In intermediate car market, the masses is stridden vacate, Pasate, Kaimeirui, elegant cabinet, sounds of nature retains because of the market the amount is larger, so by everybody place hep. And resembling imperial crown also once was the classical model in intermediate car, but because correct a failure, sales volume glides gradually, also be forgotten by person place gradually. And when Ford Taurus appears on the market oneself, was destined its failure, although appear on the market before threaten wants pair of mark imperial crown, but by the lunar sales volume that just crossed 100, be about to be opposite mark imperial crown?
Ford Taurus is in when just introducing home, fixed position is in large car, it is the admiral of Chang'an Ford model, to mark imperial crown. But sales volume of the month after appearing on the market is very goodish, sales volume of the forthcoming month after arriving has 3 digit only even, because this is taurine by original in large car locates afresh for medium-sized car. Be compared with elegant cabinet, Kaimeirui so go up in automobile body dimension, taurus has absolutely advantage. But because of price on the high side, fail to get the market from beginning to end approbate.
The Mengdiou below Ford banner ever was an intermediate car that compares sell like hot cakes, lunar sales volume maintains in 10 thousand + . And Taurus appears on the market in home hind, fixed position wants than Mengdiou tall, but differ with Mengdiou however on price not quite, plus appear on the market after Taurus of Ford of half an year depreciates, both price is coincide almost. Come so, outside competitor has not attacked, began first between brotherly model " inside bottle " . Mengdiou's market retains the quantity is original very big, adding the public praise with was accumulated better in home market, come so, mengdiou made first to the eldest brother Taurus that just appeared on the market stumble child. This also was destined to fail taurinely.
In addition taurine exterior modelling is the central point that consumer says groove all the time, secret case enters gas grille meshily, match with polygon in net, give a person a kind of dazzling sense, did not show atmosphere.
Taurine price on the high side, directive price is 23.48-29.98 10 thousand yuan, although at present terminal area has 30 thousand yuan of right-and-left privilege, that taurine price also is in 200 thousand above, such price is OK on Ao Di A4L. And in the brand famous degree go up, ford cannot want to compare with Ao Di. The price that sees the elegant cabinet that similarly hereinafter is intermediate car again also is in nevertheless 15, 160 thousand in that way, and taurine price however tower above elegant cabinet 40 thousand multivariate.
Taurus appears continuously again after this axial incident, and its waited for a few models to appear to break axial event in succession with bound of tiger of door brother ala, Mengdiou, acute. So that mention Ford later, a lot of people the first what should ask is, "Still break an axis? "Still break an axis??
Sales volume of the month after Ford Taurus appeared on the market 2015 oneself is highest and only more than 1000 5, and in sales volume of the month after 2018 only 3 digit, taurus sold only Feburary this year gave 7 cars. Even if is sales volume so gloomy, ford still does not abandon this intermediate car, still change a paragraph to upgrade ceaselessly to Taurus, this courage is really laudable.
Actually the market performance of Ford Taurus also is Ford at present the portraiture of the state. Ford begins sales volume to begin to glide considerably from last year, once the model Fox of sell like hot cakes, Fu Rui this, acute group sales volume also suffer a disastrous decline. The model that gets skill can be not taken almost below Ford banner at present, and integral loss is quite severe.
Before paragraph time, ford just undertook bedding face is accumulated cut down the member of persons employed. Again the message said recently, ford will close 3 plants that are located in Russia, ford will exit Russia market formally.
