Below the agitation that shares economy, advocate hit woman dress to rent " share almirah " emerge as the times require. Nevertheless, in this domain that still awaits further development, the contradiction of platform and user emerges in endlessly.
"I by ' the garment 23 ' deceit! Was like me to buy cake of a butter before New Year partly, tell me suddenly today, the egg rose in price now, compulsive I fill a price difference! " on March 18, "Old heavy Cy " express on small gain. "The garment 23 " it is month of fashionable dress of a woman hires APP, advocate hit a member to make packet of month hire dress Wu, want pay membership fee only namely, can be inside member period enjoy fashionable dress to wrap a month to change the service that wear.
"Old heavy Cy " what to experience after all? Use share almirah what to hidden still be faced with to consume a risk? With the member cost is the platform hiring the garment of main income source, can also you let an user be immersed in like sharing bicycle retreat hire awkwardness?
Be misunderstood " fee pays after experiencing first "
According to " old heavy Cy " introduce, she is a college of Heibei is big 3 students, stemmed from curiosity in October 2018 she was registered " the garment 23 " the activity hiring the garment that APP learned a month, try on 3 times in all, because of the dress the style does not suit after, not add is used.
This year on March 18, she received capture of a short message suddenly to expend an announcement: "You are in the garment the 23 services hiring the garment that opened to use follow-up fee first on October 13, 2018, show member period to already ended, need to pay 299 yuan of cash, tomorrow will deduct this part expense from inside your account. Tomorrow will deduct this part expense from inside your account..
Receive this announcement, "Old heavy Cy " very interrogative. "See the clothes at that time when 23 application small order, because see,be above write free experience a month of ability try out, and I did not continue to use after a month, why to want to collect fees? " she thinks, "The garment 23 " platform all did not arrive remind obligation, attribute dozen of move " free experience " cover invites customer " use first, pay after " .
Ning Meng (alias) also have similar experience. Ning Meng says, she was registered this year in January " the garment 23 " member, but never had rented the dress on this platform, she also got the short message that deduct cost recently. Introduce according to her, had browsed before " the garment 23 " when the page, think register member and register clean out treasure, Beijing east like waiting for user Zhang date, do not use won't deduct cost, "Did not think of trashy also want the member that be buckled to expend too. "Did not think of trashy also want the member that be buckled to expend too..
Duty field white-collar is dialectal (alias) also express, "After registering, had used only, feel secondhand the dress is not quite wholesome do not have reuse, crossed 3 months to receive a short message to want to deduct 299 yuan unexpectedly, be equivalent to be being tried on spent 299 yuan, still be inferior to buying. Still be inferior to buying..
With respect to afore-mentioned problems, end of client of new classics abb was contacted in " the garment 23 " . Lena of manager of public relations of this platform brand expresses, "The garment 23 " had not done first and last " 0 charge " free experience tries on an activity, what when platform is publicized, emphasize is credit it is OK to hire " avoid cash pledge " , also be in relevant trade emphasizing in the agreement is " fee pays after be being used first " , ask according to membership agreement the user did not issue Chankeshen to remove fee please inside 7 days.
"We tell customer already clearly in membership agreement, if the member that already purchased a service needs what 23 memberships serve to stop the garment, be in since the day that pays a member fee inside 7 days below the case that did not use member service, can apply for to return already the membership fee of pay. Exceed 7 days or the member was used to serve inside 7 days, do not grant to return already the charge of pay. " Lena says.
That is to say, the user is in a month after liberal member " experience period " inside, no matter be opposite,use the effect to deny satisfaction, want pay fee of membership of a month, this is actually " experience paying fee " , is not " free experience " .
It is easy to register a member, it is difficult to cancel
End of client of new classics abb downloaded in " the garment 23 " the discovery after APP, on this platform page, cash pledge did not collect fees 300 yuan alone the entrance, however by " application avoids detain to buy check " the entrance is replaced, sesame seed credence divides 600 above to evaluate qualification to be able to obtain riddance cash pledge to serve. Nevertheless, the need when submitting order form is ticked off anthology " the garment 23 memberships agreement " , if do not nod detailed scrutiny, discover its issue only time requirement, content shedding to remand to the user very hard, buckle 23 material information such as cost automatically.
And because did not examine consultative content carefully to submit order form,a lot of consumer are, ability mistake is is to depend on " cash pledge " charge can experience freely, achieve discovery of the ability after Zhang sheet informs till a lunar hind, "The garment 23 " it is to avoid cash pledge unavoidable hire, but also can helpless the choice hands in money to finish sth.
