[Technews science and technology signs up for newly] " fly newly advertisement is done well, be inferior to flying newly electric equipment is good. " this advertisement term that fills demon sex is in in those days consequence is mixed simply some of platinum of brainwashing advertisement head goes all out, advertisement word also is accompanying Xin Feibing box is red alled over great river north and south, it is nowadays only, this advertisement word had become the peak of poetic perfection.
Electric equipment of this classical Yu Xinfei of advertisement word out, of famous fly newly perhaps rare now person knows electric equipment, but can be sound, as beautiful as sea Er, look water chestnut in those days call freezer group " 4 gold are spent " . Fly newly one of old man that electric equipment can is freezer bound in those days, participate in established standard of first antiseptic freezer, the GB in becoming assist standard, however now, expose to the sun on the net go out to fly newly electric equipment applies for formally to go bankrupt auction, generation gold is spent at this point withered respond to a curtain call.
Had not touched sea to clean out sand, xin Feishen goes bankrupt please auction
Come from in A the message of judicatory auction platform, flying newly is the brand flies newly completely below group division electric equipment / home appliance / refrigeration furniture the total equity of 3 companies will go up on June 28 line vendue, auction platform saves court of people of city of new rural area to clean out treasure net judicatory to auction network platform for Henan, valence is patted to be 450 million yuan of RMBs since. Besides, fly newly the partial land with subordinate group, house property and building also are auctioned on July 5, price is sent since 115 million yuan of RMBs.
Fly newly electric equipment applies for formally to go bankrupt auction 4 gold are beautiful in former days nowadays one's way home each different (Source: The judicatory in A auctions a net)
Show according to auctioning announcement content, henan flies newly asset of 100% equity correspondence included electric equipment limited company 4 4 293 90 brand, patent, copyright, domain names and the use that purchase software; Henan flies newly the asset of 100% equity correspondence is home appliance limited company the running stores with its full under one's name (office things) , equipment of building, land, machine, electron equipment and mould; Henan flies newly refrigeration appliance limited company 100% equity, the asset of its place correspondence is the running stores with its full under one's name (office things) , equipment of building, land, machine, electron equipment and mould.
So far, fly newly electric equipment applies for formally to go bankrupt the auction affirms, as we have learned, fly newly go bankrupt to remove Qing Dynasty all employee, predicting compensation amount is 158 million yuan, the creditor's rights that calculates income declares amount to exceed 2.5 billion, and fly newly Zhang face total assets is not calculated 1.1 billion. According to relevant section budget, fly newly asset of all soft hardware adds up below electric equipment banner beforehand appraise is 565 million yuan.
From brilliant to withered, fly newly the introduction of electric equipment
1984, the new era of reforming and opening, home market just starts, a refrigeration technology that made Liu Bingyin's person introduce flying benefit riverside was born to fly newly (just enabled formally 1986 fly newly brand) , its predecessor is plant of facility of radio of city of new rural area. As a result of home market phr full-scale construction is under way, freezer still belongs to high-end luxury at that time, 10 years of after this, fly newly electric equipment begins precipitation and development, case sales volume climbed Xin Feibing 1994 rise to be controlled to 300 thousand.
This is in at that time, been belong to is very considerable data, because this is new,also fly electric equipment welcomed the first opportunity. 1994, grand group took a fancy to Singapore abundant to fly newly participate in become a shareholder, added again 2005, accuse equity to come to 90% to what fly newly. Fly newly electric equipment became company of a foreign capital, also be abundant grand group accuse, let fly newly ascended brilliant, also moved toward withered.
Accept note endowment accuse after fly newly electric equipment, in produce can, technology, product, management, brand and market sale dimensions wait each respects a moment to promote steadily. And father Liu Bingyin still holds the position of president, also let fly newly to manage and run way what maintained mainland to change. After 01 years Liu Bingyin dies, malaysian Zhang Donggui begins in control of to fly newly electric equipment authority, guide in his below, 5 years - fly newly 10 years electric equipment was achieved brilliant, became one of dominant companies of Chinese freezer industry, sale of Xin Feibing box occupies home firmly the 2nd, business of row China industry Information Industry of 500 strong, China 100 strong. The most brilliant when fly newly electric equipment ever owned 3 a center of research and development of level of a state, provincial research center, institutes and postdoctoral workstation.
However, in former days cut one's throat of river of black of Xiang Yu the Conqueror, when the hero also has dead end. The cruelty that the market competes and risk, an inadvertent plateful all is defeated, fly newly electric equipment shapes in dimensions of industry of Chinese home appliance and the time of transition is nodded, did not grasp an opportunity, accuse a honest mistake at the same time beforehand appraise, let fly newly the inflection point that electric equipment comes to to the turn.
2010, guide fly newly the Zhang Donggui with electric equipment brilliant creation and high level of abundant grand group produced strategic difference, zhang Donggui of the end of the year resigns suddenly. He goes, fly newly electric equipment as group dragon is derelict, begin by fill and decline. Newcome manages the innovation of group bold and resolute, destroyed original administrative system, the prediction of a person's luck in a given year that causes a large number of talented people and leave one's post, change Logo rushedly to also let fly newly brand image gets negative impact.
Of course, all these is not crucial, let fly newly truly because market of industry of Chinese home appliance entered phase of the competition that put an amount,the reason that moves toward decline is, live the environment becomes unusually abominable at a draught. And those who did not have Zhang Donggui's leader to fall is new strategy of flying electric equipment again and again error, the way that controls a partner also is unimaginably queer, applied strategy changes ceaselessly namely CEO, and also let manage an intrigue against each other to maintain authority equilibrium, mutual clamp down on.
If a company manages layer happening disorder, so 10 have this company 89 want. Struggle to now hard, fly newly electric equipment is early had been exist in name only, be in early had produced stop production disturbance 2013, and in October 2017, fly newly electric equipment also released stop production to recombine announcement, try last wrestle.
Nevertheless, a person with a discerning eye knows already, fly newly electric equipment has been a spent force, stop production recombines to just also struggle hard. Just as one would expect, on April 13, abundant grand Asia releases announcement to announce to fly anew remove endowment, inform Xinxiangzhong of courtyard and business management person with written form. And now, fly newly electric equipment applies for formally to go bankrupt on sale message has been given off, in former days golden flower dies of old age eventually.
4 gold are beautiful in former days, nowadays one's way home each different
Fly newly electric equipment is sweet ecstatic medicinal powder, exited historical arena. 4 gold of freezer bound are beautiful in former days, one's way home also is in light of nowadays each different, the acting footstep wind unboiled water when finally only sea Er still follows rises, still be the old man of home appliance course of study up to now.
Besides fly newly besides, two another conformity that experienced capital market, look sound is believed by the sea division dragon incorporate into one's own forces, beautiful water chestnut by long rainbow conformity, also already not answer exist or changed a kind of form to surviving.
Under photograph comparing, fly newly the introduction of electric equipment more the meandering course that refracts a home market development, china of foreign capital enterprise changes a course medium natural environment is incommensurate. Fly newly the rise of electric equipment and dead end, witnessed the development of situation of trade of Chinese home appliance and change. This among them, the experience that has a success is worth to draw lessons from, as much too much lesson is worth industry caution.