Yesterday evening, column of finance and economics released on time of channel of CCTV finance and economics to investigate a report about wireless earphone industry. The report shows, after should cancelling 3.5mm earphone aperture to become mobile phone normal state, TWS earphone was greeted erupt the growth of type, numerous manufacturer argues photograph position. Double this year 11 during, medium of communication of some cable business is wireless sales volume of blue tooth earphone grows 116% compared to the same period, TWS falls market of earphone of a confusion of voices particularly hot. Interested young associate can search a keyword " wireless earphone industry is investigated " examine.
The young associate that pays close attention to me for a long time to love frequency net should understand, the apple cancelled 3.5mm earphone aperture formally on IPhone 7 series 2016, rolled out at the same time brand-new product line TWS is really wireless earphone AirPods, this kind of adoption double channel transmits technical collocation to charge the led an industry development with the quick solution of the storehouse, manufacturer of domestic and international frequency and An Zhuo manufacturer in succession follow-up, open TWS is really wireless earphone times.
As TWS earphone in last few years erupt quickly type grows, TWS earphone brand emerges let a hundred flowers blossom the situation of contention of a hundred schools of thought, numerous taste newly also be in emerge in endlessly, it is the vitality with TWS market new infuse ceaselessly. The report also showed, the reporter is searched in platform of some cable business " TWS earphone " key word, appeared a few brands, the price differs to 1000 yuan from a few yuan.
Photograph of TWS earphone sales volume is added than in former years this year fast more apparent, su Ning buys data easily to show, what just went is double 11 during, the sales volume of whole trench grew 116% compared to the same period, support falls actively the product of a confusion of voices particularly hot. Malic AirPods Pro grows 360% compared to the same period, suo Ni, China also love to wait for the product below the banner by consumer.
Malic AirPods Pro was 2019 the product of the 3rd acting AirPods that end releases, what add newly is active fall one stone arouses function of a confusion of voices 1000 billow, guide TWS really wireless earphone was marched toward more of high end fall actively times of a confusion of voices, its function is configured and use an experience to be in lead position as before so far. And as IPhone 12 series cancels to deserve to send wired earphone again this year, airPods Pro also welcomed the growth of explosive type again.
Besides malic AirPods Pro, today time is, a few when the brand banner such as OPPO, 10 thousand demon falls to go out newly popular fall product of earphone of TWS of a confusion of voices also is having good sales volume. Acoustics controller expresses 10 thousand evil spirit, double this year 11 during TWS earphone sales volume grew 3 times, support falls the product of a confusion of voices grew fourfold. Controller of OPPO frequency product also expresses, although fall photograph of price of earphone of a confusion of voices is more expensive than common earphone give 2-3 times, but October releases fall newly photograph of sales volume of earphone of a confusion of voices grew 30%-40% than anticipating.
A few support that the near future gives newly fall actively the TWS earphone of a confusion of voices is tasted newly, be like China for FreeBuds Pro really wireless fall earphone of a confusion of voices, OPPO Enco X is really wireless fall net of my love frequency all did the product such as earphone of a confusion of voices to tear open solution report in detail. No matter from the exterior, before the function configures respect photograph to compare, still take the place of to having very big promotion, add fall actively of a confusion of voices add hold, become double this year the 11 fervent sheet during are tasted.
Data of market condition of earphone of TWS of whole world of orgnaization of authoritative data survey shows, the shipment volume of global TWS earphone will rise considerably with the speed of 32% 2020 2020, to 2021 volume of TWS earphone shipment will exceed 350 million. This still is amplitude of sales volume of brand TWS earphone only, and supply catenary data according to TWS earphone not complete count, product of mountain fastness AirPods already amounted to 600 million this year, holding huge market share.
The report still shows, as the rapid growth of TWS earphone market, what what drive is the development of brand manufacturer not just, still promoted the development of business of TWS acting plant. Canal of automation ability, character accuses ability to having main effect to market competition. And develop as what consume an electron, the personage inside course of study thinks to be like China for, the millet, OPPO, Vivo brand that has very strong competition ability, in will grow in the near future a two consumptive electron enterprises to 3 gigantic head dummy.
Wireless earphone industry is rolled call by CCTV, before mounting hot search for a time a few. The young associate that believes industry inside and outside all arose to this one domain greatly interest. And the media that I love frequency net to regard dedicated Yu Yin as frequency domain, released many 400 to tear open solution report solely in recent years, all had made detailed report to the industrial catenary circumstance such as chip, batteries.
This I love frequency net to helped the information that everybody merits frequency industry to understand undertake collect is analysed, interested young associate can love search of net of frequency network official to examine in me:
1, " 22 frequency advocate control chip former plant 63 advocate accuse chip product collect " 2, " charge 117 times when 21 old brands roll out an IC of power source management " 3, " 30 brands product of batteries of 210 TWS earphone, understanding pressure induction sees this enough! "
Besides supply catenary information besides, the near future still has an issuance that the biggest heat is IPhone 12, and IPhone whole department cancels mark to match wired earphone, I loved frequency net to still do much period relevant report:
1, not merely IPhone12! Malic official net cancels to add in the round in carry out type send wired earphone 2, high-energy early-warning: Promotion of malic frequency product line is analysed to strategic height development 3, malic IPhone 12 casts off wired join means, thoroughly wireless spend a period forthcoming 4, mountain fastness AirPods 2020 year did shipment volume already amount to 600 million pairs? AirPods of Yuan Chaoping fruit! 5, from malic product evolve look to did not come 10 years what is frequency technology final shape?
By CCTV " call-over " the development potential that also showed the development trend with TWS earphone favorable domain and future from flank, to long-term attention hereat I of the domain love frequency net to tell, can have besides the heart glad besides, also felt new pressure. In development process of future, I love frequency net to still will travel together with frequency market, the domain of frequency of dedicated Yu Yin that continues with greater efforts, consider and share newest development tendercy and trend, do good user and product, brand and supply chain, supply catenary and supply the bridge job between catenary, grow jointly with frequency market.
