"Clothbound room is too expensive, him outfit is too tired. " how be economical save trouble can house illuminative satisfaction, it is the one big difficult problem after a lot of people buy a house. In recent years, support " case of vogue, low, short period " wait for an element, at the same time companion is publicized with the advertisement that blot out the sky and cover up the earth, internet home outfit attracted many customer, the market is in the situation that high speed rises all the time.
Nevertheless, " economic reference signs up for " the reporter investigates discovery, seemingly " tall sex price is compared " rear, because Internet home holds a firm " run road " , decorate quality not the dispute that the problem such as beautiful causes also emerges in endlessly, those who become customer complain heat. The personage inside course of study thinks, internet home holds a company ought to the management behavior of eager for quick success and instant benefit of slam the door, through promoting gain capability, make the step such as the service below solid line, safeguard consumer to close right increase, drive the home to install industry deepness to embrace " Internet ＋ " .
Internet home is installed " run road " incident frequency hair
The lady of the Song Dynasty that lives in the Chengdu City held a brand with Internet home this year in March " mud commune " inn of door of field of Chengdu all ages signed to decorate an agreement, paid 36 thousand yuan imprest and material money. Letting what she did not think of is, construction time of the agreement arrived, door inn however " run road " .
Not come singly but in pairs, gentleman of king of Shandong Tai'an citizen last year with " domestic outfit E stands " Tai'an station signs contract, pay to advance after decorating a paragraph, also encountered a businessman " the person goes the building is empty " phenomenon. Decorate a paragraph to get back, he will " domestic outfit E stands " the operator that Tai'an stands told a court.
The reporter investigates discovery, internet home holds a firm " run road " be by no means accidental. Since this year, industry of Internet home outfit has had commune of adornment of net of a household, apple, mud, beauty to get you to wait for much home company to appear whole manages a problem, ant is built appear curtilage the state that break couplet, as to the site " run road " incident is to be absent more a few.
With extremely red temporarily " mud commune " for exemple, its many sites are sued by consumer, sessional subpoena misses because of the site however can " announcement service " , "Mud commune " also disappear sadly from electric business platform. Information of state enterprise credit is public show a system to show, "Mud commune " 37 sites because " perhaps manage a place to cannot be contacted through the abode that register " be included " manage unusual directory " .
Those who deserve attention is, be based on the discharge effect that the network spreads, internet home holds a company " run road " affect the face often is compared big. This year June the middle ten days of a month, beijing beauty gets you to decorate design limited company to be in after signing a building to decorate contract, collection to decorate a paragraph with owner, contract of nonperformance of home remedy break a contact, decorate building site comprehensive shutdown, cause a large number of owner to gather. Have 1000 more than person according to owner of preliminary count fall victim, contract amount exceeds 100 million yuan. Dimension authority owner thanks a gentleman to tell a reporter, "The house of many owner has not begun to decorate, just made money, company ' run road ' . Ordinary common people also cannot hold a house a few times all one's life, encounter this kind of situation however, make us disastrous, complain without the door. Complain without the door..
"Mobile Internet high speed sends the discharge bonus of exhibition period to use up almost to use up, coessential in changing competition to bring about, the home installs small Internet it is difficult that the industry survives. " Chen Liteng of analyst of business of report of service of life of research center of electronic business affairs thinks, ceng Chong of home of the last few years reveals hundreds Internet home to hold a firm, the industry is coessential spend competition serious. A lot of medium or small because enterprise of Internet home outfit is integrated ability, delivery capacity, construction capacity is insufficient, step forward dimension difficult.
Internet home holds a firm " run road " the attention that the phenomenon also causes Chinese consumer society. In disappear assist the near future releases first half of the year countrywide disappear assist the organization is accepted complain circumstance analysis to think, company of service of Internet home outfit coils paragraph " run road " the phenomenon is sent more, become complain heat newly. These company have the aid of are new-style technical measure, often give consumer more convenient, more advanced, more favourable false appearance, the money is carried after short time gathers to decorate imprest in great quantities " run road " , bring great belongings loss to consumer. Because pecuniary loss is redeemed very hard, disappear assist the risk that reminds consumer height vigilance is consumed this kind.
Decorate quality " shrink " Zhang is odd however " affusion "
Except " run road " besides, the quality issue that Internet home holds suffers controversy likewise. The personage inside course of study tells a reporter, although coronal with " Internet ＋ " appear " lofty on " , but the old problem that Internet home is installed and did not solve a tradition to decorate an industry to exist.
"Dilate of outfit of these a few years of Internet homes is too fast, with ' platform ＋ joins in business ' the mode that give priority to and tradition decorate photograph comparing, the essence of the service is changeless, but some services quality is inferior to traditional home holding a firm far however. " the Qin Xi that ever had joined in an Internet home holds a company tells a reporter, to joining in as a result of platform enterprise business lacks sanction, "Driveway guerrilla " construction, decorate a process material of jerry, adornment is shoddy the problem that waits for traditional home to install an industry to may appear, in Internet home outfit domain exists likewise, a few platform open an eye to close a key point to this. He says: "Platform lives money wanting a flower, consumer wants to spend money less again, place an inter join in where business earns money? The standard is managed must sustain losses in business definitely. The standard is managed must sustain losses in business definitely..
