Beijing of center extensive network on April 3 message (advance of reporter Sun Lu) the sound that occupies country of total Taichun of the broadcasting television central " news freely " report, show according to beacon data, come from January 1, 2021 on March 31, total box-office newspaper receives outback courtyard line eighteen billion one hundred and four million, dropped 2018 compared to the same period 3.2% , the market appears piece " head effect is apparent, general volume business piece Gao Kaigao is hit, the film space that small system measures in is insufficient " posture.
Movies of Spring Festival grade is box-office this year again refresh record, after making file of the strongest Spring Festival, what does the film market of Pure Brightness holiday have to be worth expectant content? Want " window period " turn into " gold period " , of Chinese film market anabiosis what challenge will still welcome?
Shadow of the home appliance that occupy a country only endowment do data to show, in Feburary 2021, chinese film booking office amounts to twelve billion two hundred and sixty-five million yuan. Among them, spring Festival archives goes to the main effect that help strength since 7 film. After experiencing archives of the strongest Spring Festival, showed afresh in March " Afanda " can not pull move grail, under photograph comparing, the motion picture that small long holiday shows Pure Brightness more let an audience expect. Yu Rongbo of store general manager introduces Apollo of Changsha of city of shadow of Xiao Xiang international, pure Brightness holiday has 4 this year the ministry is homebred new piece show. "We can go up " my elder sister " " eleventh is answered " " can good tomorrow " " on the west travel notes " , give priority to with drama of domestic tender feeling, resemble " my elder sister " and " can good tomorrow " , " on the west travel notes " also be a homebred cartoon, because small long holiday has Pure Brightness,very much child also has a holiday. " she says.
" eleventh is answered " murder of before telling about 30 years one picket, be adapted by word troupe go off with the living theatre, the Ma Fuli of Chen Jianbin personate serves as the party of murder, as a result of old job bring up again, billows of its life recrudesce, with all round relation at swords' points of the person, the fantastic story that one act act makes a person be between tears and smiles was staged in the process that reverses a verdict afresh.
Film of Zhang Zifeng's main actor " my elder sister " showed on April 2 (picture origin: CFP)
The film of woman realistic theme that waits for a main actor by Zhang Zifeng, Zhu Yuanyuan, Xiao Yang " my elder sister " land countrywide courtyard line formally at 2 days, an infinite and warm power is transferred below strong close feeling. Up to 2 days 18 when, film shows first days of booking office to exceed 38 million yuan.
From 2015 to 2019, the booking office of archives of Pure Brightness holiday already was climbed from 522 million yuan litre to be close to 700 million yuan. Although growth is slow, but expanding stage by stage. In schedule for showing motion pictures in a theater of holiday of Pure Brightness of in former years, entrance piece all particular market is had rate. Yu Rongbo introduces, movies of Pure Brightness grade basically is given priority to with homebred film this year. "Main now with homebred piece give priority to, the likelihood also is the reason as a result of epidemic situation, do not have big almost at present, before paragraph time was shown " Gesila is big battle King Kong " , I feel homebred instead to film sells weller and weller, kiss affection especially drama, patriotic piece, the audience likes very much. The audience likes very much..
relatively the corner that still did not cast off epidemic situation influence at overseas market, chinese movie industry still is in what have opportunity greatly " window period " , and how to become its " gold period " the focus that also is each attention. From 2021 Spring Festival archives always as club for amateur performers of Beijing opera 7 days after those who exceed 7.8 billion yuan is hot, box-office data enters Chinese film market opposite sober period. Yin Hong of vice-chairman of association of home of film of Tsinghua college professor, China expresses, spring Festival schedule for showing motion pictures in a theater has specialty, its are hot the condition that prices can not reflect an annual film market completely. Movie industry still can encounter a few new challenges 2021. "One this year we still meet the likelihood get a few influences of film supply deficiency, hold share of market of above of 2/5 of our film market every year in the past for instance introduce piece may be not worth badly. Additional, we are homebred piece production is under epidemic situation influence, not all work can finish on time. " Yin Hong says.
Yin Hong points out, china relies on head film to earn booking office to give priority to now, but immediately afterwards the 2nd echelon formation is weaker, future should take the quality of mid film seriously promote. He says: "Especially overall dimensions still is not worth the director of Chinese film a gleam of, playwrite, actor, so annual our many booking office the head film that assemble controls at 10, the effective film of different schedule for showing motion pictures in a theater supports devoid annual. We still are hopes, accelerate movie production on one hand, improve the quality that the film produces; Want to train new film person on the other hand, such ability make sure Chinese motion picture is true can multivariate development. Such ability make sure Chinese motion picture is true can multivariate development..