Report occupied abroad net on March 28 report of American CNBC TV station, local time Zhou Si (28 days) , american government sues facial book company (Facebook) , call its advertisement existence " discrimination sex " .
American housing and urban progress department say, the advertisement system of Facebook permits employer or landlord restricts its advertisement to suffer according to phyletic, nation or sexual distinction numerous. Action of this kind of directional ad " encourage, facilitate and cause " unlawful discrimination. This orgnaization says, be the person that is harmed by this advertisement system to seek compensation.
On this one problem, facebook is facing persistent law Wu pressure all the time. This month, facebook and organization of American civil rights ever expressed, as reconcile extensively one part of the agreement, facebook agrees to adjust platform of advertisement paying fee, so that prevent discrimination and harmful action.
According to consultative requirement, the advertisement of use portal advocate cannot send directional ad according to affinity of the age, sexual distinction, culture, zip code. To prevent advertisement advocate repellent and certain specific community, when sending the fixed position ad that is based on the position, the system returns meeting set the smallest geographical radius.
In addition, debaige also is in mulberry of official of Facebook presiding operation express in a statement: "Look from historical angle, put in discrimination all the time in housing, obtain employment and credit domain, this kind of injurious act should not appear in Facebook advertisement. This kind of injurious act should not appear in Facebook advertisement..
Current, facebook has not published a response in the light of be related be prosecutioned. (abroad net / Yang Jia)
