Below the influence of big environment, present car sells the market, competitive it may be said is all-time intense, the competition between homebred car and joint-stock car, the competition between joint-stock car and entrance car, had reached the level that turn white-hot. A lot of car look forward to to promote sales volume also be " cudgel one's brains for " . Use all sorts of methods to promote the desire to buy of consumer. The competition between different brand, different model is commercialized demand, also be the law of superior bad discard, these accord with market rule. But you had seen same brand, same kind of competition between the model? And they are not compare on configuration, either compare on motivation, compare on the price however, what fall than who is much.
7 departments VS makes the same score entrance BMW to import BMW all right 7 departments
Last week 5, the BMW that entrance BMW issues to the banner extent of privilege of 7 departments model is adjusted from 152 thousand former yuan reach 182 thousand yuan, favourable extent rose 30 thousand yuan, the price of 730li of a BMW rises for 646 thousand yuan.
Import the time that BMW does not depreciate, parallel entrance businessman announces, the announcement that to BMW of middle east edition 7 departments depreciate, BMW 7 departments are all model privilege 30 thousand yuan, a BMW the price of 730 rises in 605 thousand yuan.
Everybody knows most propbably, 4S inn and parallel import market attribute the significance of mutual competition, all the time since there is some kind of tacit understanding it seems that between them. After 4S merchant hits the carry out of the car, mix safeguard, and parallel market advocate the price that makes a car, two have an advantage each, choose what who treats customer completely to love. But this kind of tacit understanding perhaps says is a balance, be in this however burning hot was broken thoroughly in May. And its fuse is, of car custom duty reduce. The country informs to what car custom duty reduces firm hair appears and disappear a few days, entrance BMW announces price of whole department model is reduced, this message to us it is meddlesome, but the parallel entrance businessman that plays price tag to leaning is however " pawn one club " . Just can appear so BMW 7 departments this depreciate disturbance.
The competition that attends this with brand price actually is more than BMW, the Kesasi resembling thunder, nimble when protecting, run quickly, the much home brand such as Feng Tian all depreciates with shifting to an earlier date, their depreciate to also make corresponding parallel imports what the businessman makes the price to adjust. This price war still will continue.
Apparently, the effect that the custom duty of 10% reduces pair of prices is not big, but look toward deep administrative levels, of this custom duty reduce had sparked a series of reaction. Import a car depreciate of the influence more than it is parallel entrance model, also have the wallop with be had certain to joint-stock car, joint-stock car is browbeaten, will naturally act somewhat, take advantage of an opportunity is homebred car also cannot help doing gives corresponding adjustment to answer. And to consumer, what compete between them is more intense, have profit only to us. Coming in July, our wait and see what happens!
