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Actually Coke Cola has all the time in China persistently enemy, do not know everybody has heard of the Arctic Ocean this homebred beverage, the likelihood has drunk this beverage when a lot of people are young. And, the beverage stop production of brand of the Arctic Ocean the market returns again after 25 years, still can pull madly 600 million, this explains at that time the Arctic Ocean also should be a very good brand. But why disappeared suddenly?
Go up like battlefield on bazaar same, existing a lot of competition. At that time, the Arctic Ocean is in China is the market that held much. Coke Cola hopes to give the door that buys his to fall the Arctic Ocean with 100 things. But Coke Cola did not succeed however, and 100 things cooperate successfully with the Arctic Ocean. For oneself market, 100 worlds unexpectedly the beverage snow of this brand hides river the Arctic Ocean. But, the Arctic Ocean is done not have however from now on disappear. The Arctic Ocean is in before when holding Chinese market, depend on the advantage of his oneself and quality, it is early in popular heart take root.
After 25 years, the Arctic Ocean appears afresh in the market. And earned popular again love. Return achieved the earnings of 600 million. The occurrence of the Arctic Ocean, can let Coke Cola and 100 things are very helpless. Because the Arctic Ocean is already free-standing, rely on 100 things and Coke Cola no longer. The Arctic Ocean is already powerful rise, owned the land of oneself base oneself upon. Be that the Arctic Ocean that depends on 100 worlds before no longer. After many netizens look, express in succession: It is simply it is coke strong opponent.
Face the rival with so formidable the Arctic Ocean, how Coke Cola should be faced with 100 things again? What kind of strategy can they have to treat the Arctic Ocean again? Having a bit nevertheless can decide, the sort of dark method before them is go up impossibly also to come again in body of the Arctic Ocean again.
