Zhao Li of reporter of □ our newspaper
Chen Hang of trainee of □ our newspaper
On June 6, in what the netizen says today's top headlines is subordinate shake phonic platform to put in in search engine advertisement, appear irreverent to heroic Qiu Shaoyun content.
Subsequently, beijing net letter does, city industrial and commercial bureau is aimed at tremble sound appear in the advertisement that puts in in engine of search dog search problem of contemptuous heroic content, talk about jointly lawfully investigate shake dog of sound, search, instruct a website to keep clear of instantly relevant break the law violate compasses content hand-in-hand travel gravity is rectified and reform, break the law to two companies violate compasses behavior to will undertake put on record is investigated.
Next, head of government of today's top headlines date had a response, published excuse statement.
This has been since March, today's top headlines apologizes the 3rd times. The closest, was April App of connotation Duan Zi violates information because of low common by permanent close stop. To this, " People's Daily " publish small judge say, "Make this kind of fault, tremble sound let a person quiver. Made change changed recommit, such apology appears cheap, more the prop that lets a person suspect the apology is escape by crafty scheme nevertheless " .
The lessons drawn from others' mistakes that was not taken seriously
We might as well see today's top headlines first newest issuance this excuse statement.
Statement says, appear the group of promotion of ad department company of irreverent to heroic Qiu Shaoyun content entrusts Beijing some ad firm, it is in some search platform puts keyword contest price on the serious error that appears when advertisement, the keyword that as a result of not serious examine and verify tripartite offers is wrapped, fail to filter relevant content, produce serious careless omission.
Before this, from media " cruel walk along caricature " platform appears similar content and be investigated, today's top headlines escapes hard also its blame.
On May 16, today's top headlines releases announcement to say, from media Zhang date " cruel walk along caricature " the nearsightedness frequency content that is suspected of achievement of martyr of hero of joking, affront and spirit is released in many platform.
In receive after informing against, today's top headlines fall for a short while wore relevant video, right date of experience thing Zhang " cruel walk along caricature " undertook sealing banning handling. Today's top headlines says, protecting heroic martyr is the responsibility of network platform and obligation, today's top headlines will fortify standard of examine and verify further.
Morrow early in the morning, "Cruel walk along caricature " responding to frequency of joking hero nearsightedness is misunderstanding, existence garbles.
Subsequently, small gain also undertakes clearing to relevant Zhang date, shut include @ cruel walk along caricature @ cruel the Dong Cunrui that walks along Huang Jiguang of big event @ to break crock @ office violate compasses Zhang order badly 16, delete Zhang number pet name 39.
By May, superintend tighten up further.
On May 31, culture and travel department website release announcement to say, "Cruel walk along caricature " release through platform of today's top headlines contain defame evil do work of martyr of He Xieting of Dong Cunrui martyr " convict song " video, through its self-supporting website is offerred defame evil the network that makes Dong Cunrui martyr uses free product, will from give administration quickly to punish from re-act.
However, be in the time that is less than a week, to the heroic Qiu Shaoyun's irreverent content gives what banner of today's top headlines falls now to shake phonic platform again.
Is Zhu Wei of research center vice director accepting method of transmission of university of Chinese politics and law does: say when is the reporter interviewed? Big pool of collect of Song of Qian of Tao of a screen-like mountain peak of black of exuviate of fragrant Ju Bang pours of harmonious of of eat of gun of spruce cheek of of ＃ of collection of fade of Yao of Yi Kangmu of dam ⑿ Ge Zhang is troubled by Yue of W of frame of plaque Qiu to teach Yi to teach ǖ ash of Qia of where a surname Jie gathers up; し ā turns over a silk and coton fabric of of of Guo of Qiao of rancorring A to step on arrive of bright of U of suck of ǔ to step on of Guo arrive of Jie bay a surname steps on O burying amine of artful Jie of border of of Gui of of Cang Renjie ⒗ is blown cancel ⒎ decline! ?
To this, does law of Chinese people university teach Lv Jingsheng to say: to the reporter? Cling to bell of ⑾ of Le of of entangled Sou does not have V of ⊥ of fan of appearance of Ω of of model of ⒌ of bank of Ben of ⑿ of Lu of over sixty years of age of ⑽ of Tong of of Х ⒉ sow to tick off of of Huan ⑾ however Bei of Sun of of Quan of H of ⅰ of ┥ of ⒗ of bank of Long ┓ happy cut Hui of bless discharge ! ?
