Yu Min big: 10 hole that the person that do poineering work should keep away from_News

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Yu Min big: 10 hole that the person that do poineering work should keep away from

On September 7, 2006 in the morning at 9 o'clock, one noise has the desk ringing a bell that American button reachs place. The first education company of Chinese that appears on the market in the United States is born from this. It is in China namely almost the new east of widely known.

Accompany the century on the move the heat going abroad of 90 time, new east is not worth the small classroom of 10 square metre from a managerial area, became what be close to 20 billion yuan of dimensions nowadays to appear on the market in the beauty company. Phylogeny of these 25 years can say a be poineering company complete model for painting.

Do poineering work nowadays the greatly small hole that the company encounters, new east once had been experienced more or less. What Liu Chuanzhi says no less than: "The problem that new east once appeared, absolutely not only new east is faced with, its growing curve bona fide reflected a business from 0 to 1, from the 1 encourage annals process to N, also pullback me to agitate to be in the years journey of that times. Also pullback me to agitate to be in the years journey of that times..

To the harships success or failure that comes 25 this years, yu Min big did comprehensive profundity answer dish and extremely straight-out think over, record thoroughly first in " the brim that my Ceng Zou is breaking down " in one book. About doing poineering work need on the road the crucial question of classics, yu Min big the person that do poineering work to every offerred 10 to avoid hole guideline.

Master core business

Poineering company closes down, because father does not know core business,often bring about. We often see a flock of people do poineering work together, beginning to have a person is core, additionally a few people are in charge of a technology. After the technology develops certain level, if core author is not willing to give out if more equity are incentive, so these people may begin to have unsatisfactory, final result is them possible meeting establishs a portal additionally, oneself go out reopen a company, and former poineering company can be managed to find time, close down even, this kind of thing often produces.

Similar case also has happened in new east. Just beginning to do when grooming, new east has logistic teacher of mathematics of a GRE only. Just only alone this one is Yu Min big won't teach. Result this teacher " rebellious " , raised more requirements, appeared finally even the teacher goes on strike, new east must reimburse tuition to the student's situation. Later Yu Min big provided many teacher to every homework.

So to doing poineering work person for, should have a thing when you cannot be done, must look for a few people to help you do at the same time, let them can make each other between each other judge. It is in other words, want make it a thing, must reach the designated position talent configuration, and cannot allow the enterprise that the talent founds you finally break up, want to make everybody collective gain profit however. This also is Yu Min big in poineering initial stage the deepest comprehended. And when putting forward exorbitant to ask to you when a person, how can be you handled, this in a sense represents your ability and wisdom.

Had done interest allocation

To an enterprise, interest distributive means is crucial, the person that it decided one does poineering work whether had become the company, do flourishing. A lot of poineering companies arrive finally be tired out perhaps closes down, also often be allocate inequity because of the interest or do not reach the designated position. And the enterprise allocates in the interest of different development phase also is the most difficult, should adopt different allocation in different period so system.

New east is so come over: At first, the salary that travels together to teacher outclass increases stake; After Xu Xiaoping, Wang Jiang is joined, change is copartner mechanism; After 2000, new east had more and long partner, adopted share-holding system; Going to what adopt nowadays is to appear on the market the cent recipe law of the company. Because have the mechanism of this kind of act according to circumstance, new east has not appeared to today so too big question.

It is country, organization without giving thought to actually, still be a family, want the place of somebody only, have interest problem. And go up from essence for, place the issue of the interest only, the concern ability between person and person is long.

"3 " tarry talent

Poineering company wants tarry talented person, besides wanting to reasonable profit allocates a mechanism, offer to new personality even " 3 stages " : The platform of working arena, development and reliable tiring-room.

Arena is to be able to give employee a world that develops him talent; Platform is scenic overlay, on platform, you can become governor from the teacher, become partner from controller again; At the same time the development of these talents also is to need a company to give as tiring-room support. Because people does not do poineering work independently, and the choice follows you, because such things can become more plain,also be, this is the force of tiring-room.

About choose and employ persons, yu Min big think to still have a principle, be a team then is young changing is right choice forever. Although the youth does a business sometimes immature still, do not rely on chart even, but want to be mixed to their enough time only take exercise, their growing speed is several times of many years old of 40 middleaged person.

Core product is equal to everything

Actually any commercial pattern are a truth, should make clear Hunan amid namely most what is the thing of core after all. Most after the thing of core wants to be clear about, accomplish it again acme, the user that needs Wu of be convinced of this kind of nucleus so can be attracted naturally to come over.

