"Poverty is not the intellectual's lifestyle. "Poverty is not the intellectual's lifestyle..
The gold that this is Wu Xiaobo of writer of finance and economics sentence one of. He another identities are businessman, entrepreneur, intellectual. A variety of label collect at a suit, him Wu Xiaobo is afore-mentioned gold probably sentence best explanation.
The near future, wu Xiaobo is paying cost the brand in the knowledge that does him single-handed, "Wu Xiaobo channel " the equity of 96% sells Inc. of originality of culture of Ba Jiuling of main body Hangzhou A appear on the market company allpass is taught (300359) . This trade hand in place greatly twice to ask ask by, cause the outside to pay close attention to continuously.
In fact, this has been Wu Xiaobo sells equity of the company below the banner gives the 2nd times appear on the market company, 5 years ago, wu Xiaobo publishs his company blue lion the equity of 45% sold Anhui new medium (601801) . He professes to be not fried, but know well ripe capital is run.
This Wu Xiaobo is opposite of Ba Jiuling run, somebody is called pursue a dream " appear on the market " , also somebody is regarded " sell oneself or a member of one's family " set now.
Evaluate 1.6 billion by A famous bewitching buy, is this brushstroke after all to Wu Xiaobo and Ba Jiuling what kind of buying and selling? Can Wu Xiaobo succeed this " to disembark " ?
The journey may not from media is stars sea
In March 2019, allpass teachs a major asset to recombine announcement, proclaimed the turning point that company Ba Jiuling of Wu Xiaobo already entered a destiny. The outside expresses in succession, wu Xiaobo channel this is to want " to disembark " .
The line on Wu Xiaobo channel in May 2014, of the same age in July, ba Jiuling company establishs operation main body, wu Xiaobo make one's bow does poineering work from media industry. Before this, he became the commercial journalist that is as long as 13 years. Earlier before, he is taken an examination of into China's best news institute, the dream is to become person of a media.
The outside call Wu Xiaobo " the cultural worker with this rich times " or be " the businessman that can compose most " . These year, as the intellectual, wu Xiaobo is written down " defeat utterly bureau " , " agitate 30 years " , " Tecent is passed " wait for famous work; As the businessman, his investment buys a house, purchase an island, sell knowledge, run much home company.
Wu Xiaobo is entered from media industry when, the discharge bonus that is mobile Internet times period, date of small letter public erupts, add Wu Xiaobo itself to already had certain force, through content production and knowledge pay fee, touch amount to and gathered new in produce a crowd.
A few years of time, ba Jiuling still extended circle of friend of new moon of ox of horse of wind of Feng logical sequence, the Qin Dynasty, Wen Qian eldest sister is big, read at 10 o'clock, home of wine line of business, Dekede is produced wait for public date matrix. But core capital of Ba Jiuling or Wu Xiaobo channel.
Do from media business, wu Xiaobo wants to appear on the market early in the morning. July 2016, wu Xiaobo channel finishs financing of 160 million yuan of A annulus, value of the appraise after casting achieves 2 billion yuan, wu Xiaobo's couple is being accepted when interviewing, express, considering IPO or be to be bought.
But what can you wish like him really?
Feasibility condition is, be in from media all along of field of A stock market is not quite welcome: Suffer capacity of put oneself in another's position of company of be confined to and market to approbate degree, it is difficult to appear on the market independently,
In April 2018, vasting leaf share (600226) the plan buys operation the quanta cloud of 981 public date 100% equity, evaluate falls from 3.8 billion yuan reach 3.2 billion yuan; September 2018, benefit Europe share (002131) announce to will be bought with 2.3 billion yuan advocate hit platform of date of small letter public from dream of media company Suzhou fine 75% equity.
These two choices after trading to all be allotted to ask ask case for two times by bourse finally are stopped buy.
This, allpass education buys Ba Jiuling, also received likewise hand in place greatly twice to ask ask.
Somebody thinks, appear on the market very hard from media, because bubble is too big,be, the value of public date vermicelli made from bean starch does not have method to limit, repeat vermicelli made from bean starch to cannot manage clear, also do not have how much can outstanding achievement of can affirmatory future achieve one from media company.
