2018-06-06 18:05 | Zhejiang news client is carried | Lv Miao
From the cloud dwell congress October 2016, ma Yun put forward for the first time new retail, to April 2018, alibaba announces to start construction " new retail city " , it is 18 months about here.
From " new retail city " started day rises, the 10 heat city such as Beijing, Shanghai, Hangzhou, Suzhou, Chengdu, Shenzhen, Xi'an, Nanjing, Wuhan and Guangzhou is joined in succession, subsequently the city such as Tianjin, Fuzhou also is participated in come in, do not pass here 30 come day, " new retail battle " sadly start shooting, core city does not have one absent.
Southern Metropolis Daily " 2018 new retail city index pop chart
"New retail city " can sweep across core city quickly, main reason has 2, it is already mature that the city has demand and technical requirement.
The technology upgrades for new retail city provides development power. "Content couplet net + retail " widened traditional and retail border, through the cloud, net, end deepness is united in wedlock, business, service is sold in supplier, cent form between business and consumer complete new link and interactive, basic implementation intelligence is changed, automation sale.
It is with Hangzhou exemple:
Information economy grew contributive rate to exceed 50% to economy 2017, hold GDP proportion for 25.6% , build for Hangzhou new retail city laid better technical foundation, at present Yin Taixi is chosen, the new pattern such as toilet of unmanned dining-room, intelligence is in Hangzhou " measure inside the success " , duplicate to other city promotion.
Consumption upgrades for new retail city offers traction. The GDP of average per capita of most core city has exceeded 10 thousand dollar, dweller spending purchasing power is climbed increasingly litre, feature of demand of individuation of consumptive main body is apparent, to commodity and consumption comfortable deserve to spend raised taller requirement, "Box area house " " heart rate " wait for new idea emerge as the times require.
In the meantime, the labor cost of tall with each passing day look forward to also is one of reasons that it grows quickly, population of age of our country working already entered gross to reduce level, a certain number of appeared before New Year the peasant worker worker inside countrywide limits is in short supply, labor salary standard rises generally. Worker pay occupied GDP proportion to appear to rise inflection point, worker pay is occupied after 2012 than rising ceaselessly, specific gravity had been as high as 84.5% 2015.
Somebody points out, "New retail city " competitive backside, it is the new kinetic energy that rises abruptly quickly is weighing model economy to rise situation, which city does not wish to miss.
Newest data shows national statistic bureau:
This year first quarter, expenses of our country spending rises contributive rate to already was amounted to to economy 77.8% , strategical burgeoning industry increases a value to grow 10.3% compared to the same period, new retail city no more than is what upgrade with consumption in the technology is double rise the generation below drive, affecting the way of life of urban economy growth and people deep.
Will look at present, long-term to the city development is having the effect of face of the following tripartite.
Alleviate the city increases anxiety
Very long period of time, we emphasize " investment, exit, consumption " the value that 3 carriage increase to urban economy and action. However, "Export boom " period is terminative 2011, fixed assets investment turns into transition passageway in recent years, new balanced compose is built appear particularly important. 2011 to 2016, chinese commodity exit presses dollar plan year all grow only 2.0% , before this 10 years, year all increase rate is as high as 21.7% . The proportion that countrywide investment is equivalent to GDP has begun slowly drop, from 2015 81.6% fall to 77.6% 2017.
In national economy a certain number of main index glide in, main structural sex parameter tends improve, income and consumption occupy GDP proportion to begin to rise, proportion of service line of business begins to rise continuously, new economy begins to grow more quickly, visible economy progress is exported by main support and invest growth, begin main support to consume growth.
Below current environment, promote urban economy growth, it is be born not just absolutely an investment project, or an export order, strive for the communications center region that consumes growth however. Look from this angle, the industrial group that new retail place represents and resource join ability, in the city the role with be being acted very important in macroscopical development.
The data that occupies Department of Commerce shows, chinese hypostatic retail trade came 5 years 2017 first get warm again after a cold spell, achieve double growth, progress of economy of the new retail entity that help strength pulled " big positive line " .
