On March 30, according to millet newest announcement, the board of directors approves intelligence formally project approving of electric car business, head period investment is 10 billion yuan of RMBs, predicting future 10 billion dollar of 10 years of investment (the RMB exceeds 65 billion yuan) . Presiding apparitor Mr Lei Jun will hold the group part-time intelligence is dynamoelectric the presiding apparitor of car business.
Millet makes car talk long already, millet is formal nowadays Guan Xuan this one message, also do not make a person accident, but the problem is, do in mobile phone industry well, mobile phone shipment measures the millet of before return world 3, why should join the industry that build a car?
1, the doorsill that builds a car was reduced
If be 10 years ago, a business that builds a mobile phone says to want to build a car, this is an incredible story undoubtedly, because traditional car has 3 big, batholith of motor transmission case is not had is not to need to deep technology is accumulated and move those who teach experience, but arrived 2021 today, enterprise of Internet of science and technology builds a car is not news already, in A, Baidu, small roc, colourful comes, ideal, numerous build car new power to join intelligent car field in succession, car market is being entered with " dynamoelectric change, intelligence is changed, share change, net couplet is changed " those who be core feature is new 4 spend a period, this among them the most primary reason depends on, building a car is no longer so too high to reach, the moat of traditional car look forward to had disappeared gradually. The electrification of the car at a draught dry 3 big among them two, electric machinery and batteries can be purchased over the supplier, it is OK to build car new power to need to do calm batholith attune to teach this only, build a car to begin to become slowly like making a mobile telephone, became supply catenary conformity.
The doorsill that builds a car is reduced, it is the premise that millet enters automobile industry and foundation, without this, how won't millet also think of to be able to build a car.
2, the market space of automobile industry is larger
Show according to data, 2019 dimensions of mobile phone market, will will achieve 170 billion yuan, broke through 200 billion yuan 2020, but such market dimensions, can saying than automobile industry is a sky an underground. The dimensions of car market will exceed 2 trillion dollar, and according to print and distribute of the State Council " industry of automobile of new energy resources develops a program (2021-2035 year) " file requirement, new can sales volume of car new car is occupied than will be being achieved 25% the left and right sides, grow in mobile phone market lack of power, below the case that the ceiling has shown, a so big cake, millet nature does not want to miss.
Meanwhile, the competition of mobile phone industry tends turn white-hot, china market of the high end in be being occupied by force for malic firmly, the IQOO below OV banner, Realme and red rice are in firm firm fight closely, the competitive pressure that millet faces is enormous, below such circumstance, millet turns and build a car to also do not make a person accident.
3, the super discharge that automobile industry is 5G times enters the mouth
There is such view all the time inside the industry, the discharge entrance of 4G times is a mobile phone, and arrived 5G times, discharge entrance will be a car, to millet, it is early not be a pure hand mechanism builds a business any more, millet has had giant intelligence to live in ecosystem, arrive from computer of jug of the lamp, report, notebook, TV washing machine of freezer, air conditioning, the intelligence of millet lives in equipment, had achieved the linkage with the mobile phone, and future, as millet car come out, this ecosystem is sure will not have with the car seam join.
Accordingly, what millet should do is the profit that seeks automobile industry itself not only, it is a hope more, can pass drive automatically, car couplet net, implementation drives intelligent car and household, recreation, information, automatically the linkage that waits zoology a moment.
4, millet is in automobile industry sadly layout
Although be automobile industry enter newly bureau person, but millet car is in via beginning sadly already actually the layout of automobile industry, arrive from 2015 2020, millet car filed 800 patent in car domain, and invested numerous the enterprise related to the car, build a car for example new power is little roc car, traditional car look forward to intelligence of Che Zaihe of Kailide, intelligence gives firm of Biyadi, map science and technology of new proposal of business of travel field service.
And millet invests Biyadi, also let a lot of people guessing, millet car can will take the place of by Biyadi labour?
On news briefing of 30 days, lei Jun states millet has enough ready money to flow, millet car has 118 billion yuan ready money, look millet is a powerful army it seems that at present, army provisions is adequate, but build a car to be mixed after all the mobile phone is different, it is taller to the requirement of capital, technology, talent, so millet builds a car to also be not is affection of a breeze, future may face a lot of challenges, after all millet car whether bring our surprise, let our wait and see what happens, believe 2-3 year can give us the answer.
