One altar good wine is risked by copy of look forward to of much home wine Wu Xiangdong is interrogatory: Where is their face?
(original title: One altar good wine is risked by copy of look forward to of much home wine Wu Xiangdong is interrogatory: Where is their face? )
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Wu Xiangdong encircles the person that interrogatory copy risks in the friend: Where is their face?
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Much money copies the product of one altar good wine.
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The one altar good wine that Jin Liufu rolls out.
Red net hour on October 26 dispatch (reporter Tang Pin brightness) on October 24, wu Xiangdong of president of group of the total director of one altar good wine, Jin Dong encircles in small letter friend updated: "The country encourages innovation, and the ground of their with respect to such hall emperor is stolen (copy) piece, where is the face that does not know them really? " condition, and attach the many product pictures that imitate originality of one altar good wine to pack.
All along with gentle and celebrated Wu Xiangdong " angry " ! Make complacently because of his " one altar good wine " be borroweded by look forward to of much home wine, these a few wine or it is Tao Tan pack, or it is bottle model go up with LOGO borrowed " one altar good wine " originality, and special press close to, except young canvass looks, with one altar good wine differs very few.
Wu Xiangdong's friend encircles the person that angry rancorring copy risks: "Where is their face " ?
Among them, white Shui Dukang is good one altar wine sticks label " one altar good wine " 4 words are only by " from right to left " instead " from left to right " , additionally enterprise LOGO position undertook adjustment, other design almost total number is duplicate one altar good wine, make a person difficult divide almost the same, have very puzzle quality.
Be aimed at the behavior of copyist, many personages inside course of study conveyed condemnation inside the friend circle in Wu Xiangdong, many personages gave out dimension authority proposal. The personage inside many course of study comforts Wu Xiangdong so: "(borrowed) it is greet to you, it is what proving us is correct, all sale resource can be reaped by us " .
Wu Xiangdong responds to: Already filed national patent, the weapon that takes law
On October 25, reporter of red net hour interviewed Wu Xiangdong again in the light of this matter. He expresses, "' one altar good wine ' pack arrive from body hop-pocket, and LOGO of one altar good wine designs Jin Liufu design of exterior of this one a complete set of, we filed patent. The person that through Internet we discovered copy is risked very quickly, had collected the copy that has a few manufacturer to the whole nation to risk information at present, the weapon that next we can take law " .
In the meantime, wu Xiangdong expresses, for the design " one altar good wine " of this one a complete set of pack, he and Jin Liufu group spent a lot of idea. "Before the packing meeting of wine is very expensive, but our concept is " light pack, heavy wine body " , pack must environmental protection, contracted, cost is low, and immanent wine body is handpick Jindongji is round of 12 liquor factory top class flavor wine, thick, clear, sauce, hold concurrently, phoenix, rice, special 7 kinds sweet model. Through on 10 thousand 3 years of research and development, tests, decided finally compound sweet model add close recipe, only 3 people master. Only 3 people master..
In the meantime, the standard system that one altar good wine still built system of wine of one a complete set of " 496 " old store craft -- wine of foundation of 4 years of of 80% old wine + the combination of 9 aged wine of 20% , after bottle must bottle store 6 months just can leave factory.
One altar good wine is gone after " the highway comes brief " and provide extremely differentiate of the gender packing also is in recent years the innovation work inside course of study, overturned successfully the idea with traditional liquor costly pursuit, came true truly " vinosity of regression letting wine " sincerity, tao Tan also becomes what 2017 keys develop the industry to pack one of category.
Lawyer: Already was suspected of tort can be being sued, can make typical case
In the meantime, jiang Xin's lawyer represents office of attorney of person of Hunan heaven and earth, through examining a picture carefully to be able to discover, these wine look forward to all have copy to risk " one altar good wine " suspicion, in view of " one altar good wine " had filed national patent, copy is risked is behavior of a kind of tort, jin Liufu company can sue these copy completely to risk a business, safeguard oneself legitimate rights and interests.
To this, wu Xiangdong also expresses: China the country that the country from mountain fastness turns and has innovated into melt into, current, the country is being encouraged energetically and support innovation, establishing innovation big country at the whole world with all one's strength the figure of powerful nation, believe the country can sustain the significant gain that innovates to come with protection energetically certainly! Use the weapon of law and social public opinion, the person that the challenge the country grows the policy, ill will that destroys innovation zoology environment to borrowed try sb! This meeting becomes China to show the world " the force with the whole nation builds innovation atmosphere " a typical case. At the same time declare publicly the world, china has made intellectual property of esteem, protection bear the blame big country.
The between the lines that from Wu Xiangdong the friend encircles looks reach he is opposite the coming of the love of one altar good wine is deep, express great expectations. On July 28, 2017, on August 4, on August 1, on September 1, one altar good wine holds the news briefing below itinerate line in Beijing, Jinan, Nanjing, Zhengzhou respectively, wu Xiangdong is attended release. The cover photograph that small letter friend encircles Wu Xiangdong is the photograph of one altar good wine, and many activities that also are good about one altar wine transmit the condition that its friend encircles content.
Observation: The exterior that pack can be imitated, its core competition ability is not imitated however
What liquor industry is short of least of all is a product, why the one altar good wine that face city is not worth a year, become the target that is imitated to follow suit? Actually, in coessential change serious with each passing day liquor industry, the success of one altar good wine to " take doctrine " the company will tell is " best " imitate an object. "Provide extremely differentiate of the gender pack " + " extensive famous degree " + " sell like hot cakes " , comprised by me-too all elements.
But good me-too is distinctive packs one altar good wine, its core competition ability is not so easy however by me-too.
It is character above all. One altar good wine reflects the price of each minutes of money on vinosity, handpick Jindongji is round of 12 liquor factory top class flavor wine, thick, clear, sauce, hold concurrently, phoenix, rice, special 7 kinds sweet model. Through on 10 thousand 3 years of research and development, tests, decided finally compound sweet model add close recipe, only 3 people master.
In sale respect, will sell wine to differ as only standard with a lot of enterprises, fixed position of one altar good wine is the consumptive group of 2 million person, have strict level to agency, if fortune is accumulated, the rigid safeguard that organizes a group, sale concept that does not make fast money, special still requirement " 85 hind " the talent is hold dish of hand, in order to match the lead thinking of one altar good wine.
Meanwhile, to help agency sale, one altar good wine holds a news briefing in countrywide limits, provide market support through much investment, for agency the quantity was made personally " double 20 projects " and " sincere water company " wait for a company group breed a tool, the other product such as in addition red a raised lot of land for planting flowers, violet altar, black altar, artistic altar will appear on the market in succession, market price or achieve 300 yuan or so, the strategic large sheet that forms seriation is tasted.
～ of sauce wine straight be open to traffic insists to make character, do content, pack infirmly, weigh vinosity, do not make flicker wine, notional wine, make what common people buys, the drunk pure grain solid state that have ferments liquor.
