Consumer chooses an egg in the supermarket
Reporter investigation: The name is taken by the businessman, expert of; of uniform without the industry standard reminds: Nutrient composition and common egg do not have a difference
■ Li Guodong of photography of Yao Dan of trainee of glad of rain of Zhao of reporter of morning paper of weather government office
Eldest sister of Chengdu citizen Xu wants to buy an egg, look at the breed in the supermarket however the egg be anxious with various, curious name -- do not know from when to rise, egg market sweep " notional wind " , "Cereal nutrition egg " " low cholesterol egg " " vitamin aggrandizement egg " ... after classics businessman is packed, small an egg not only the name is new, become even one's previous experience not ordinary, the function is can is tasted than health care more.
However, the expert inside many course of study expressed clearly recently, at present on the market " notional egg " it is hype of a kind of commerce mostly, do not have a difference with common egg almost in nutrient value respect. The citizen still needs to maintain reason when buy, do not beg blindly expensive beg novelty.
Visit " notional egg " razzia supermarket, market finds sign hard
Yesterday, reporter of morning paper of weather government office visits Chengdu each big supermarket discovery, the common egg on market is at present less and less, but of all sorts of items " notional egg " what be in market competition however is windward.
In the egg shop of supermarket of Chun Xi Lu Mou, the reporter discovers the figure that has common egg hardly, what choose for the citizen is of all kinds completely mixed " notional egg " . Induce roughly, these " notional egg " can divide roughly it is 4 kinds big: It is dozen of green pure natural card, do not have; of egg of social effects of pollution, green egg for instance 2 it is dozen of farmhouse card, the; such as the egg that be like bavin, earth egg, careless egg 3 it is dinkum advocate concept, for instance cereal nutrition egg, the; such as the egg is produced first 4 be advocate play functional card, rich Selenium egg, vitamin is egg, for instance low cholesterol egg.
Each businessman is promotion " notional egg " also be pattern 100, propagandist word looks the person is dazzlingly. Among them, cereal egg publicizes the content of acid of the flax inside its egg and DHA to the utmost, claim to cite egg of zoology of; of nutrition of Japanese technology aggrandizement is hit " 5 standards do not add hormone antibiotic, fresh can trace to the source " catchphrase; field comes loose raised earthy egg is so-called " feral put in a suitable place to breed chicken, it is with grass-and-insect painting cereal feed, the battle chicken in grouse, let person stare.
These " notional egg " be packed so that each has a skill in various types of combat by the businessman not only, social status also is in climb successively tall. Visit a circumstance to look from the market, "Notional egg " the price that compares common egg became expensive many, a little expensive even piece two 3 times. In Cheng Hua area in a large supermarket, price of 20 egg of each brand concept are in 36 yuan of above, among them the name is " potato kind nutrient cereal egg " every price exceeds the egg 5 yuan.
But with the supermarket hot and different, the Chengdu part free market of agricultural products that the reporter visits discovers, give priority to with bulk earth egg more, the difference differs in producing area only, but be similar to " cereal nutrition egg " etc " notional egg " scarce however trace. In city of area of bright and beautiful river the free market of agricultural products sells an egg one plum surname pedlar tells a reporter, "Notional egg " the price it is tall, good to pack, be regarded as gift gift mostly, fixed position high end, market cannot be opened on the free market of agricultural products.
Citizen nutrition value is not fair, but buy expensive affirmation won't wrong
Reporter of morning paper of weather government office discovers in visit, many citizens to " notional egg " the sale is agreed with very, "Existence has its sense surely, perhaps describe like the businessman really " " buy expensive always won't wrong, a price a minute of goods " " nutrient value is not quite fair, but it is to look at however have nutrition than common egg... "
Go up yesterday at 11 o'clock, the reporter is in Chun Xi road shop of some large supermarket egg is wait-and-see 10 minutes, before discovery has many 20 client to go up, buy actually all sorts of " notional egg " . Supermarket controller also confirms to the reporter, look from sales volume, although these " notional egg " price is not low, but not anxious sales volume, "Sell quite quickly, it is the person that packing reason of relative; another with the egg is now pays attention to preserve one's health, more expensive than common egg not below the circumstance of how many, meeting choice is better, add a client to love to follow suit, the public praise that sells quickly is good. The public praise that sells quickly is good..
Citizen cropland aunt tells a reporter, "Notional egg " be being packed without giving thought to or on conduct propaganda, can let a person psychology is alluded, arouse oneself desire to buy, "Listen go up very nutrition, look quite comfortable also " . Citizen Cai uncle also indicates approval, say " notional egg " although want a few more expensive, but taste really fragrance thicker, mouthfeel is more slippery, "Successive 3 weeks, buy only ' notional egg ' . " complement of citizen Ms. Zheng says, the businessman's conduct propaganda basically is to be centered in nutrition and safe respect, "What is knowing what consumer needs, I choose gladlier ' notional egg ' . I choose gladlier ' notional egg ' ..
