Origin | The high-quality goods class that is fond of news of cover of Ma Laya APP " bright wall bulletin "
Editor | Graceful graceful A
The metropolis before believing to a lot of people get up everyday or sleep brushs friend circle a little while, want to look saw good friends release what kind of new information again.
But believe a lot of people also notice an issue, that is the friend brings profit to oneself something when, cannot undertake interacting directly below, this problem had gotten settlement now, we watch detailed news together.
Tecent socialization advertisement has more bright red benefit to wait for disentomb
On April 8 evening news, group of small letter ad shows, this day rises, good friend of @ of friend circle advertisement comments on interactive ability total volume to open. Advertisement advocate beardless operation, all friends encircle advertisement acquiesce to have @ good friend to comment on interactive ability. ,
Pass this function, the user can be below received friend circle ad @ good friend, undertake with the good friend real time interacts, undertake ordering assist, review like common friend circle.
Also can be received as usual by the good friend of @ friend circle message reminds, the comment is clicked to will enter advertisement detail page in news list.
To the friend good friend of circle advertisement @ comments on a function to be opened in the round, small letter group shows, the friend encircles advertisement to own distinctive gregarious property, @ good friend comments on interactive ability total volume to open, make the friend encircles advertising socialization attribute more highlight. Through target crowd share actively, the advertisement originality that also can have let is seen more easily by more person.
Network game and network advertisement Wu of two great undertaking is it is Tecent all the time the most serious run harvests source. Nevertheless, the abidance that accepts edition date restriction is affected, game income is putting delay. Here setting falls, network advertisement makes the another chip that Tecent detain notes.
Network advertisement already became new income source
The 2018 money that announced a few days ago according to Tecent year money newspaper shows, income of its network advertisement amounts to 58.1 billion yuan, occupy total battalion to receive proportion nearly 20% , already became some closer year come the battalion with the stablest Tecent harvests one of source.
Among them, the gregarious advertisement share that includes in network advertisement, 39.8 billion yuan are amounted to in the income last year, grow 55% compared to the same period, this one income is some closer year will also show stability to rise situation.
Even if is such, in BAT, the amount of network advertisement income of Tecent still is in low. The money bulletin that before long Baidu issues before the basis shows, its 2018 money year advertisement income is eighty-one billion nine hundred and twelve million yuan, dispatch of far banner Yu Teng.
Of small letter commercialize pace to accelerate
Go a few years, small letter is in commercializing the impression that goes up to stay to the outside is all the time " exercise restraint " . Nowadays, small letter is transforming this one impression. The total volume that the friend encircles advertisement @ good friend to comment on interactive function is open, commercialize what accelerate small letter further pace.
According to Tecent money the newspaper shows, at present active account number reachs the amalgamative month of small letter and WeChat 1.098 billion, everyday on average user of more than 750 million small letter reads a friend to encircle the hair post in. On gregarious advertisement, tecent had had advantaged high grade soil.
But wait-and-see to Tecent develops those who come us or be being held attitude, in the times of this information explosion, we also do not know future is met how to develop.
But for the person that use to us, more it is hope small letter such gregarious software can bigger convenience our life, the life that is us and job offer more advantage!
About advocate sow and course:
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