On June 5 message, the intermediary outside occupying reports, combining father Steve Qiaobusi (the times that Steve Jobs) steers a boat, hardware product is the leading role on malic developer congress from beginning to end. Be in however 2018 on WWDC, the apple pays attention to healthy, safe, privacy more however, enhance reality (AR) , education, enterprise is symphonious happy wait for business, and they have nothing to do with individual hardware.
To the apple, the times is being changed. 1997, when company of apple of Qiao Busi return, he ever had undertaken cutting to product line, and the company new fixed position is the most welcome product " consumer " , " Pro " , " table machine " and " portable " wait for a category.
These hardware are the pillar that famous speech and product reveal Qiaobusi from beginning to end. His attention gets recognition fully, what be malic product because of it is perfect carry out and wide application levelled road.
Be in however 2018 on developer congress, this kind of attention to hardware appears so not apparent. The apple has some of product (for instance MacBook Pro) , had blurred the bounds between stylist and programmer, and a few otherer product (for instance IPad Pro) , upright to be mixed at computer it seems that between the mobile phone.
In newest year developer congress (WWDC) in thematic speech, the apple will still be put in a few crucial domains mainly, and software is regarded as now new " pillar " .
Increasing, core product of the apple appears around move domain of the following keys makes:
1) health and safety; 2) privacy; 3) enhance reality (AR) ; 4) education; 5) enterprise; 6) music.Notable is, these domains have nothing to do with individual hardware. Your gem gal and contemplative habit may be concerned with intelligent watch Apple Watch, but you also are in the mental health that passes him monitoring of the new-style tool that fight strong interest, and the person on the car is safe.
You are watching musical theme newsreel of the apple or scientific subject program on Apple TV, broadcast on HomePod of intelligent sound box next shed media music, scientific work is done on IPad. You propose AR application program in the compose on computer, use them on the mobile phone.
Malic software is in charge of Keleige Feideliji (Craig Federighi) still speak of IOS of platform of software of malic IPhone, IPad incorporating with MacOS of Mac operating system, denied with a piece of simple slide these rumors.
But Feideliji points out subsequently, malic company is beginning to establish a framework for IOS application form, let its can move on Mac with the least change, discussed the new fund News on Mac and Stocks application process. Feideliji expresses, business of tripartite application development will obtain same function 2019.
Crucial is: The apple did not offer depth for every platform compositive and the software with custom-built need, be in slow ground to put software and service in first place however, ensure they can work on all equipment.
The figure that if the apple can succeed around these core theme pillar,the ground weighs him model, it can serve through subscription and use a program, from every IPhone more money are earned over there the user, is the hardware with costly sale not just. This are very important, the time that uses device because of the user is longer and longer, is not every upgrade 3 two years.
In fact, software and service revenue are occupied in malic gross income than rising ceaselessly, if of the company calculate the sentence that keeps changeless, they can continue probably to grow.
The author of Other World Computing of Mac product company pulls Li O'Connor (Larry O ' Connor) say, although he did not roll out more Mac hardware to feel disappointed this year to the apple, but this is reasonable. Although have some of Mac product,had updated several years, but they still are in obtain new function ceaselessly, receive updated product to go up repeatedly.
