On May 30 before dawn, actor is believed to SEC (American negotiable securities trades committee) submit IPO application, plan to raise money most capital of 500 million dollar appears on the market in Nasidake, this means actor to believe two handcart to be driven before competitor everybody car, melon seeds appears on the market, make two handcart report trade of Chinese the first.
Dealer of two handcart report is primary nowadays form by actor letter, everybody, melon seeds " 3 sufficient tripartite balance of forces " posture, with blotting out the sky and cover up the earth the advertisement sale of brainwashing type is occupying the life of people, be Huang Bo no matter " everybody car ~ " , of Sun Gonglei " earn price difference without middleman " or of Du Haitao " before last before last, actor believes two handcart on " , with or the advertisement word of thorough popular feeling or ghost cultivate brushed stream of people to measure concentrated ave lane.
Star please, make the ad that blot out the sky and cover up the earth, break gold to break silver to extend the market, but nevertheless, two handcart market was not greeted however erupt truly, compare at new car market, the situation of two handcart can say nowadays is " go out to be not entered only " .
With today's leading role actor letter is exemple, to acquire the market famous degree not hesitate a person of extraordinary powers casts 30 million buy " nice voice " advertisement, sign again after arrange Hollywood giant star, Oscar photograph Naduo Dikapuliao is Di Laiang brand-new brand spokesman.
Common saying says " love spells ability to be able to win " , and such " go all out " actor believes net 2017 loss to be two billion seven hundred and forty-seven million eight hundred thousand yuan of RMB (add up to 420.5 million dollar about) , the net loss 2016 is one billion three hundred and ninety-two million nine hundred thousand yuan of RMB under photograph comparing. Up to 2018 first quarter, the net loss that actor believes is 839.4 million yuan of RMB (add up to 133.5 million dollar about) .
Be in in order to burn money mode after movement is old, actor or actress the letter goes to the United States to appear on the market eventually, be about to embrace capital market. Industry public figure points out actor letter chooses the United States, because it is not accorded with,be of home greatly appear on the market standard, and the United States is opposite for relatively easy, want those who reach minimum to appear on the market only standard, can appear on the market financing.
In fact from 2014 since, two handcart markets of our country with respect to the development state of affairs because of its blowout type suffer capital to chase after quite hold in both hands, last year in June, melon seeds is secondhand the car announces to have the honor to win B annulus financing of 400 million U.S. dollor, car place treasure announces to obtain C annulus 500 million financing, and actor letter is secondhand here before a few months ever announced to obtain 500 million U.S. dollor D annulus financing, big search car also is in with what will finish 180 million dollar respectively in November D annulus was mixed last year in April the E of 335 million dollar annulus financing.
The amount of financing of business of two handcart cable and speed are too far behind to catch up with of great majority enterprise, impetus driving, catchword is resonant, but not the current situation of gain will beat gong play the drum all the way however is the condition that collective of high-key business of two handcart cable boosts awkwardness very, and in this backside it is two handcart market resemble fascicular place to bring about in disorder.
Of mode contend for make a person dazzling
To contend for the market, two handcart rose to experience the great transition on commercial pattern for many times 2010, current, whole and secondhand car market is with melon seeds two handcart are a delegate respectively, buy the home to be mixed directly the C2C pattern that sells the home to trade face-to-face; In order to actor or actress the letter is a delegate, use the B2C pattern of the person that offset of businessman of platform of business of two handcart cable is expended; Stride treasure of place of car, car in order to stride to be a delegate, the C2B pattern that undertakes for core with consumer contest is patted is given priority to.
"My mode is best! My market sale is most be no problem! " if should give numerous business of two handcart cable designs an actor's lines is such probably. Everybody can is opposite oneself " best " plan speaks a just a little 3 come.
Simple for, the advantage of C2C mode shortened namely trade chain, reduced user cost, realize the vitrification of the price, should installing a key word is then " be economical " ; The core of C2B mode is offerring price of a contest to sell the terrace of the car at giving an individual customer, contented consumer sells the demand that gives high price two handcart; B2C mode is to pass his electric business platform to help car business sell customer the car on the net, it is current two handcart are retail trading mainstream mode, those who go is below line of collocation of the platform on the line two handcart are bought, after reorganize and outfit, sale and carry out one-stop " supermarket " mode.
But actually, these mode all are put in respective problem, c2C mode perpend is proposition of a bogus actually; C2B mode did not solve consumer to buy the demand of the car, this is a when it exists hard injury; B2C mode needs a large number of cost to the car is being bought for platform, price authority is purchasing hand completely in, opaque.
In fact, overmuch mode backside is business of two handcart cable the angst to oneself gain, they long to be changed with difference in battle royal accurate the pain spot that finds customer, attract consumer to cut a figure thereby. But to consumer, this makes a person dazzling undoubtedly, will far be inferior to new car that kind of clarity is clear.
Sale crammer lacks industry standard
"Earn price difference without middleman " this is one most familiar to the ear can the advertisement word of detailed, it is a typical C2C pattern, melon seeds is secondhand the car builds a feeling of a kind of material benefit to the person with this mode. And in fact, melon seeds is secondhand car itself is the biggest middleman, the service of collection high specified number is expended. As we have learned, 2017 melon seeds is secondhand first half of the year the car will trade stealthily the service is expended from 3% rise 4% , service fee floor rises from 1600 yuan 3500 yuan, "Earn price difference without middleman " it is a paronomasia that two handcart play melon seeds only.
Outside eliminate sale crammer, of the industry non-standard also be the place that two handcart market lets poll ache constantly, many consumer ever were mirrorred say, two handcart agency binds of all kinds charge in loan contract, won't list in the clarity in the contract, it is the kind that tells again after the lot comes to an end forces customer foot a bill normally. Besides, two handcart market returns existence a move in chess or a movement in wushu to slant according to making standard of false, service low problem, brought up consumer and the trustful crisis between two handcart cable business.
Undeniable, actor believes two handcart to go to the United States to appear on the market will give numerous business of two handcart cable " new " inspire, the progress that also gives two handcart the market brings a hope, two handcart market also will greet a brand-new financing height. But is because,the problem that this market exists met this one new financing way and alleviate somewhat? Is what this financing height brings to two handcart market sunshine or new chaos elephant? Still need time to give out the answer.