The Qin Dynasty hopes to still disclose, oneself of a few platform is " shoddy " participator. The adornment data that the some platform company that he has joined in provides, deliver the goods not only slow influence construction, quality also closes nevertheless. "Platform is a few more custom-built building materials is ' electric business is offerred only ' ' low match edition ' , consumer also is not carried on know the inside story, contract give thorn. The expiration period that waits for contract agreement is full, gave problem owner to think thought fors the time being to do not have method. Money is little flower, decorate quality also shrink. Decorate quality also shrink..
Decorate quality " shrink " , zhang sheet is likely however " affusion " . Xu Guozhong of president of company of grain of inspect of 1 million home tells Beijing the reporter, if the emerge in large numbers like emerge, competition is intense,Internet home installs company the last few years, the gimmick that attracts owner with low is very general, but the autograph restrains the price and not be equal to settle accounts price. He says: "Low is cut, after low autograph is made an appointment with, what come subsequently is many add collect fees. Autograph of 80 thousand money is made an appointment with, likely finally eighty thousand and ten also cannot written guarantee Zhang. Likely finally eighty thousand and ten also cannot written guarantee Zhang..
In addition, below intense competition, the col reach that enterprises of a few Internet home outfit break his promise arrived to popularize link, color data deceives consumer and investor. "On the net clinch a deal quantity become reconciled is judged, may be to brush those who come out. " Qin Xi says, he once partook in platform of the cost that brush sheet " double 11 " during, 200 thousand yuan trade the quantity brushs nearly 2 million yuan; Ever also fell in the incite sb to do sth of platform, spend 30 thousand yuan " square " a difference is judged.
Should pass originally " Internet ＋ " the Internet home that realizes high grade resource to gather holds an industry, why to appear again and again break one's promise is the problem become " chasm " ? Course of study of an outfit cultivate oneself according to a religious doctrine is senior the personage thinks, domestic outfit enterprise does not have Internet of current great majority ability supplies catenary to reduce through conformity decorate cost, be eager to loot again " discharge " , do large-scale, strive for financing, utility of state of mind brings about behavior to break model.
"Decorate consumptive frequency second too low, basic it is one hammer buying and selling. Some platform enterprises and section chief ' hole ' remove consumer secure in the knowledge that one has strong backing. " he says, home installs company transition by traditional home besides minority and come, the enterprise that gives priority to with self-supporting door inn can gain, domestic outfit enterprise is in most Internet deficit condition, appear inside the industry " run road " , the contract is con etc behavior is no wonder also.
Need to form good industry modes of life and relation to their environment to make solid line
Although " black makings " ceaseless, but rise as the abidance of Internet permeability, the drive of the numerous new technology such as VR, internet home installs the market to present an apparent fast growth potential.
The monitoring data of research center of electronic business affairs shows, 2011, internet home installs the dimensions of the market to be 50 billion yuan about; Arrived 2017, market dimensions growth reachs nearly 250 billion yuan. 6 years short, market dimensions grew nearly 5 times. And neat home network and network of power of 100 million state release jointly at the beginning of this year " the home installs 2017 year Internet the user has an insight into report " think, internet home installed market dimensions to will reach 600 billion yuan of level 2019.
Ai Rui seeks advice wait for orgnaization analysis to think, live in the market to be opened stage by stage as intelligence, and group of user of Internet home outfit and registration of intelligent household user are tall, the setting advantage that pretends the home to live in the entrance to cut intelligence is clear, this is the major interest good factor that Internet home outfit is about to greet.
Face the tendency of the day of huge market and Internet of hug of domestic outfit deepness, how should industry of Internet home outfit respond to the accredit of consumer? The personage inside course of study thinks, platform enterprise should pass promotion gain ability, do the service below solid line to ensure construction quality; In the meantime, aggrandizement self-discipline and heteronomy, the favorable modes of life and relation to their environment that forms industry development, cogent safeguard consumer rights and interests.
Cao Lei of director of research center of electronic business affairs thinks, internet home installs platform to should promote gain capability further. For instance, can pass increase user cardinal number further, ensure business base; Attract provider of more and excellent service, the much channel that promotes a company platform changes show ability, include advertisement service, finance to turn to interpose serves and supply catenary service.
"Although domestic outfit industry puts current Internet in a lot of problems, but the resource of Internet collects an advantage to hold industry prospect in the home capacious. " although be engaged in Internet home installing no longer because of deficit,work, dan Qinxi still expects to hold of this group course of study. He thinks, domestic outfit industry is in current Internet shuffle period, enterprise ought to the state of mind of eager for quick success and instant benefit of slam the door, make the service below solid line, through developing self-supporting business is mixed concessionary manage wait for mode, ensure service quality whole journey can accuse, make protection of consumer rights and interests and company grow each shining more brilliantly in the other's company.
While the enterprise controls oneself, superintendency level also ought to catch up with in time. Cao Lei says, internet home outfit and traditional home install industry existence difference, at present home still did not apply to the superintendency system of this group course of study, specific to the lack of a lot of problem that instantly exists processing measure. He suggests, concerned branch ought to publish those who apply to Internet home to hold an industry to superintend method as soon as possible, the management activity of normative enterprise.
To consumer, enhance risk consciousness, aggrandizement to decorating an enterprise discriminate likewise crucial. The person such as Xu Guozhong suggests, consumer chooses to have as far as possible certain hold a company from the history of course of study, Internet home that has self-supporting business; Link is made an appointment with to ought to study the content such as contract main body, payment carefully in the autograph, agree punish criterion; Can look for manage of tripartite inspect to undertake supervisory when necessary, avoid " into hole " .
