Civil: Can father's younger brother has quick pass the time in a leisurely way
According to new capital the newspaper reported on May 15, the food safety that controls management board in Shanghai market supervises sampling observation in, the pig of Shanghai black hair that box horse delicacy gives birth to a carry out is bright red alvine coliform group exceed bid badly. It is reported, this product is travel and Huang Pu of limited company of science and technology of box horse network place of inn of the road austral the Huang Bei with the 2nd subordinate branch makes work, via detecting, gross of this product bacterium colony and coliform group exceed bid badly, among them coliform group exceed elevation to amount to 85 times.
According to food safety the expert says, bacterium colony gross exceeds bid and do not mean harmful to human body, but coliform organisms exceeds mark badly to mean this food and be polluted by person cultivate excrement and urine, as a result of the existence of the alvine path pathogenic bacteria of certain sort, formed potential safe venture to human body as before.
Explode this the problem is not the food safety of a Ma Xiansheng that go out accidental, superintend the public information of the bureau to show according to Shanghai market, because Ma Xiansheng of the box before this is disobeyed " food safety law " amount to 20 times by punishment of various superintendency branch. Be in early in October 2018 Pudong of limited company of science and technology of network of Shanghai box horse the 3rd branch is subordinate door inn is making work pack an entrance beforehand Nan of fish of 3 article fish ever was given by check coliform group unqualified,
Those who serve as new retail company " surveyor's pole " box Ma Xiansheng from establish beginning all the way " stride tantivy " lead new retail company to advance triumphantly, occupy a Ma Guanfang to show, at present box horse already had store of the door below 150 lines inside countrywide limits, and chief also expresses to the outside related box horse, box horse will continue to maintain high speed dilate.
While box horse high speed is outspread, its competitor also unwillings to lag behind; Among them super species follow closely ever since, target amount comparatives, the outspread plan of 7FRESH is more radical, prospective 3~5 year 1000 doors inn will exceed in countrywide laid; The Su Ning unripe delicacy that is competitor together is ambitious also: Open store of the door below 50 lines newly 2018, accumulative total reached 300 store 2020, by this token, the outspread road of box horse is the need of oneself strategy not only, also be the strategic choice that must make below the competitor's pressure.
But current condition looks, the box horse that runs quickly madly all the way in new retail circuit is not plain sailing, delicacy of horse of the box before this gives birth to a respect to release announcement to say, will with shut since May 31 be located in Jiangsu to offspring the line of my Yue square issues Shan Xincheng door inn, in explode piece will first after put up the shutters, of safe problem explode be sent on a diplomatic mission gets a Ma Ye to facing increasing doubt: All the time does the box horse of high speed dilate return what can you run to move?
Domain giving birth to delicacy weighs the dimensions of horse of the box below mode to change outspread difficult position
The heavy mode that the industry character of domain giving birth to delicacy was destined to give birth to bright brand develops way, because give birth to attribute of bright effectiveness for a given period of time, enterprise giving birth to delicacy is faced with front agriculture production to purchase necessarily, the current system that cold chain content sheds storage and terminal appearance sale. And to assure food safety and crude bright character, self-supporting the only way that made new retail brand giving birth to delicacy, and the development route with box inchoate horse also confirm this.
Inchoate the horse that state a case is in set up shop, purchase, sale, deserve to send entire chain the choice self-supporting, compose is built supply chain of catenary, complete data catenary, total passenger flow fore-and-aftly completely. This kind " Beijing east type " the camp nature that heavy mode forms need not say more, but what must say is this also duplicates quickly to oneself dilate dug a large hole.
Without doubt, box horse needs fast dilate, line of quick race to control leaves the market, this is demand of the strategy in A, below pressure of capital have enough to meet need and the double action of management risk, overweight commercial pattern does not suit to undertake fast dilate absolutely, consequently " take shortcut " it is inevitable choice, that outputs mode of box horse operation namely, take the kind that collaboration runs.
And hair of frequency of food safety problem, look be like haphazard, actually is a Ma You " heavy " to " light " the inevitable risk that faces in the process. Heavy after all mode has the inadequacy of heavy mode, but light run also have not little hidden trouble actually.
There ever was a netizen to explode before in the process that him makings gives birth to in delicacy of horse of box of to apply for a job, undergo the experience of district discrimination, subsequently this incident ferments continuously on the network, delicacy of final box horse gives birth to the government to appear personally apology, the bag outside weighing invite applications for a job gave tripartite the company, box horse has ended cooperation with its.
See not hard from this, fall in the fast dilate of box horse in recent years, because the quickness of personnel is outspread, employee of its basic level comes from a service probably to send a company. Box horse runs a side in personnel and cannot accuse, spread quite greatly plus booth of itself of box horse mode, each link are accomplished very hard strict accuse, erupt the problem also is time problem only actually.
