If at present has not experienced " animal dark friend is met " this game (next weighing " move dark " ) probable meeting does not receive the person go up the topic of friends.
Since was being rolled out in March, " move dark " with a few short week time is in quickly global market leap up is red, hot degree exceeds everybody anticipation, make the phenomenal class game of fashionable youth group quickly.
The intermediary outside occupying reports, " move dark " on March 20 inside 3 days after put on sale, hypostatic cassette sales volume achieves 1.88 million, break Switch the record of first weeks of sales volume on game history, more a list of names posted up of Switch game sales volume that ascends an England, United States respectively head.
Because support Chinese, " move dark " hot posture spreads to home likewise.
"" move dark " make my Morpheus insufficient. " on April 7, player small beautiful jade (alias) to times weekly reporter laugh says, to play " move dark " , him player group already added several.
Not only such, on April 1, connect @ of small gain of government of Shanghai public security bureau even alarm civilian direct car, have the aid of " move dark " the input is prevented outside conduct propaganda new coronal is pneumonic. Hot degree sees one spot.
Meanwhile, lead plane of Ren Tiantang Switch also appeared in global market supply of goods is in short supply, nevertheless, in Beijing east go up with store of day cat flagship, go by the country of Tecent sole agent edition Switch however still supply of goods is enough.
In fact, tecent Nintendo Switch is current game slants little, cannot mix abroad game is online, a lot of China players are willing to be in more clean out the platform such as fish of treasure, idle, Yamaxun to choose overseas edition Switch.
Except sport plane sales volume and price, the problem that people pays close attention to still has, this " move dark " detonate in the whole world, regard Ren Tiantang as domestic partner, tecent still was not introduced at present, whether can future introduce his again?
To this problem, on April 7, chief expresses to times weekly reporter related Tecent, "Disadvantageous answer " . Its express, the premise of compasses closes in policy, tecent is dedicated to the game battle array of Nintendo Switch of edition of travel of ceaseless and rich nation, if be being advanced actively at present very popular " gymnastical annulus takes a risk greatly " and " horsepower Europe clique is right " wait for game introduce the work.
" move dark " accident bully a list of names posted up
" move dark " fire gave a group, be in a few weeks short inside time, not only the player that game encircles is eager to an experience, the person that does not employ game repeatedly also begins to discuss, "Rutabaga " , " weever " in waiting for the popular vocabulary related game to be encircled in the friend, often see.
This game is setting with unmanned island, the life develops in game, include " buy the clothes " , " string together the door " , " with thing easy other people " wait for an activity.
One of regarding Nintendo Switch as platform recreational nurturance kind game, under epidemic situation, " move dark " hot, be in already unexpected, it is however in reason.
Look in many domestic players, because new coronal is pneumonic the relation of epidemic situation, the outdoors activity of people is optional and limited, a rhythm is relaxed, the game just in time with interactive higher sex is OK fill is vacant.
"I just played 4 days, feel quite amused. " on April 7, player plum Xin (alias) introduce to times weekly reporter, " move dark " the time set in and actual synchronism, the player is OK in game him design dress, return a room to borrow etc, as experiencing real life. This is to dismissing for the time with dull home, very useful.
Like Li Xin, player Zhang Na (alias) be in likewise " move dark " on expended a large number of time.
"Pure Brightness holiday has a holiday these days, to play game, sleep only everyday 56 hours. " on April 7, the Zhang Na after end holiday goes to work says frankly to times weekly reporter, as a result of holiday " absorption " play " move dark " , its go to work the first day to feel special exhaustion.
Here setting falls, " move dark " game blocks the price also all the way when the river rises the boat goes up too. As we have learned, " move dark " at the beginning of releasing, the price that game blocks is about 350 yuan.
"450 yuan are when I am bought, what the price seems to fry now is taller. " Zhang Na expresses to times weekly reporter.
On April 8, times weekly reporter searchs discovery in Jing Dongping stage, at present " move dark " general of game check price is ubiquitous 500 yuan of above, many shop price already were close to 600 yuan. And in the net that clean out treasure, the price of a lot of shop already exceeded 600 yuan even, highest achieve 650 yuan.
In " move dark " drive, sales volume of Switch lead plane also went up greatly inside a week 400 thousand.
On April 8, according to " Japanese economy news " report, ren Tiantang Switch produces occurrence lag, the product demands exceeds supply, already suspended the product such as Switch, Switch Lite be inside Japan now shipment, restore shipment time to have not decide.
