The sales volume after the apple released mobile phone of new generation IPhone last year oneself is low all the time fan, the sales volume after although IPhone passed an apple many rounds,depreciating is in the fourth quarter appeared to rebound last year, want to exceed the smartphone manufacturer SamSung with the greatest whole world almost, but this year be mixed by SamSung however first quarter China the place that reachs the 3rd to squeeze.
5 quarters apple, SamSung was mixed in the past China contrast of bed global market share pursues
Market share and income are two different matters
Do not spend market share and income (with profit) it is two different matters, although market share of the apple glides serious, but its profit is highest however. Show according to newest data, this year SamSung income is 44.7 billion dollar first quarter, profit is 5.3 billion dollar; China it is 26.8 billion dollar for income, profit is 2.1 billion dollar; And malic income is 58 billion dollar, profit is 11.6 billion dollar.
This among them reason is very good also understand, like Play of the honor below Hua Weiqi 1000 yuan of such machine can say to go up lose money in business was selling, and resemble China for the P30 set that just issues this year, no matter be to be in,behave on function doughty, but the price also starts 3988 yuan only, gain is so small also be fair and reasonable.
China for P30 Pro
And although the apple undertook many rounds depreciating to the IPhone of new fund, but market share or by China to divest many. What need an attention nevertheless is, malic profit is remained China several times what be, although this returns the run that includes software service to close among them, but believe IPhone income is remained occupy main, can be imagined the profit of IPhone mobile phone has how old, it may be said is the basin that earn full earthen bowl is full. Of course costly IPhone also lets an apple decline, market share glides badly is best proof, long-term will look is not meddlesome.
Market share still is crucial factor to the apple
To the apple at present market share remains crucial factor, if the market share of malic creation is larger stabler, the faithfulness of the user is spent also can jump over tall, can drive malic sale in respect of service and fittings so, conduce to not only so increase profit, and still conduce to it is user lock surely in deeper ecosystem, to the apple generation is depended on.
Mix as SamSung nevertheless China bed market share goes tall continuously, also make an apple difficult enlarge its ecosystem. These companies reave an user from inside malic hand, produce impact to IOS ecosystem of the apple.
The picture comes from a network
Those who be worth to point out is, on market of Chinese mobile phone, china the impact that brings to give an apple is very big. The apple values Chinese market all the time, think China is the optimal market that ignites demand of its mobile phone. Nevertheless as China the competition ability that is a mobile phone increases ceaselessly, it is more and more difficult also that this desire implementation rises.
If China carry such growth state to continue, so it is met very likely market of smartphone of China of race to control the portion of 50% , very possible meeting captures before 2020 global market share the first throne, this also will bring greater pressure to IPhone.
What be worth to be carried nevertheless is, malic near future and tall understand help sb to fulfill his wishes the face reconciles, future is connected high will supply 5G chip for IPhone mobile phone, as the arrival of 5G a place with a draught, how can be market of prospective mobile phone returned now bad to say, we give only time will witness.