And district discrimination disturbance is box horse only the problem with the relatively minor influence that exploring the place below light mode to encounter, it is right that delicacy of horse of the box below light mode lays the most serious problem the control that supplies chain accuses. Under the requirement that changes dilate in dimensions, light mode is the development strategy that box horse must adopt, and the immediate impact that brings from this is his the be short ofing that masters strength to supplying channel is broken, accordingly, the frequency of food safety problem sends not difficult also explanation.
Discrimination of district of hair of frequency of incident of safety of first degrees of put up the shutters, food, invite applications for a job, sale expires food, the reason of deep administrative levels of these a few negative backside is not had outside the contradiction that mediates hard between the character that dimensions changes dilate and lay particular stress on of domain giving birth to delicacy, the box horse delicacy after passing stride tantivy is born also is moment this delay tone, go seeking the more precise balance spot between heavy mode and light mode afresh.
Why is the business giving birth to delicacy of box horse done so hard?
Serve as to be oriented traditional industry with raw material producing area, cost of CR4 of domain giving birth to delicacy is low already was inevitable. Because give birth to the sex of effectiveness for a given period of time with shorter delicacy, was destined the existence that its function regards regional industry as, in short, look be like the country with giant dimensions to give birth to fresh market is actually be a bound with district " Gu island market " , what be destined from this is, the large supplier that goes to two may be formed inside a certain area, but give active estate magnate hard.
The fruit vegetables of scan widely whole nation lays bright field, never brand of nationwide chain giving birth to delicacy can be broken " market Gu island " form countrywide limits inside " economy of dimensions giving birth to delicacy " . By nature, all unripe delicacy are new retail it is the problem that believes breath asymmetry through solving produce industry to swim up and down will promote produce current efficiency, and agricultural industrialization degree the problem with inferior, current scope is little and dispersive produce makes change implementation through dimensions current efficiency promotion.
Next, because give birth to the produce such as delicacy to produce means to basically still be an unit with the farmer with lesser dimensions, purchase in produce if do not have sufficient agricultural experience,go up, what the in comparing traditional free market of agricultural products small shop run by husband and wife that on cost control may not can do does is better. Accordingly, inside short time, the free market of agricultural products is down current bone to do channel action to still cannot be replaced as produce.
Not only domestic enterprise does bad unripe little business, the country tastes current small gain to perplexing foreign enterprise as much. 2018 money year, sysco wool interest rate is 18.9% , business profit margin is 4% , net interest rate is 2.4% , and Sysco has been global dimensions the largest food fraction sells business.
And the inn of door giving birth to delicacy that faces a convention, the advantage with box horse unripe delicacy depends on high-end fixed position and consumption upgrading the experience of high grade user below the trend. Box horse delicacy is born is to face 80, 90 users group, around " eat " this setting comes custom-built, fall for masterstroke on the line for complementary new retail trade voice, regard cloud of horse of carry out travel as new retail concept " experiment cropland " and " arms of the person at the head of a procession " , significant position is held in program of new in A retail concept, consequently it also got main support of Alibaba.
From the point of material change, box horse has two to change a feature, it is to be based on move toward less than to allow setting to be core for core with commodity; 2 be go up by the line " one-stop " move of concept of electric business service comes line end scene " one-stop " setting assembles.
The first changes an aspect, box horse is right inn of tender bid meal, put together giving birth to delicacy exceeds, sell greatly, convenience inn, but not bureau be confined to second, box horse delicacy is born to take the experience of setting content seriously more actually, see a world cup for example, catch piscine shrimp, bake study personally, still have the setting such as lesson of painterly, piano even, the experience that passes door inn and interactive, close child game lets door inn become customer again recreational recreational place, increase user experience.
The 2nd changes a respect to come from the electric business experience of Yu Ali oneself, style of perpendicular cable business is small, one-stop electric business pattern is strong, user more concentration, because can be offerred truly one-stop the electric business platform of the service is more comfortable the behavior characteristic of applied door, core discharge channel will more and more concentration arrives over product of form of a few tycoon.
And time of the user below the line also is finite, formed for this Ma Ye with box horse meal, box horse of city of Ma Ji of Ma Xiansheng, box, box facilitates the quick pass the time in a leisurely way that inn is matrix and operation of unripe bright whole class, those who let an user can realize different setting to fall is one-stop service, the comprehensive sex that passes him function as far as possible go satisfying an user.
Epilogue:
More haste,less speed, in box horse various problems can appear necessarily on the road of outspread dimensions ceaselessly, but should not forget more in what solve a problem first heart, the birth of box horse offers more high quality product giving birth to delicacy for broad consumer, brought more high grade unripe little shopping experience to the user, this is commercial success not just, the crowd that is pair of pursuit character lives more offerred actual condition. To box horse, the commercial pattern that if why giving birth to bright domain exploration to give product of give attention to two or morethings to serve experience and dimensions,changes dilate is opposite not only the development of a Ma Xiansheng has important sense, retail to whole unripe Xian Xin also industry has important sense.