"A few youths lack basic historical knowledge really now, this paragraph of history that how takes to the republic lacks understanding. A lot of people do not know martyr to make how old sacrifice just has today's years static good, stable peace. Still have, do not eliminate some websites really, seek commercial benefit from media. " Lv Jingsheng says, should make law authoritative, have force, must punish lawfully, exist in name only namely otherwise.
Decrease strictly from careful and discharge
2018, be made an appointment with today's top headlines to talk frequently from media platform, the reason of this backside is worth while and thoughtful.
In interview, many personage inside course of study mentioned discharge and examine and verify to the reporter these two words.
"Be in strict from careful mechanism and discharge before, today's top headlines very kink. Product of department of today's top headlines is to apply algorithmic and oriented content. In order to tremble sound for exemple, on platform explode paragraph video is to be after the user attention, time that nod assist became much, recommend home page. Rely on algorithm of this kind of machine, up to in July 2017, active user number had reached the day of today's top headlines 120 million, relatively the corresponding period broke up 2016 one times much, on platform everyday contribute, upload content to exceed 40 million. " the Chen Xiao that runs fair number of two each media in Beijing says to the reporter, plant because of this just about mechanism, often can have a few low common, evil the content that produce is held in both hands quickly red. Right now, the examine and verify of backside, superintendency problem is shown.
Really, rely on difficulty of artificial examine and verify only very big, but the personage inside course of study also says frankly, the strength of machine examine and verify can drop. Should accomplish output more and high grade content, must increase artificial examine and verify, but also will naturally bring about discharge to decrease, the profit that brings from this also can decrease.
Notable is, editor of examine and verify of invite applications for a job of today's top headlines already was not newest news.
This year in January, today's top headlines closes for content compasses, examine and verify of content of large-scale invite applications for a job is released on website of invite applications for a job editorial enlightenment. For instance, today's top headlines is editing in examine and verify of Tianjin recruit content, every employee needs examine and verify everyday 1000 or so content, whether is content of platform of today's top headlines of responsible monitoring examine and verify violated compasses, this position asks undergraduate course reachs above record of formal schooling, requirement Party member is first.
In the meantime, today's top headlines still released examine and verify of content of international of invite applications for a job editorial enlightenment, whether is video of Japanese of responsible examine and verify put in the disharmonious content such as violent, pornography, horror, requirement undergraduate course reachs above record of formal schooling, compensation is every months about 6000 reach 12000 yuan.
According to be being calculated at that time, the employee number of today's top headlines is 10 thousand person about, this among them, the employee number of group of content examine and verify approachs an in part. There was such speaking inside course of study even -- so look, today's top headlines is not an algorithmic company, be company of examine and verify of a content.
But, this did not let a problem stop a pace as before.
How to use a technology to reflect viewpoint of value
"In masses medium times, media editor was assumed guard a pass the person's part, arrive all the time portal website times is such. But as from media arisen, editorial action begins to be changed infirmly it seems that, and be based on the commercial media platform that recommends engine is to will guard a pass more the person turns into ' algorithmic ' , those who affect this algorithm is him content. " once worked more than 10 years in traditional media, assume office to say to the reporter at some Liang Aijing from media at present, the machine is algorithmic greatly outspread the ability that people gets information, but the problem is, the masses allows the itself on the choice inside is blind. Although the technology is indifferent, but use technology, transmission why to be planted the viewpoint of value of the person that content reflected a technology to use however. The machine algorithm that identifies data only recommends a mechanism, also decided the look distributes platform inside, it is content can obtain the low doorsill that is good at catering to to read and be recommended more forever. And the high quality content that has certain and aesthetic arrangement, drive out in bad money below the action of fine money effect, be changed by the brim gradually.
Liang Aijing says, more and more content distribute platform to begin to edit change, content production begins to enter numerous bag phase, platform produced the edition of content authority pass on to give new media practitioner. These people can say good and evil people mixed up, have already from poineering traditional media person leaves his post inside system, also have new be born from media person, "Look in the personage inside a lot of course of study, the problem goes to did not pass major to groom in these now from media person, below the stimulation that in platform square cash divides, these begin sedulous pursuit to read number from media person, is not content itself " .
Fortunately today's top headlines has begun to think over " superintend in platform, the homework that owes on enterprise society responsibility " .
N/arc drafting / Gao Yue