And suffer the market to superintend wait for element influence, the risk sex from media is bigger also. Once was in what period of industry summit summit accomplishs the head to be cheated from media Mi, 2 more dining room and cruel walk along caricature to wait, also fail to receive good final result finally.
Outside the view that seeks a curve to appear on the market besides Ba Jiuling accordingly, also having a kind of point of view is him Wu Xiaobo may have valued knowledge to pay fee no longer, want " sell oneself or a member of one's family " set leave now. Current, couple of ice of ice of Wu Xiaobo Shao and investment of La Cai of consistent action person, 100 artisan investment, Lou Jiang in all hold Hangzhou Ba Jiuling the equity of 44.83% .
According to a public figure of media of finance and economics to
Divulge, the control advantageous position that allpass teachs did not produce change, meaning Ba Jiuling is " sell oneself or a member of one's family " , and rather than borrows housing to appear on the market. "Go up in field of A stock market from media itself not quite welcome, very much likelihood is to cover purely now. Very much likelihood is to cover purely now..
In addition, outer bound looks, if Ba Jiuling wants to borrow housing really, allpass education is not optimal object. Allpass education is famous bewitching, highest peak of its market prise exceeds 50 billion, make an appointment with 4.5 billion yuan only at present, 2018, its deficit 621 million yuan. Ba Jiuling this sell, afford for thought.
Nevertheless, according to announcement, grow to prohibit with contest course of study when hold a post respect, wu Xiaobo is affirmatory from this second trade be in since finished day Ba Jiuling or appear on the market company and its subordinate subsidiary hold a post not less than 5 years, mix during Ba Jiuling serves after leaving Ba Jiuling two years, must not be engaged in as identical as Ba Jiuling or competitive business.
"Sell oneself or a member of one's family " the Wu Xiaobo channel after, can the user still buy sheet?
Wu Xiaobo channel belongs to individual attribute intense from media, although allpass is taught,express in answering reply, ba Jiuling did not come direction of main strategy development is education grooms, expand to increase with consequence as operation, consequence of Wu Xiaobo's individual is right of the company manage reducing stage by stage. But IP of the brand of Wu Xiaobo channel, core still is in Wu Xiaobo.
And if Ba Jiuling succeeds to be bought, of Wu Xiaobo's couple hold directly it is almost 0. Face " easy advocate " Wu Xiaobo channel, new in produce people whether can you still continue " buy sheet " ?
The user of channel of a sale domain personage, Wu Xiaobo expresses, oneself are terrible buy sheet, not pure because of Wu Xiaobo channel " easy advocate " , the comparison that because listen now,returns is little, forget easily, wanted to just can listen. "Feel whats want to pay fee now, content also not likely is good. " photograph comparing, he prefers to see the video column that Wu Xiaobo channel pushs before this.
Practitioner of domain of another finance and economics also likes to see the video column that Wu Xiaobo channel rolls out before this, " 10 years of 20 people " " new artisan " these columns all have watch. But he won't be bought because of Ba Jiuling and won't continue to pay fee again, "I know the content of Wu Xiaobo channel is main now is by Ba Jiuling the group is being done, content is OK still, ' hear Wu Xiaobo everyday ' I still can listen everyday. ' hear Wu Xiaobo everyday ' I still can listen everyday..
It is reported, in video respect, wu Xiaobo channel loves to surprise together art roll out company of video of network finance and economics group, include day to sow, Zhou Bo, month is sowed, Ji Bo program.
Still remember, in the line on Wu Xiaobo channel at the beginning of, wu Xiaobo is in head period video program begin said a word: From now on ghostliness wander the world of finance and economics that is in China.
He is in begin a few period video program, those who talk is Ma Yun -- " these year of wrong 1-5 that Ma Yun has made " . Sequel is mixed around character of finance and economics topic, program of video of Wu Xiaobo channel did 5 years continuously.
Love is strange art " Wu Xiaobo channel "
But, begin from 2019, its video program is not had again newer. "Feeling this helps a person now is to earned money, before a lot of very good video program was done not have, perhaps turn Fu Feiyin into frequency directly. " afore-mentioned sale domain personages express.
Practitioner of media of a finance and economics also tells
, oneself are watching Wu Xiaobo channel two years ago, but come nearly one year, him Wu Xiaobo is written less, the person that friend circle turns is little, quality also is done not have tall before, "Now now and then look, but not much, because selection of subject is interested not quite. Because selection of subject is interested not quite..
