Current, microsoft market prise reachs 749 billion dollar, successful overtake market prise is the Alphabet of 739 billion dollar, the global market prise that becomes the Yamaxun that is next to market prise to exceed the apple of 900 billion dollar and market prise to restrain 800 billion dollar the 3rd big company.
In 12 months in the past, the share price violent wind of Microsoft rose 40% , go up more than Alphabet is fivefold. Finish decline from peak altar, again rally changeover regression, the drill that cannot leave Microsoft backside accuses a hand.
Satya Nadella (Sadiya Nadela) , after was appointed to be Microsoft to currently hold the post ofpresiding apparitor 2014, undertook be adjustmented substantially to the growth fixed position of Microsoft, the associated author Larry Page that this compare Alphabet and Sergey Brin are more outstanding.
After the Nadela that worked 22 years in Microsoft already assumes office, undertook the reform of bold and resolute. On culture, open to the outside world collaboration, emphasize internally grow model thinking and group collaboration, incentive employee cooperates with brand-new appearance and client, the product that finish. Carry out " " of a Microsoft, reform examines a system, decrease thereby inside bad news, each energy concentration is together, those who realize Microsoft whole actual strength is the biggest change.
2015, accept heart pulls the instead of 5 business section Microsoft 3 business section, decisive abandoned occupying market share to be not worth the Windows Phone of 4% only. Mixed 2014 2015 large-scale cut down the member of persons employed to basically all be aimed at section of mobile phone business.
It is under Nadela's reform, office enters the floating platform except Windows first, lest the form of cost rolls out Windows 10, the Surface Book that rolls out soft hardware an organic whole. Among them the most important, na Dela of nothing is more... than turned to the key business of Microsoft cross platform technology, high in the clouds and artificial intelligence, pay close attention to the development at quanta computation and fictitious fact condition. Microsoft shows in recent money newspaper, its income source is opposite at Gu Ge 90% come from at advertisement for very average, windows, Surface and sport lead plane are occupied about 35% , high in the clouds is occupied about 30% , Office and relevant productivity tool are occupied about 30% .
Intermediary is commented on outside, microsoft the company of before market prise of this strong regression 3, na Dela of main profit from led Microsoft to be made up and down the following 3 big reform.
Above all, microsoft is formally with high in the clouds preferential, the business of platform of Azure high in the clouds that runs for a long time, client in successive years grows, than beginning the Yamaxun of operation 5 years earlier network high in the clouds serves more suffer the market to welcome.
Next, microsoft to collecting fees mode had change, before once Office has great update, the person that use people need your writing to burn money, opposite enterprise, the burden ability of average user is heavier. Office 365 turns to be made for subscription now, even if is the student also can reduce many burdens, last year last quarter, the subscription number of Office 365 exceeded 30 million, convert likewise the Xbox that subscription makes, income also grew 18% .
at 3 o'clock, it is Microsoft threw a large number of resource to be in artificial intelligence and domain of content couplet net. relatively at Gu Ge use artificial intelligence improves platform function to face masses consumer, the artificial intelligence of Microsoft criterion the commercial requirement that apt satisfies an industry, the work efficiency that allows a company rises considerably.
Accept heart helps brand-new management strategy, come round to look in eye undoubted very correct, " of open of successful leader Microsoft the 2nd spring " . Even if Microsoft ever missed tide of science and technology for many times, but can be in trough rally, have large-scale change, abandon unsuccessful business, seek more reliable outlet, begin to obtain result, this dispute often is worth to speak highly of.
Accept heart pulls the Microsoft after readjust organizes a framework, overtake Gu Ge just begins this, if can serve high in the clouds,accomplish with artificial intelligence in future more acme, believing to put in first throne 's charge again also is not the job with impossible what.