About this, yu Min big realize deeply, groom in education in the industry, outstanding teacher is equal to everything. Then he is passed raise compensation and the way that develop Laoshi personally, keep outstanding talented person in new east, also let all teachers learn the schoolteaching method of annals of relaxed humour, encourage, the new Oriental culture that just had more consistent education style and stability so, also had the teacher team that students like.

However sometimes the thing of core is not defended so easily, when facing the market and capital favour especially. Because capital itself pursues interest, this also decided major sth used to one's own advantage is met certainly " nearsightedness " . Once begin blind dilate, cannot set his mind at to make good core product, the company often goes not long-term.

Overall and character, new east is to be able to be clear about know and hold this bottom line. When just beginning recruit students for instance, the student number that although want,signs up is very much, case of Dan Yumin Hong Yan asks to teach division team, hold to begin school of ability of only famous division. Result this innocently lift, produced a kind however " hungry sale " the effect, helped new east obtain extremely high person morale, after bringing about a year directly the class of begin school, already all newspaper is full a year ago.

With the benefit that the friend does poineering work and fraud

When the very much person that do poineering work is choosing career associate, often meet the classmate friend that considers oneself. If doing poineering work together with the friend, mutual between hnow through and through, to the bearing of the other side, morality and ability have more accurate judgement, each other are more trustful also. The word can say continuously, more sufficient also to its discussion, big political integrity restricted communication cost.

But also be put in a lot of problems meanwhile, want to hear whose word after all for instance. Between the friend build specific fluctuation level not quite easily to concern, the efficiency that this also brought about constituent structure is low, those is immersed in emotive easily still here vortical, very difficult consider sth as it stands. This kind of advantages and disadvantages can say to be reflected on person of new Oriental partnership incisively and vividly. The film " Chinese copartner " in the passion between the classmate does poineering work, fight side-by-side, to the dispute brawl later, even cry loudly cries greatly, the new east in reality also has happened really.

About mixing so the friend does poineering work together, when did Yu quick Hong Ye give out to suggest --

The first, interest structure must clear and trenchant, clear everybody holds how many share after all.

The 2nd, interest allocation structure must be dynamic.

The 3rd, want to have clear fluctuation level structure.

Had solved these a few problems, ability can produce good result quite.

With the government contact with should have a principle

A company is founding in developing a process, be unavoidable necessarily and governmental official contact with. This also can say an obligatory course that is the person that do poineering work.

So what is among them core principle? Yu Min big call it friendship to intersect. That is to say you can build very good individual feeling with governmental official, have a meal together for example chat, let him give to your bearing character approbate, final opposite party regards you as the friend.

But this is not an interest absolutely intersect. Encounter a thing to carry a bunch of big money to go to for example run in governmental official home. So although the other side helped you solve, this kind of thing also can bring bigger sequela finally. Want to do not have sequela so, be about to do reasonable and lawful, pure business. And in case encounter brazenly to want the money, case that wants a thing, so to the enterprise, would rather forgo a profit, or the thing was not done, also not be on crooked road. Must hold good principle so.

Make cake big

No less than " increase 5 lines " what Wang Sai says the author, growth is the core that all companies grow. When a company grows certain level, want to promote the healthy development of the enterprise, with respect to need try every means makes cake big. And the position that this cannot leave to want to have science to the business of the company.

In new east, the change of source of student made its business mode happen to change revolutionarily. 2000 around, chinese high school student also began to go abroad. Ground of Yu Min big acumen realizes middle school business can be a major market, take the lead in asking new east establishs department of middle school business then. New east because this from it is main client group with the undergraduate, begin the action of enlarge of source of student to other age layer. It is a such idea, development became new east later a major business. Do not say business of exam going abroad first, the actor that holds water later solely can be medium learn a ministry, had assumed new east up to now the portfolio of at least 1/3.

This changes later by business school reduce one a complete set of is academic, make be not successional business development, cry again forefront and second line. What dispute does successional business grow? It is the word that an any any industry, companies mean to have great progress, cannot do only advocate business Wu, because of such word its market size is finite. So, if want to add mode of a business newly, or needs to change pattern of Wu of great undertaking of cause client, enlarge, or needs to make a change to business content, and this and the business in front are discontinuous.

New east rolled out new business again later, actor or actress for example can wait for much discipline professional work with hubble-bubble, be equal to actually rebuilt a line. The blame that this is business is successional development mode -- leap ceaselessly only, ability makes development of a company expands. If at the outset new east insists to do exam going abroad to groom only, accomplish today, most namely a few yuan dimensions, and present dimensions is close to new east 20 billion yuan, because business grows later,be of the change of mode and new business system appear.

