On July 27, "" store of city of Nanjing rainbow Yue opens formally. This is " " the 8th hypostatic inn, also be the 2nd when be in Nanjing at the same time. By May, city of Nanjing annulus eaves was greeted " " the hypostatic inn of first of this year 2 version. 2 short month, inn of rainbow Yue city is grand already also practice.
Not only such, 2 months in the past, and other places of Jinan, Beijing, Hangzhou, already also opened a home that gave place in succession " " shop. Every arrive a city, what lifted local citizen is popular chase after hold in both hands.
"Day of head of set up shop all defeats 20 thousand person-time " , " team platoon arrived at the door inn " , " must apply for to close store naturally " , "Before dawn still had a client at 12 o'clock buying sheet " waiting for a phenomenon is a grand occasion that appears in each city middling. Have media coverage, "" become in many bazaar " heat up alone " scene.
(inn of city of Yue of a rainbow)
(Practice that day inside an inn of early in the morning)
This " 2 inn of Nanjing " practice, early in the morning greeted the enthusiasm of Nanjing citizen, of the doorway take a picture wall, attracted each wet person and media KOL people play card in succession. Inn mies wife wave is moved, the counter already also was discharged removed cue.
"" brought not only classical " a yuan of coffee " , more achieve collaboration to roll out with article of the Imperial Palace " coffee cup of edition of demarcate of theme of the Imperial Palace " . Cooperate temperament of city of Nanjing Wen Wan atmospheric, luxuriantly green and the urban landscape of full rich lease of life, store of rainbow Yue city opens to be rolled out first " cup of all previous of green cherry great " . Cup body color reachs design grain kind, take from clear Dai Gongting paper of for use of an emperor writings paper " candle of pink of grain of plum of loose bamboo of trace a design in gold of Qing Qianlong green writings paper " .
During practice, "" 7100 drinkable and natural water roll out brand of cosignatory Tibet place consumption supports deficient commonweal activity, during all activities sale 7100 sheet bottle is bottled the money of water, donate after the activity ends when Tibetan hero the county serves as the contribution that help deficient up. The parents that have a child are returned but the spot experiences " close child Tang Ka " artistic doodle activity.
(edition of demarcate of theme of the Imperial Palace " cup of all previous of Qing Ying great " )
(a practice shows extent quickly)
Below the line so fervent, with online go up accumulating old high grade resource, public praise not to have nothing to do is. As we have learned, "" found in September 2014, go up formally number of 15 days of users after the line is broken through namely 1 million. Up to now, "" already filmed near 3000 achieve nearsightedness frequency formerly. Increase number of public of below the banner another small letter " cate stage " , user of entire network subscription already was broken through 40 million, whole platform day all reads a quantity to amount to 20 million.
Since 2016, "" electric business platform " house of a life " begin operation, gather together good people of 100 thousand high grade living that come from the whole world are tasted. Similar development is swift and violent. Up to now, already with domestic and international 2500 high grade achieve a brand to build deepness cooperation formerly, the fine of high grade life that 100 thousand come from the whole world gathers together to taste on electric business platform. Odd-numbered days is highest sale is close 100 million, battalion closed last year nearly 2 billion.
On September 22, 2018, one opens a store of 3 hypostatic doors at the same time in Shanghai, below the line on shirt-sleeve line, open the way of retail innovation. Taste gather inn as large life fine, "" the good thing of 1000 3 daily expense that hypostatic inn has more than 500 brands, category covers all sorts of setting of daily life: Article of the life that occupy the home, books is achieved, United States makeup is washed protect, health of hutch of eat of home appliance of finery jewelry, number, cate, motion.
(inside inn of city of Yue of a rainbow)
"Hypostatic inn of a " accepted a variety of terms of payment, can pay in the counter already, after also can sweeping a code, the sheet below small order pays, mix in an APP at the same time order information all can inquire in real time inside small order, the line on the line orders synchronous.
"" will add more than 10 hypostatic store this year, open 50 next year. "" , play the shopping experience of new form of comprehensive get through to the line from the line, make consumer true experience " the beauty of daily expense " .