In fact, in recent years, suffer big environment and effect of oneself operation circumstance, growth is slow became from media people the brutal fact that face.
Sun Jia hill is accepting deputy researcher of Chinese artistic academy
When interviewing, express, capital cold winter already came now, whole Internet industry not quite boom, cut down the member of persons employed for instance wet, and numerous decreased to abolish content subsidy even from media platform, leave " knowledge pays cost the increment space from media, in imagining so big " .
Sun Jia hill explains further, dig divides capacity of the service ability from media itself, system, actual level to wait for an element, from the point of big environment, whole culture industry is after 2010, it is a delegate with game of the film, network, in wish annual after the freeboard of 30%-40% increases fast growth, had arrived at ceiling cycle now, be immersed in the limit of so called growth.
And on the other hand, mobile Internet also is developing to keep volume level from increment phase, entered the arena without in that way huge in the past user. Besides from short of of level of media company oneself appraise is worth besides, also pay the group of cost without knowledge of so much capable consumption. For instance smartphone shipment volume also is in 2017, achieved 2018 big periodic high point, did not do not have dweller of so much town to continue to enter the arena.
Of Wu Xiaobo channel " face of true and false "
And Wu Xiaobo channel is not exceptional also, handing in place greatly twice to ask ask was to open its more true condition.
The vermicelli made from bean starch that in casing according to the reply, announces rises a situation, up to 2018 end, vermicelli made from bean starch of attention of Wu Xiaobo channel is counted 3.5 million, pay charge door to drift in 10 thousand fluctuation among them.
But case of growth of its vermicelli made from bean starch is not quite good however, added pink 2017 one million two hundred and eighty-four thousand nine hundred, added pink 2018 one million one hundred and forty-five thousand one hundred, this among them, one part increases an amount is to come from purchase the outside service that add pink: The flower added pink 10 thousand yuan 2017 8467 people, beautiful 2018 four hundred thousand two hundred add pink four hundred and seventeen thousand four hundred person, occupy 36.45% what annual accumulative total added attention user newly 2018.
And purchase the keep of vermicelli made from bean starch that come two hundred and nineteen thousand five hundred person, keep rate is in 50% the left and right sides, and they pay cost professional work to knowledge of Wu Xiaobo channel the influence is minor. In addition, 2017, 2018, the number that Wu Xiaobo channel cancels to pay close attention to is respectively 53.86, five hundred and fifty-six thousand five hundred person.
Sign up for a report according to new capital, wei Dan of editor in chief of Wu Xiaobo channel clears the fields of weeds in the response " buy pink " express when doubt, "Ba Jiuling a year 2 business of 100 million, sale cost has 400 thousand yuan only, its obtain customer cost far be connected under extensive drop and App. Keep of vermicelli made from bean starch of date of small letter public is led 50% , internet company is being grabbed want such operation. Internet company is being grabbed want such operation..
Of course, differ from media with great majority, wu Xiaobo channel has relied on content to pay not just expend or advertisement comes gain. It is reported, wu Xiaobo channel shares demand of contented user appearance with free knowledge first, repass pays cost knowledge product to finish pair of user depth second demand mining and the feature that pay cost to change.
It is besides content business, its developed diversity change show pattern, besides the advertisement income that counts discharge to get, battalion receives origin to still include Fu Feiyin video, course, fixed pay cost to grind newspaper; Groom below the line, rolled out " dining room of big head thought " " look forward to is cast meeting " " peak of finance and economics is met " wait for a product; Content cable business, small order of business of cable of correlation of its public date " 100 artisan large part " , sale resides a things, product such as digital home appliance.
The announcement that according to allpass education issues shows, ba Jiuling is clean 2018 profit seventy-five million three hundred and seventy thousand three hundred yuan (not careful) , static city is filled with rate 21.23. 2018 year, 48.41% what Ba Jiuling comes from advertising income to hold gross earnings, member income is occupied 17.59% , electric business income is occupied 5.28% .
Allpass education is asking ask case to also express in the reply to reaching place greatly, although Wu Xiaobo channel has sale function, but have not at common " sale date " .