Notable is, although many citizens are right " notional egg " approbate degree tall, but " notional egg " after all fortunately where, do not have a citizen to be able to answer to come up however. As to how to identify common egg and " notional egg " nutrient value? This approximately professional problem, most citizen or smiles, or says he understands far from actually. More some citizens say frankly " what does everybody buy, what do I buy, buy expensive affirmation won't wrong " .
The businessman unites a standard without the industry, like how to cry
Is items various " notional egg " after all fortunately where? Average consumer is differentiated feebly admittedly, but supermarket respect does not say to give the reason why likewise.
Near Chun Xi road chief of department of market of a large supermarket tells a reporter, wait for notional egg to vitamin aggrandizement egg, cereal egg, there still are any occupation standards on the market at present, also did not detect relevantly requirement. These multifarious chicken egg products of the sale on the market are planted, it is the name that him businessman thinks out mostly. This is meant, "The businessman wants how to cry. "The businessman wants how to cry..
Double shed white home a controller represents terminal market, if the egg wants to be hit,do not have produce of social effects of pollution or the mark sale of green food, must have detect normally of the orgnaization detect report, detect content includes each heavy metal, antibiotic and pesticide remain. But if egg product do not wait for the identity in order to do not have produce of social effects of pollution current sale, so, "This kind of egg need not be offerred in selling a process commonly detect relevantly report. "This kind of egg need not be offerred in selling a process commonly detect relevantly report..
The free market of agricultural products pursues area of bright and beautiful river the egg sells plum the boss says frankly, the profit space of common egg is very little, and sell " notional egg " criterion otherwise, "Space of notional egg profit is a lot of times of the egg commonner, much carry out goes to a supermarket, very few somebody buys the free market of agricultural products. " as to " notional egg " popular account, the employer that sells to be engaged in an egg more expresses, the doorsill of egg market admittance that sells in the supermarket is inferior, the businessman needs to issue an egg to examine only quarantine proof, provision is current licence and certificate of approval of animal epidemic prevention can, examine to still exist to a purpose such as the antibiotic of the egg, heavy metal very large clear area.
■ the expert reminds
"Notional egg " the difference is done not have on nutrient value with common egg
"Notional egg " have taller nutrition after all? The expert inside many course of study all expresses clearly to this, at present on the market " notional egg " it is hype of a kind of commerce mostly, the citizen still needs sharpen one's eyes to maintain reason when buy, do not beg blindly expensive beg novelty.
The Chengdu City Yu Wanting of clinical nutrition division represents family of nutrition of hospital of the 3rd people, "Notional egg " compare with common egg photograph, can peep from nutrient composition watch after all. 3 produce greatly can in nutriment, common egg carbohydrate, protein is taller, "And ' notional egg ' it is adipose only a few taller, sodium is a few less, both energy photograph is about the same. " in addition, outclass of notional egg price is common egg. Additional, yu Wanting thinks, "The egg likes rate according to popular and character, no more than is to come loose the egg that raise earth and circle raise foreign egg. But both go up in nutrient value and do not have apparent difference. But both go up in nutrient value and do not have apparent difference..
At the same time the data shows, at present our country shares two in the light of the standard of the egg, it is respectively " standard of bright egg sanitation " and " without standard of egg of social effects of pollution " . The personage inside course of study expresses, these two standards all are from food safe angle has a standard, if bred an environment to reach the level that does not have social effects of pollution, apply for to indicate without social effects of pollution, if bred an environment to reach the level of organic food, apply for organic food attestation. "Had not seen at present any one examines report, the nutrient value that proves earthy egg compares common egg is high. The nutrient value that proves earthy egg compares common egg is high..
Buy " notional egg " reason
"Listen go up very nutrition, look quite comfortable also " " ' notional egg ' although want a few more expensive, but taste really fragrance thicker, mouthfeel is more slippery " " the businessman's conduct propaganda basically is to be centered in nutrition and safe respect, what is knowing what consumer needs, I choose gladlier ' notional egg ' " " what does everybody buy, what do I buy, buy expensive affirmation won't wrong "
■ the expert reminds
"At present on the market " notional egg " it is hype of a kind of commerce mostly, the citizen still needs sharpen one's eyes to maintain reason when buy, do not beg blindly expensive beg novelty. Do not beg blindly expensive beg novelty..
