickly shopkeeper can maintain 30000 door inn of Shanghai to enclothe as before below the case that only in Shanghai 29 ground turn personnel, day order the reason of 2000 sheet, and pulsatile 5000 doors inn is enclothed to need 168 clerks in Shanghai.

Besides, come quickly shopkeeper returned hatch to give community group to buy platform to actor or actress quickly article, increase more to serve attribute for small shop, help small shop promote level ground effect at the same time, this also is become come quickly shopkeeper can turn up this nose at the main reason of Hua Dong market.

Come quickly the case of shopkeeper is an epitome in process of regional platform development only, in new sell on commission survey of competition ability of countrywide B2B platform is medium 2018, too numerous to mention one by one of excellent regional B2B platform.

Return to industry essence, the tycoon with roaring the force with which sth breaks out cannot be afraid of actually. Area of base oneself upon, it is in order to promote an industry current efficiency essential, solid burnish storehouse matchs, the soft actual strength such as ability of service of inn of software, door, just be in likely the chip that more and tycoon negotiation obtain of future in developing a process, conversely, follow suit blindly, rule of negligence industry development is destined to escape not to take off the destiny that is washed out.