Although of Switch if get new hat,break consignor influence of pneumonic epidemic situation supplies chain, but undeniable, recently " move dark " hot also be in what Ren Tiantang Switch is on certain level to supply bring pressure.
On April 8, person Zhang Shule is judged to be analysed to times weekly reporter when game industry, ren Tiantang's game with big IP celebrated, if wait for game with the hot Maliao before this, Bao Kemeng, hot backside, be classical IP generation is tremendous urge action.
"" move dark " as much such, look from this angle, perhaps of this game hot can last for some time only. " Zhang Shule complements at the same time, "But fall in the action of IP, its upgrade the work of replacement, very big also probability can continue to be favorred by the player, have long-term value. Have long-term value..
Since such, why has not Tecent introduced " move dark " ?
Tecent meaning is in IP
Tecent cooperates with what hold the post of heaven before New Year, get outside attention fully.
On April 26, 2019, tecent and Ren Tiantang announce jointly, both sides already reached collaboration, tecent will act as agent in China lead plane of Switch of Ren Tiantang of put on sale.
August 2019, the more detail of bilateral collaboration is announced. Tecent provides the online platform that is in China for Switch the cloud to serve kimono Wu implement, the melt into of game this locality that will hold the post of heaven simplified Chinese.
Afore-mentioned Tecent controller express to times weekly reporter, in the beginning of Tecent introduces Nintendo Switch, have better experience to allow Chinese user, tecent and Ren Tiantang rolled out multinomial and high grade this locality to change a service.
If the network serves a field, this locality that establishs through Tecent changes network service, the user can be enjoyed more convenient experience with smooth game. Below Ren Tiantang's support, tecent still optimized the buy inside Nintendo Switch " Nintendo E shop " , make an user OK pay through small letter will buy favorite sport.
Although cooperate nearly one year, but the respect introduces in game, bilateral rhythm is not lively however.
Times weekly reporter notices, the put on sale in net of official of Tecent Nintendo Switch and in opening to booking game column, only " horsepower Europe blocks Ding Che 8 luxurious edition " , " Ouaode surpasses super horsepower " and " U of brother of Europe of new super horse power is luxurious edition " 3 game. Among them, before both releasing time still is this year on March 16, it is namely before this, the Switch of travel edition supports the country only a game.
"Go one year, bilateral collaboration still tries the process of water. " Zhang Shule expresses to times weekly reporter, an element that cannot control is game is examined and approve, the amount that domestic leader game spends careful every time has only so much, so Tecent Nintendo Switch appeared one year in the past " the machine does not have game " awkward situation.
"About the lead plane of demarcate edition and game, also be the way that Tecent considers in the key all the time, likely lead plane sale and game can are based on issue node to undertake planning in future. " reporter of chief times weekly expresses related afore-mentioned Tecent.
Look in Zhang Shule, tecent introduces " move dark " will be big probability incident.
"Because on one hand, although Tecent hope introduces more game product, cast off " the machine does not have game " awkward situation; On the other hand, the style with consistent Tecent is bursa of income of will hot product in, be in for instance ' eat chicken ' after game is hot, tecent takes relevant copyright in one's hand, game was rolled out in home market " peaceful elite " . " Zhang Shule expresses.
Nevertheless, tecent cooperates with what hold the post of heaven, do not be confined to level of lead plane game absolutely, what its value more is a heaven game IP accumulate. Released on March 18 according to Tecent money newspaper showed 2019, go one year, tecent game total battalion receives 114.7 billion yuan, grow 10% compared to the same period, in Tecent advocate battalion board piece occupy in income than 30% . Although still be Tecent source of the biggest income, but cribbage-board piece add fast compare with before two years, already dropped apparently.
Zhang Shule thinks, although Tecent has very speech to counterpoise in domestic game market, but explode truly paragraph product did not imagine in so much, the attention dot of people is in centrally mostly " Wang Zherong boasts " with " peaceful elite " on two products body. Accordingly, tecent needs to pass the collaboration with Ren Tiantang, be like,get Maliao, Bao Kemeng such super IP, swim through the hand wait for noveller game means to make a more explode paragraph product.
"Ren Tiantang ' add up to the home joyous ' the product fixed position of type, accord with Tecent to float recreational develops a concept. The high flow that Ren Tiantang needs to pass Tecent breaks his to be in the confine of domain of game of onefold lead plane, and the IP that Tecent needs have the aid of to hold the post of heaven makes more explode paragraph product, this is the meaning place of bilateral collaboration. " Zhang Shule complements.
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