Future, the home installs an enterprise to must want to be brave in to innovate and change, if do not have new technology, new service, will not escape to cross the destiny that is washed out eventually.
Go one year, once had " forever sunny industry " the contest of domestic outfit course of study that say erupted to close down wet. Scanty, user is short of profit break, cash shedding ruptures... enterprise of outfit of more than 100 homes is forced to leave, malic adornment, beauty gets you, the enterprise such as guest of house of net of a household, actor had an accident in succession 2018, one part announces to close down, another part chose to answer way worstly by force of pressure -- run road, sunny industry, turned the setting sun into the industry it seems that.
Interesting is, be in same an industry, have disparate destiny however. When major home outfit enterprise suspends outspread pace when, emperor is decorated, inscription tastes the home of a batch of deep ploughing such as adornment, Mai Feng adornment to install the company with old industry to be however on development route " feel just like a fish in water " .
Take advantage of an opportunity and be is these enterprises become in capital cold winter " a few free manner and air " main reason. Below artificial intelligence tide, these enterprises captured intelligence to turn the opportunity that transition upgrades, become the survival of the minority in capital cold winter.
"Forever sunny industry " explode brand of a hunderd schools closes down wetDomestic outfit industry is called " forever sunny industry " . Because the user has a large number of demand to be being decorated 2 times, this lets lived in an industry to have continuous circumfluence settle or live in a strange place, owner the likelihood because the first time decorate funds finite, or it is change of aesthetic wind direction needs a change to decorate a style, adscititious put the predominate that measure a room, bring about a large number of owner to have 2 times decorate demand.
The market scope of domestic outfit industry is not little, according to 100 million Ou Zhi libraries, 2019, overall market dimensions predicts industry of household of Chinese building materials for 4.49 trillion. The country in tall Cheng Cengwei installs the market to had calculated brushstroke Zhang, domestic outfit industry is occupied mediumly in whole China retail trade than only 5% , and Japan and United States have respectively 7% with 10% , china is 133 dollars in the defray of average per capita of home mount, japan is 522 dollars, the United States is as high as 928 dollars. In light of contrast, domestic outfit is in China is one has latent capacity and inviting market.
Domestic outfit industry has accordingly " forever sunny industry " say, again giant market dimensions is propped up, but accident is, close down wet however ground of in quick succession installs an industry to come over homeward.
In March 2018, the person of many brands company with malic subordinate adornment goes the building is empty; In May, chongqing loves controller of company of still n/COL the head of a family adornment to run road; November, actor or actress the make one's bow that occupy a settle or live in a strange place dismisses liquidation program, for a short while, advantageous position of consumer, supplier dimension is weak.
Nevertheless, of domestic outfit industry close down tide has not ended far, according to China the building decorates the data that association publishs to show, at present China installs amount of look forward to to be 130 thousand about, estimate inside 3 years, this data can fall to 100 thousand less than. Forecast not hard, in the near future the circumstances of domestic outfit industry is met all the more is austere, put in huge uncertainty, close down wet, just beginning.
Gain ability the weak, cost that win a customer is high it is to bring about most home to install an enterprise to cannot continue the prime cause of operation. In addition, become the main force that buy a house gradually as for generations of the millennium generation that has independent and aesthetic consciousness more, Z, the tradition decorates the requirement that already cannot satisfy them. Industry practitioner must face a problem: In issueing the market one round to compete, the user installs an industry to will raise more slashing requirement to the home, and " intelligence is changed " what become new era user is firm need.
Intelligence is changed make an outfit industry profit cruel add 50%Domestic outfit industry is faced with generally " two tall one low " difficult problem, manpower cost the cost that win a customer is tall, high, but net profit is extremely small, a lot of appear on the market the net profit of an outfit company is in only 5% , 7% , implementation intelligence is changed after upgrading, can help traditional home install an enterprise to promote 30% , the gain space of 50% .
"To a lot of traditional businesses, already nonexistent the issue that wants not to think intelligence is changed, if do not embrace intelligence,change however, can lose new opportunity not only, also can desertion original market share. " president of intelligence of doodle of globalization AI+IoT platform holds rarely of president Chen Liao concurrently to express, doodle intelligence and company of outfit of much home home cooperate, help tradition lives in an industry to do intelligence to change transition, include emperor to be decorated, the client that inscription tastes the enterprise such as adornment, wheat abundant adornment is doodle intelligence.
Data seeks advice from an orgnaization to watch wisdom library easily to release " industry of outfit of Chinese Internet home analyses " the report shows: In be decorated, the user needs to be faced with 36 link at least, plan as a whole at least 4.5 tons of material, choose and buy 8 kinds advocate 62 28 kinds of material, complementary material, homes are resided and deserve to act the role of. If of user choice is intelligent household, return those who have intelligent artifacts to decorate with linkage problem, this is undoubted much a trival program, solution of whole house intelligence becomes market blue of great capacity consequently.
Current, the much home home that doodle intelligence decorates inside for emperor installs an enterprise to offer solution of complete whole house intelligence, the interconnection each other that crosses a brand besides implementation is connected, still wait for a technology to support through net of couplet of artificial intelligence, content, implementation automation pilot is complete house intelligence.
Actually, the new and high technology such as net of couplet of artificial intelligence, content fits the heavy mold that cap-a-pie is for the market to traditional home, from the means that win a customer, sale means, supply catenary structure to need to change blood greatly to thinking habit. Transition, not allow absolutely easy, but not transition, as good as boils frog at Wen Shui, a way of a blood is fought in the Red Sea that cannot live in the market in the tradition, can the inevitable hour of sit back and wait comes.
From " one hammer buying and selling " arrive " sustainable service "The service mode of industry of traditional home outfit always is regarded as " one hammer buying and selling " , after because be being decorated,be being finished, enterprise and client again nonrelevant. The satisfaction of the user is spent, the use circumstance of the product... not be in a position of these company of information home outfit are informed, more do not know from why proceed with will promote a service quality.
Change an ode through intelligence can, the home installs a company to be able to establish closer relationship with the client, the home is one-time relation no longer between outfit enterprise and client, occupy an analysis through number, the home holds a company can more essence of life is accurate and provide a service efficiently, widen the border of oneself. For instance, finish previously after decorating, the enterprise does not know the use of the user experiences, but when implementation intelligence is changed after upgrading, can establish link with the user. For instance, the lamp in the home is bad, the enterprise can be in be informed for a short while and send person maintenance, this is intelligence changes intelligent additional value.
That is to say, change through intelligence upgrade, the home installs an enterprise to be able to establish longer, more efficient relationship with the user.
Those who need an attention is, the competitive core of industry of prospective home outfit is support capital no longer, not be sale more, however technology and service. The intelligence that finish is changed upgrade, offer can serve duratively, ability promotes the core of the enterprise competition ability ceaselessly. So, 2019, regression builds the phase of refine exercise to benefit the internal organs, grab build intelligence to change train, be being installed to the home just is right development way for the industry.
