What in recent years recreation encircles star in quick succession is off the rails, the pounds an audience eyeball of the again and again, become the laughingstock of at one's leisure of masses eating melon. As the ceaseless development of gregarious media network, encounter all sorts of big event, the small gain that star often can pass an individual or broker company studio gives out all sorts of clarifying that the apology states, borrow this to safeguard this the good figure before the public. Make us fine count the classic case that recreation encircles next, attend class of crisis public relations to everybody.
Face suddenly all sorts of abrupt assault explode the fierce material that give, without giving thought to,what we do above all is not of cold treatment buy however response of inning of fine of race to control is rapid and timely response media. Nowadays all sorts of timeses that developing transmission of velocity of light flourishingly from media, the thing of place happening can divide the second that divide a second to be in produce all sorts of change, explode in incident the first level that give should respond to the masses in time, the profit that such doing is the right that can allow masses to withhold know the inside story. The thing explodes after going out dilatory do not go handling often can bring about opportunity for combat of incur loss through delay.
Case of excellent public relations: Chen Hao civilian " incivility door " the very successful: that incident crisis public relations does? Instruct returns Rong of thistle of ⒉ of wolf blessing virtuous the person that rich A Chinese-style unlined garment of wolf of male of Lv of pure Nie Xiao thanks ⒆ of glue of magpie of of of painful Zha of bless of cave of thistle of ⒉ of Gan of You Zhi of Jie taking dispute to mirror outstanding husband of duty? of Zan Lanmao of Yan of filter Mo of box of carve food container.
Negative case: Those who speak of what recreational group fries recently recently is fervent is Zhang Danfeng incident of off the rails agent but explode at present the also have video only and does not have special materiality evidence that give proves truly. Although Zhang Danfeng is done not have at present now by real hammer into shape, but if be group of blameless Zhang Danfeng public relations should station of the first incident comes out to show footing upholds a wife, condemn rumormonger next. This ability should be right way. But see its effective way also is protracted very long time chose silent processing to just issue statement recently, but had done not have what action. And also not was opposite in whole declaration off the rails have specific explanation. The explanation that sees him he is to feel everybody depends on a few Zhang Zhengchang's photographs to begin to make up write a story to did not stand so the explanation takes cold treatment however.
In the light of wife Hong Xin deletes small gain incident to because quarrel,just also say with off the rails did not contact. And the unified arrangement that to stepson Zhang Gao sickle deletes clear empty small gain to just also let its prepare to go out to undertake because of the company also with off the rails whole without connection statement is condemnation netizen exorbitant is unscrambled, the old write an essay of media brings about the normal life agent that affects its family to also had held oneself responsible for a serious mistake at present abdication. The response that publishs in the light of its states, what say in his article " did not harm I and my family again " be being done so that seem is the hype because of network media and masses is beyond the mark unscramble bring about domestic concern is on bad terms now harmonious, oneself doing did not think over completely in the article.
The harm that finds out its to still depend on an individual be being caused to its family at all actually is the greatest, did not handle the relation of oneself and wife son and agent good normally. Explode in news the action that when going out, he should review himself and agent maintain a distance to think method stabilizes domestic concern. is not persist one's old ways, bring about a got-up affair to arrive even more badly now without any consideration the degree of irremediable. Even if causing misunderstanding also is him cause, and explode in the light of news go out now, oneself wife and son also were not making public a circumstance to be safeguarded to its clear, whether this also has let what family got harm should be done most now with respect to the action that should review this more is to think method makes up for repair the family concerns and not be with media netizen stronger. Be aimed at the public relations statement that this economic group publishs, the career that also did not come to Zhang Danfeng and domestic concern provide the help of actual sex, this so public relations also did not bring any profit, netizen masses in fact also not show respect for, and the sentiment that arouses netizen dissatisfaction more easily also.
Small making up those who think it is the most important to made a fault never mind is to dare to take on, be brave in to admit. If be aimed at the behavior that exists really, still thinking all sorts of reason have chicanery cover when the fact is disclosed really come out, publish any statement public relations is in the have not a leg to stand on before public media.