Dan Xindong also appeared among square business distribution a lot of problems, the computer that makes dead later for instance grooms business, because did not consider good vocational training at that time,be in namely the position in layout of strategy of new Oriental tomorrow, also did not make sufficient market survey good, the investment of final resource and talent is inadequate, the development that brings about new business then does not reach the designated position. Besides, this business follows new east advocate business Wu also does not have too big concern, target crowd not coincide, business model, commerce model is different also, formed the situation of completely independent development finally. So, the business that if want,does and your advocate business Wu does not have too much association, go up in catenary of resource, industry cannot if each other is used, such that pair of business must scrupulous.

Reasonable assessment mechanism

To the enterprise, assessment index is equivalent to the action guideline of whole company. Examine which aspect, employee can use effort toward wh which direction. Each assessment index decided below the person's movement. Accordingly, assessment index should satisfy two requirements: The first, the culture that assesses index to must follow an industry, strategy and future are united in wedlock cheek by jowl; The 2nd, all assessment index from the top down must keep consistent.

About assessment, new east also has taken a course that adjusts ceaselessly. Be in for instance what check income and gain only is straightforward period, a lot of minutes of school to achieve target, the movement is out of shape ceaselessly, make excessive sale for instance, open a campus blindly, below the circumstance that grooms without the course in the teacher with respect to begin school, still rolled out product of a lot of high price to wait. Such assessment index, although be in what internal energy gave an enterprise to bring income for some time to soare, but actually more the brand that damaged a company and culture. Because of common people detection you, they still can choose finally to poll with the foot.

A word says: Offer a product to 10 thousand client with its, offer as the client that is loyal to you truly to 100 the most high grade article, and nature of these 100 clients can help you bring 10 thousand clients. This also is the experience lesson with those who get is in the most important after new east appears on the market in the course that follows capital dispute.

Establish very scientific and reasonable assessment mechanism, product of serious burnish good core, let capital aid force and rather than to reduce the slave of capital for the product, such poineering companies just may have the development of benign health.

Go seeking an opportunity from inside the crisis

So-called market is like battlefield. A company can encounter a setback in the hard to avoid in growing development is the crisis even, because this dissolves the crisis, go seeking an opportunity from inside the crisis, also be the capacity that an entrepreneur should have.

And go up in the phylogeny of new east, the attack of muddy water company can say is the famousest crisis incident. After be atttacked, the stock market big shock of new east, market prise decreased directly 60% . In juncture of this kind of crisis, the person that need business management more wants those who have sober clarity to answer strategy. Yu quick Hong Tong appeals too Yu Mayun, willow passes the entrepreneur friend such as annals, make the share price of new east is able to turn round adversity; Hind have the aid of this crisis, extend 3 years to new Oriental key member period authority, in for company managing cost while remained core key member again.

So, difficult pawn is not random condition, never can be the same as problem of angle look upon, seek breakthrough site actively, just be with changeless should the 10 thousand good methods that change.

Comply with a times, embrace science and technology

The influence of science and technology to contemporary company is beyond question. And on the way that explores in Internet, new east also made a lot of attempt. It is one of companies that the whole nation becomes online education the earliest. In addition, artificial intelligence also was blended in in the online education of new east, the feature that makes online education is united in wedlock with science and technology further is more apparent.

Face future, the online education of many sided still is the significant progress direction of new east. New the spoken language of near neighbour education that had had a face to teach spoken language outwards now eastward, happy term such get used to a word oneself recital system, happy hear such get used to artificial intelligence to change oneself hear of study system, also had be aimed at adolescent so like much accept, especially the English game of cheeper studies a system, the actor pace system that still on-line faces a foundation to teach and system of new Oriental direct seeding. In this process, new east also opens resource to investor of Tecent substandard ministry. This makes the brand of the discharge of Tecent, brand and new Oriental and online education successful union is together. The development road of prospective new east, also will be " science and technology + education " , let science and technology and capital force serve for the product better and help strength thereby.

The film " Chinese copartner " after showing, the great attention that its wonderful gut caused an audience and discuss. However to Yu Min big them, the process that does business truly is one exhausts everyday Lv of exhaust of essence of life, ponder over the do sth over and over again, process that makes a mistake to correct an error again repeatedly repeatedly. the person that do poineering work to each, that is a road that is full of passion and hardships. And these 10 avoid hole guideline, since Yu Min big the valuable experience that sums up to life career, the ode that also is the person that struggle to each can be mixed greeting.