Contract of cold winter, taxation, yin and yang. . . These were 2018 and even the topic for discussion with instantly teleplay the hottest property.
Market environment, relevant policy even more hasten is severe, the impact is the biggest should be movie and TV manufactures, the company that make. What kind of opinion and point of view are they having to these heat topic for discussions? Experienced capital refluent, severe after accusing to star viewing rate of day price remuneration, blow makes a holiday, how did whole industry have change?
The near future makes the unit such as newspaper of industrial association, put together art manufacture by Chinese teleplay " Chinese teleplay (2018) industry findings report " can find the solution probably.
Under cold winter not start working? The investment orgnaization of 58.3% : Specific project is specific analysis
Platform inducts force finite, drop through examining and approve examination opus apparent, new theatrical work appears on the market the amount decreases; Quantity of know exactly about sth lacks quality, have " downy " be short of " height " , this was 2018 the integral state of teleplay market.
" report " show, the TV end 2018 explodes money theatrical work is short of break, center is defended inspect the teleplay viewing rate that broadcasted 2018 to all did not exceed 2% , most probably the teleplay viewing rate of above is insufficient 0.5% ; Network of head drama anthology clicks a quantity to drop apparent, annual is broken one billion four hundred and ten million and sixty-five thousand four hundred and eight click the collect that measure drama only 4.
To at present the integral circumstance of teleplay industry, " report " in, come from 100 orgnaizations in all the questionnaire investigation of 120 industry public figures shows:
The person that has 44.2% thinks the operation of a large number of enterprises faces grim challenge, of practitioner wait-and-see still be with anxious mood in continuance;
The person of 30.8% thinks duty Wu rectify and reform the action " hard-land " develop bang industry whole;
The person of 26.7% states difficulty period just begins true trade.
Face the cold winter that was alluded time and again last year to talk nevertheless, great majority orgnaization not accordingly " shrink back from difficulties " .
The investment firm that has 58.3% thinks specific project is specific analysis, won't take conservative or radical way painstakingly;
The company of 11.7% advocates even " instantly is the opportunity that low cost shares good project, active dilate. active dilate..
The company of 18.3% shows " new project considers security only taller, high income nonfeasance basically appeals to beg. High income nonfeasance basically appeals to beg..
"Star is restricted firewood " have He Cheng effect, 49.2% suffer of short duration of the person that visit to did not see real case
Star tall remuneration, close inspect build water of focus of false, drama, these are the crucial point that perplex development of industry high quality for years.
2018, total bureau of national broadcasting television and actor love are vacated also made a lot of attempts in every respect in the light of industry dense disease.
On November 9, total bureau of national broadcasting television is released " announcement " , the demand controls actor remuneration, severity strictly to hit viewing rate to build false behavior to wait.
To " star is restricted firewood makes " effect, the person of 49.2% shows " of short duration did not see real case, but really many projects and star are in wait-and-see consider firewood to propose a toast. But really many projects and star are in wait-and-see consider firewood to propose a toast..
The person of 33.3% thinks the head stars as before popular, before duty 50 million impossible autograph comes down.
Only the person of 20% thinks a lot of common star already began to depreciate actively, ability of production square negotiate a price increases apparently.
In addition, arrive by drag in of day price remuneration " contract of yin and yang " , the person of 63.3% states simple aggrandizement is superintended can not solve a problem truly.
Close to what be call-overed frequently inspect the problem that make a holiday, last year in December, entrust courtyard of broadcasting television program by total bureau, the broadcasting television program that is based on own technology construction closes inspect system of comprehensive assessment big data to debut formally try move, those who be different from a tradition be in the means of viewing rate statistic on example door foundation, new system is based on technology of computation of big data, cloud, hopeful from go up at all processing viewing rate creates false problem.
But according to questionnaire investigation shows, the person that has 53.3% thinks evaluation of total bureau big data arrives from try out perfect, inside 9 years get effective very hard;
The person of 48.3% thinks industry still did not find significant processing step;
The person of 35% thinks can immediate impact shows system of total bureau big data relevant orgnaization interest, obtain will create new issue;
Only the person of 23.3% holds upbeat mood.
Besides afore-mentioned dense disease, " report " point out, optional raise up the price, ill will competes, the thing that this kind all having emerges in endlessly in the industry, forget heart, manufacture in a rough way cans be found everywhere first.
You Xiaogang chairman thinks, 2019 should be " content year " and " quality year " . As industrial development, the relation in market modes of life and relation to their environment is the forestall of platform no longer, also won't be made monopoly, it is a kind of system that divide Zhang certainly. The system that divide Zhang can gain ground very quickly rise. What ask at that time is your work, work stands so that live to be able to make money.
Editor / a round mass of food of Hunan pig blood
Subeditor / Jin Yu