In addition, it is very easy to although register,become a member, but want to cancel to be done not have so simple. "The garment 23 " customer service personnel is right in end of client of new classics abb expresses, after customer service of the connection inside 7 weekday after registering a member can be passed, stage operation cancels a membership. But have to platform page " cancel a membership " when the issue that setting, user can cancel by oneself, afore-mentioned customer service personnel express: "Can pass customer service tiring-room to cancel only. "Can pass customer service tiring-room to cancel only..
End of client of new classics abb returns discovery in, hire the problem of garment regulation about agreeing to be revised at will via the user, of the user complain sound is very much also. For instance " the garment 23 " platform brand says in propagandist language " every months of suitcase is not had seam join " , but actually, platform was rolled out on October 16, 2018 hire garment new regulation. According to new regulation, common member user can use 22 dresses actually every months only. And original regulation is " the diamond member with the more amount that buy check is had buy the clothes 8 fold, times doubler integral prerogative " also change later for " the member with the more amount that buy check can be enjoyed buy the clothes 9.5 fold " , cancelled pair of times integral prerogative. "Suitable abundant express goes back and forth between packet of mail " also be changed to be common express to wrap mail to wait.
Beijing " the garment 23 " Bai Lin of platform old user (alias) express, "If old user does not accept entrant agreement, cannot log onto account normally, this company will be stopped provide a service for you, even if be,paid the old user of year of cost. So user or chooses to accept, or can be exited only. Or can be exited only..
Zhao Zhanling of vice director of office of attorney of Beijing annals continuous heavy rain is right in end of client of new classics abb expresses, if businessman one-sided revises regulation, consumer does not accept new regular and optional pick to remove contract, to untapped money and the service that did not enjoy, ought to return return or convert into money is returned still. "If do not give an user such option, it is a kind of illegal behavior that damages consumer rights and interests actually. " Zhao Zhanling says.
Share almirah to you still can go much further?
End of client of new classics abb consults in relevant data discovery, "The garment 23 " because consumer is complained,had waited to be punished by door of The Ministry of Commerce and Industry frequently in recent years.
Reached in July 2016 in November 2017, "The garment 23 " ever was versed in by Beijing management board of commercial firm politics parts with " the abode that register or management place cannot be contacted " and " the company is public show information practise fraud " enterprise be includinged manages unusual directory.
In November 2018, basis of bureau of Beijing industrial and commercial administration " rights and interests of consumer of People's Republic of China protects a law " the 24th " operator is tasted to consumer provider or the service uses annunciate of hall of format clause, announcement, statement, inn to wait, formulary operator has authority to random is changed or remove contract, limitative consumer is changed lawfully or remove contract right " , to Beijing garment limited company of 23 networks science and technology makes admonitory administration punishment.
The near future, net of official of bureau of Beijing industrial and commercial administration shows, came on January 1, 2018 October 31 in complaining, beijing garment limited company of 23 networks science and technology is complained 132 times, rank Beijing east the city zone complains a list of names posted up the 9th.
In the user tall complained backside, these " share almirah " deficient of pattern of platform cost tall look forward to, profit, the capital safety that also goes up in platform for the user cheated a shadow.
As we have learned, no matter abroad still is home, the income source that shares almirah basically has tripartite side: Membership membership fee, buy change income and the income that face B end, among them, membership membership fee occupies much. With " the garment 23 " for exemple, at present " the garment 23 " of platform income 75% come from membership fee, those who remain come from an user buy the clothes.
Because share,hire the garment to attribute small numerous market, order increases slow, and dress is updated, clean disinfection to wait safeguard clothings cost content to flow deserve to send wait for cost tall look forward to, bring about these platform management and operation cost to cannot be spread out thin, plus the dress nature wears away and intended person waits to undertake responsibility very hard limit for attaint, bring about much the much home dress such as almirah of Yi Meng, blackart, that dress rents platform to close down in succession.
Many consumer use at the same time worry at the same time: Like sharing almirah to be able to resemble sharing bicycle, catenary of the capital after passing quickness dilate ruptures, is those who let an user be faced with a member to expend nowhere to you can be retreated awkward?
Analyst of assistant of ministry of rights and interests of law of research center of electronic business affairs cheats Hui Xin to express, share the platform that hire the garment to have financing function on certain level, the businessman can use membership fee fund at managing, enlarge production, but if businessman cannot very good try to use, management not to be pooh-poohed runs even road, the rights and interests that allows an user very easily is damaged.
In addition, meng Huixin still reminds, if the user cannot be achieved during consumption anticipate, encounter care of can of the brand with Buddha unknown road, wholesome state to wait for a problem, produce issue very easily, ju Weiquan is very difficult. (In APP of new classics abb)