A, new economy brings the opportunity of the investment of industrial chain company and layout. In the developed country, community commerce holds total of social business expenses 60% the left and right sides, and in China this is occupied be less than than be being returned at present 30% , new other people of retail and relevant data analysis, city flows, shift pays wait for new industry to still have greater progress space;
Second, core city greets medium-term " population flourishs " . From the point of data analysis, most " new retail city " population flows into a quantity completely escalate, burgeoning industry is thriving it is thus clear that introduce population of many high quality for the city and offer obtain employment opportunity, bring rapid flow of the talent and collision, for the city more deep-seated future development collected new kinetic energy;
3, lead new round of consumption upgrades, no matter " day cat village " or " day font size plans " , the good life circle inside 3 kilometers lets convenient retail experience become a possibility, this just catered to the demand that people lives to happiness.
Reframe the city develops pattern
In new retail era, decide the first element that the city develops, depend on merely no longer area, rely on Internet to promote however " person, goods, field " 3 person join afresh below the line on the line, optimize ability of conjugate, reasonable distributive.
City people eagerly of angle " new retail city " , did not secure mode, it is to be on the foundation of each urban oneself characteristic, combine the new retail infrastructure that Alibaba provides, go up to the line, below the line, the comprehensive innovation such as content shedding, data, this is mixed for urban situation sort rise abruptly afresh offerred a possibility.
Be like " day font size plans " " old name sells the whole world " those who let Beijing is new retail be full of traditional culture details; Be thought for a time " miss Internet opportunity " Shanghai, deepen reform innovation, increase a government to give aid to, had become day cat village and box Ma Xiansheng to enclothe one of most cities at present; Northwest head " new retail city " Xi'an is in cooperative domain, raise the quota signed 9 collaboration project, cover the field such as medical treatment, travel, finance, traffic, of a surging forward with great momentum " the city is transformed " coming.
The core of this round of Industrial Revolution is intelligence is changed with informatization, form a height then agile, human nature is changed, the product production of digitlization and service mode.
-- Klaus Shiwabu
" the 4th Industrial Revolution "
Current new retail those who lift " Industrial Revolution " absolutely, drive a city to be able to influence evolution from modern Xiang Zhi.
New the final value of retail city, depend on be being endowed with through the technology not only can urban wisdom, more let " new retail " be born is clear the daily life that can feel and consumptive experience, aristotle of no less than says, "People gathers a city for the life, better to live and continue to gather go down " , visible new retail sweep across core city, of the influence is individual not merely, it is city carry more.
Promote urban general management the standard
New retail it is with the cloud the new technology such as net of couplet of computation, content, big data, artificial intelligence is drive substantially, the production to commodity, current with the sale the process undertakes comprehensive digitlization weighs model. at the city, the governmental value orientaton with the social atmosphere that asks local government models open confluence, consummate service, promote urban general management capability thereby.
From " 2018 China are new retail city reports " on look:
Shanghai is in " the government gives aid to index " spend in this dimension on get run the whole nation, its put forward clearly " lead through carrying out new spending, promote new retail trade voice develops " etc " 8 big projects " , urge international trade center and construction of city of international disappear Philadelphia.
In addition, fuzhou, Guangzhou is in governmental working report development new retail, make new retail city included a plan; Beijing was rolled out face convenience inn the examination of brief eat policy; Xi'an gives birth to big give the green light for box horse delicacy, 2 hours obtain business license, 13 hours of settle that finish apply employee... urban controller still needs to serve the ability that reach a person to breed in construction of property right protection, infrastructure, society wait for a respect to be optimized ceaselessly perfect.
Retail the crucial gene that yields urban progress evolves into the speed that is innovation, iteration, conformity and flexibility, this also lets new retail city gets more and more attention.
However, although new retail already became instantly city to develop the greatest strategy height, but not be all cities are had become " new retail city " condition, need technology maturity, government government catchs up with, economic benefits is, 3 conditions are balanced each other.
Above all, multivariate, shift pays retail form, the city that intelligent equipment perfects basically, what actual strength accepts new technology, new pattern is transform;
Next, governmental service level is higher, capable to give aid to the development of industry of high-tech of form a complete set, escort the Emperor for new retail development convoy;
Finally, dimensional assemble level of the city is higher, bigger efficiency upgrades space, make sure consumptive diversity and retail system are measured, new the growth power that retail city ability retains certain.
