3 squirrels: Make small shop of 1 million alliance

"Guard against without little, also do not have an apprehension,

You appear in my world so,

Bring me surprise feeling not oneself. Bring me surprise feeling not oneself..

-- Qu Wanting " in my singing "

On August 29, be in yesterday, chapter set the prairie ablaze is in 3 squirrels author the divulge in small group the new project with 3 the closest squirrels, sciuroid alliance small shop.

(100 million state of picture origin @ motivation)

Reveal according to 3 squirrels author, be in at present inside measure level, the whole nation opens small store of 4 squirrels alliance only. In addition, sciuroid alliance small shop still deploys the APP on the line, the APP that can carry photograph correspondence can realize the pace achieve of set up shop already.

The message of divulge of place of chapter set the prairie ablaze is hep, this sciuroid alliance small shop joins in with other trademark inn is having the place of extraordinary it seems that.

Above all, to joining in the definition of inn locates, the sciuroid alliance small shop that chapter set the prairie ablaze thinks to be rolled out this is not traditional sense to go up join in.

In the past, join in traditionally inn form is very simple, hand in money skill to reach store single-handed. If quality is good company, besides help optional location is decorated besides, still can corresponding oneness grooms, impart relevant management way to do sth; Encounter irresponsible, the other side helps only decorate can.

The occurrence of sciuroid alliance small shop, to joining in inn had a new acknowledge. On former foundation, still can help make operator distinctive attribute IP, make brand influence produces move. Make consumer adhesive to 3 squirrels not only, and to operator and this inn generation accredit and affection are linked.

Make individual IP, can let consumer produce kind move to the brand; Promote brand identifying to spend, let a brand have more anthropomorphize and stereo change. For this, can raise consumer to pay cost apiration to spend.

(100 million state of picture origin @ motivation)

Next, sciuroid alliance small shop does not belong to radical group. Do not see its age gently, actually state of mind is like a mature and sedate personage, advance gradually of work steadily loop goes implementing this plan.

So, chapter set the prairie ablaze is very straight in small group reject the investment person that join in in vain, more the welcome is young poineering home is joined.

In poineering times of this the whole people, chapter set the prairie ablaze offers an optimal poineering opportunity incidentally.

Join in inn, make " brand X individual " IP, return Zhao Xianna person... chapter set the prairie ablaze expends Zhou Zhang greatly so, quicken layout snacks for the sake of be in new retail market, let the snacks store that the world did not open hard.

3 squirrels add touch of mission of a responsibility for oneself, this is afterwards after Ma Yun, Cui Weixing, the trade that the 3rd author offers wishs scene!

The cloud closes to allude in front, sciuroid alliance small shop is 3 squirrels are made new retail 2 version. So, be before 3 squirrels how is position new retail?

On May 29, 2018, 3 squirrels are entered halt retail. Below the line 1 million small shop can be passed retail open platform replenish onr's stock 3 squirrels product, what the small shop in door mouth can buy consumer to carry the sale on the line only so is naughty brand.

3 squirrels no longer Internet is changed! Cooperate, oneself brand image from the network migratory in hypostatic inn, let consumer be in reality medical contacts.

Back-to-back, on August 9, 3 squirrels announce: With Su Ning small shop reachs collaboration, and make medium of communication of the collaboration below first line.

This cooperative means cent is two kinds of configuration:

The first kind: The cooperative mode of distribute, deserve to send means to be united by storehouse deserve to send. Be based on fluid of Su Ning content is, assist 3 squirrels to finish " last kilometer " deserve to send excellent service.

The 2nd kind: Take pattern of the inn in inn. 3 squirrels need to be in only countrywide Su Ning installs monopolistic crate in inn of the door below small shop line.

Rely on closed circuit of modes of life and relation to their environment of store of the door below line of Su Ning small shop, 3 squirrels can face high speed to serve an area directly or business encircles consumer.

Such mode helps 3 squirrels avoid exalted hire, fast choice exact location crowd, rely on new retail tycoon to increase light exposure and customer 0 distances contact a number, to 3 squirrels it is light manage, weigh results.

Now, still be in exploration phase about this mode. In the future matured, this mode can duplicate directly the whole nation, form brand linkage mode.

More what is more,the rather that, big data of small shop of Su Ning of have the aid of, know different area deep, consumer asks to recreational snacks taste, realize area to differ dissimilation to manage thereby, increase consumer to be opposite brand dependence.

3 squirrels step time of new retail field not to grow, but in this a few short inside the month, caught up with unexpectedly blast tuyere trend, produced world-shaking change.

3 squirrels from do not have have, arrive from unmanned and witting brand notorious old brand, from business of a pure cable recreational snacks arrives new retail snacks, this process needs time 6 years only probably.

6 years of time, say short, say to grow to also do not calculate long, taste shop than fine however, come Yi portion growing speed is even breathtaking, have nowadays so be proud the achievement of charming, cannot leave chapter set the prairie ablaze actually decision-making.

Chapter set the prairie ablaze is having exquisite thinking, know La Hai is dug in the Red Sea.

Firm fruit market, it is market of the Red Sea. In whole nut kind in the market, fruit of green jade root (of 3 squirrels advocate make a product) it is to attribute La Hai market.

Take fruit of green jade root and happy fruit contrast, 2007-2008 year, user attention is spent very low, and happy fruit is inside this year, received several high peak value.

By this token, fruit of green jade root has growing latent capacity extremely, it is very far still from market saturation. So, fruit of root of former choice green jade serves as Zhang Liao of 3 squirrels author advocate dozen, it is the intention that has profundity and purpose.

The amplification of market of itself of fruit of green jade root also is to prop up 3 squirrels at present the first crucial reason of outstanding achievement.

Found from Feburary 2012, in order to be less than time of a year, be in of of the same age will take snacks special local product on November 11 kind sell the first.

In support A, Beijing east, taste the Internet zoology environment such as the meeting only, attract numerous and faithful vermicelli made from bean starch, also be in for brand of these 3 squirrels expand ceaselessly.

Say it is one elder brother also has not been recreational snacks bound. Just, consume behavior change as consumer, 3 squirrels encounter bottleneck it seems that, and chapter set the prairie ablaze knows very well brand attribute is different, also can decide the deed that the user buys.

Chapter set the prairie ablaze once refer belongs to actuation sex, optional sex to buy to snacks. 3 squirrels are online on buy, bring more be plan sex and purpose sex buy. Current, 15% what the sale on the line takes overall snacks market, 85% markets full sort out is the rest below the line.

This shows, potential of the market below the line is tremendous, had been not extracted. This, fast layout line issues 3 squirrels, open up is new retail domain, also be to think hereinto is occupied more greatly portion.

Must say, ma Yun sees on body of chapter set the prairie ablaze a bit shadow. Eye looks far, the action is not sluggish unhesitating, get better moves.

The sciuroid alliance small shop that makes this also is such, next we expect small shop is in countrywide blossom everywhere!

Author | Zhao Yun closes

Origin | The home of electric business