Although outside doubt is ceaseless, but in the development that channel is in undeniable Wu Xiaobo more than 4 years, the content that had built maturity gradually and commercialize mode, this is one of its core competition ability are in with value.
Nevertheless, the discharge bonus of instantly Internet times already gradually subsidise, as new-style and gregarious media fast iteration, the high speed of date of small letter public sends exhibition period to already passed. Does Ba Jiuling last whether is gain ability put in major uncertainty? This also hands in a place greatly to worry just about.
Will receive a share from media domain " clever person " is high point covered now?
Besides drop pink, add pink slow, appraise of nearly two years is worth Wu Xiaobo channel also glide.
Teach announcement according to allpass, up to on December 31, 2018, value of 100% equity appraise is Ba Jiuling 1.6 billion yuan. And before this in January 2017, after Ba Jiuling takes financing of 160 million yuan of A annulus, appraise value amounts to 2 billion yuan.
Inside two years, value of Ba Jiuling appraise falls 400 million yuan, fall achieve 20% .
To this, allpass education answers reply to say, this second trade the company of mark beforehand appraise is worth 1.6 billion, relatively before second add endowment or value of appraise of the whole when equity is made over falls somewhat, do not invest value to drop on behalf of Ba Jiuling or main area glides.
So, allpass education buys Ba Jiuling with not low price, for the sake of what?
As we have learned, allpass education is Guangdong is engaged in education grooming the enterprise of business, offer should try kind groom, the foundation teachs level.
According to allpass education answers reply, its foundation taught a domain to publish industry standard and relevant punish measure in succession, the campus information that allpass teachs serves business to face a challenge, long-range teacher grooms business is affected.
Accordingly, it needs a new breakthrough to nod. This breakthrough dot is Wu Xiaobo channel probably.
The vermicelli made from bean starch of Wu Xiaobo channel locates Yu Xinzhong is produced. "80 hind, had accepted higher education, basically mix in a gleam of, new a gleam of second line city, be engaged in professional or the canal is rational the job, year net income is in 100 thousand yuan, 500 thousand yuan, having viewpoint of value of new aesthetic, new spending, new connective. " Wu Xiaobo ever expressed, future is the times that the middle class rises abruptly, the middle class has necessarily in the demand that generates work.
Business level, a dispute that Ba Jiuling provides should try kind groom, target group belongs to blame record of formal schooling model, have the many person that do poineering work, entrepreneur, medium produce resource, contented is the demand that user ego promotes.
User respect, the analysis thinks prospective both sides can be reached complementary or linkage, tell " new old practice " .
In addition, at present pure knowledge pays fee the first has not been born, if this is bought,trade OK and successful be born, so Ba Jiuling will become knowledge to pay cost the first, wu Xiaobo channel will make the most expensive individual property from media, him Wu Xiaobo also can become writer of the most expensive finance and economics.
"This concept fries the word that rise, can promote share price apparently " , the personage inside course of study thinks, this also may be one of reasons that allpass education buys Ba Jiuling.
But hand in place greatly twice to ask ask, field of demonstrative A stock market trades to this the mood that give out is not upbeat.
Sun Jia hill is in speak of when be worth from media appraise, express, current pay the domain such as cost from media, knowledge, the exorbitant appraise with relatively serious existence is worth a problem. Existing knowledge pays cost the effective system from media the crucial domain such as competence of level of quantity, service, knowledge, can't support its exorbitant appraise value.
He thinks, a few from media " sell oneself or a member of one's family " , it is dot of one wave height covers showing operation essentially.
Sun Jia hill expresses, from will for a long time look, still be from media in ascendant passageway, just need periodic adjust. "Now is to one is dial for certain ' clever person ' think high point leaves. If at the moment does not leave the word of field, perhaps did not come 10 years, the meeting is taller than present appraise watch after 15 years, but future 3, do not sell inside 5 years on now this price. But future 3, do not sell inside 5 years on now this price..
Below this kind of circumstance, knowledge pays cost to need on appraise value from media considerably readjust, the industry is violent before the logic of growth already no longer applicable, want to return to reasonable interval however, this also is the child of market logic.
Current, "Story " still continueing, between Ba Jiuling and allpass education trade whether successful, wu Xiaobo whether successful " to disembark " , remain a dense fog.