(CCTV finance and economics " the world finance and economics " ) be in the United States, milk once was most get one of people gay drink.
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Nevertheless in recent years, the sales volume of American milk appeared to glide however, and meanwhile, more and more plant grandmas enter the market, get the favour of consumer.
According to the data of American Ministry of Agriculture, arrive from 2010 2018, milk sales volume of the United States had glided considerably about 13% . Be in only 2018, complete United States has many 2700 cattle farm to close close down. Accompanying the depression of the industry, the United States is the biggest milk manufacturer enlighten install food company to also apply for to go bankrupt this year.
Analyst of beverage of food of NPD of orgnaization of American market survey amounts to human relations · to thank phenanthrene spy: Nowadays, american drinks the frequency of milk every year on average to be 188 times about each. This is occupied before comparing 5 years, drop somewhat, every American drinks milk every year about 210 times in those days, we had used water or other drink replaced milk.
Reuter Zhang Yuhao: Why didn't American love to drink milk so? Because,this is, many American customer changed a plant to the grandma from traditional milk, include almond grandma and soya-bean milk to wait. Notable is, oaten grandma is in get in last few years of people chase after hold in both hands, according to the data of GFI of American maigre orgnaization, up to a year of time before April 2019 in, the sales volume of oaten grandma jumps go up more than 200% .
Analysis of the personage inside course of study says, american consumer thinks normally, the milk substitute such as plant grandma is more healthy choice, in addition, "More be helpful for environmental protection " one of reasons that also are grandmas of a lot of plant of young consumer preference. And a few senile consumer think, choice plant is suckled more the assimilation that conduces to oneself is absorbed.
Consumer: I drink almond to suckle normally, because drink common milk occasionally, let me feel uncomfortable.
Consumer: I am endeavoring to reduce the consumption of pair of animal products, because of the agriculture related to milk, very big to environmental influence.
Wait for the influence that replaces drink besides plant grandma, milk price when the river rises the boat goes up too also is one of reasons that perplex whole industry. The newest data of American Ministry of Agriculture shows, 2019, the price violent wind of milk rose 16% , what achieved nearly 5 years to come for a time September is new tall.