First half of the year, have 5.7% only by the amplitude that use a car, and Chinese the amplitude that vacates a car is as high as 17% however. As start a brand newly, han Tengzheng spreads out sabotage operations with your person's fab acceleration.
Fall as Chinese car city fast, big company sends force in fractionize market, essay card is arrived to eliminate the edge by extruding. Chinese vacate why can you be in so harsh environment accurate block a fast breakthrough?
Before the product of look up sex is politic
Chinese vacate previously the market of product position race to control of look up sex. Chinese vacate prepare to construct when, SUV limelight strong, market of each level fractionize fire must be in a complete mess, and Hanteng chooses to march market of class A SUV. Outer bound looks, competition of this fractionize market is unusually intense, very adverse to starting a brand newly. But in Chinese vacate look, wanted market of stand firm class A to have best diving board only, transverse development can derive model of new energy resources, break through up can march B class market, be down market of class of A0 of race to control of product of usable A- form.
The fact proves, chinese those who vacate is decision-making and special correct. Statistic shows, class A SUV Chinese since vacating X7 to come out oneself, the market is behaved not common, become sales volume to add fast an extremely fast a dark horse; A0 class SUV Chinese vacate X5 from open to booking appear on the market two months adduction obtained 12861 order, demand is unusually hot; Roll out later Chinese vacate X7S, and model of first new energy resources Chinese vacate X7 PHEV, all got consumer heat is held in both hands. Chinese vacate the strategy that breaks through from class A market, for future development laid solid foundation, chinese vacate entered so far turn an internal heat benign loop condition.
The strategy of work along both lines
Right strategy is decision-making for Hanteng development is quickened. Small growth times, big company builds a fence, meaning outside blocking the successor in the door. Then, many newly established brands chose to march field of new energy resources " tortuous path overtake " . Say with its this is one kind avoids the fight of its ability is politic, be inferior to saying is a kind of congenial behavior. And of reason, deal with concrete matters relating to work Chinese vacate a person to understand very much, making car of very traditional fuel is to seek essential, develop " new energy resources + intelligent interconnection " it is to plan tomorrow, both wants collateral progress. Accordingly, after domain of traditional fuel car stands firm, 2018 Beijing car is exhibited on, han Tengzheng type promulgated strategy of new energy resources " blue E plans " .
As we have learned, alleged " blue E plans " those who point to is: Source of kinetic energy of Electric Energy electricity, Excellent Quality is outstanding couplet of character, E Life net lives. In electric energy field, chinese vacate have from truckload design of modelling, engineering, and the research and development of the crucial core technology such as batteries of component of core of car of new energy resources, electric machinery, electronic-controlled, engine and engineering capability. In the meantime, chinese vacate have 23 home's first-rate lab, had the capacity of experiment test and verify that suits with photograph of oneself research and development. In respect of intelligent network couplet, chinese vacate already realized high in the clouds to examine car, control the function such as car, prospective general from drive pace of 4 phase cent implements automation of auxiliary, part, height automation, complete automation, final implementation nobody drive.
When a few traditions car look forward to is in for whether amount to mark " double integral " and anxious, the part builds a car " new power " in for the product whether as scheduled when consign is anxious, chinese vacate model of first new energy resources -- Chinese vacate X7 PHEV to already appeared on the market in Guangzhou, Shenzhen, Chongqing. Chinese vacate motor-car of first pure report to also had ascended go to work to believe a ministry " the 19th batch is avoided ask for car to purchase directory of model of car of duty new energy resources " . Change character, chinese vacate the fast breakthrough that acquired traditional fuel car and field of new energy resources with your person's fab speed.
Chinese vacate carry fast recipe where to?
It is development direction with SUV, anew the company that energy field cuts is not little, but the brand that development is without improvement is a lot of samer. Chinese vacate the recruit that regards a car as the bound, why can you show itself with speed of your person exclamatory? The personage inside course of study points out: "Making high quality product ceaselessly is Chinese vacate the recipe place that quickens continuously. "Making high quality product ceaselessly is Chinese vacate the recipe place that quickens continuously..
As we have learned, chinese vacate prepare to construct beginning, with global automobile industry advanced standard is rely on, with industry 4 informatization management are a target, the whole world is purchased, height is integrated, make the car product line that gives European character level. On technical research and development, chinese vacate not only with Tsinghua university, medium steam grinds collaboration built the lab with comprehensive function, more by right of the system runs in batteries, electric machinery technology and electric machinery control the lead dominant position on the technology, laid solid technical foundation for double drive layout. On manufacturing technology, chinese vacate use advanced car to make with administrative level, with advanced truckload make 4 old technology and perfect quality hierarchy of control, assure each Chinese the fine quality that vacates a car. Disclose, when a few enterprises the low end car before changes a mec housing child " transition upgrades " when make it SUV cheats customer, be free from anxiety to build a car attentively Chinese vacate what the car won broad customer to embrace wholesale, this is Chinese vacate product sales volume to maintain high speed to grow, the recipe place of fast breakthrough comes true in each domain.
Whole looks, below the setting that consumes small blown away by wind, each fractionize markets already by old brand occupational, the vivosphere of small company is compressed ceaselessly. However, chinese it is clear to vacate a person to look very much, the market is not a monolithic bloc, if cooperate with high quality product correct decision-making form a breakthrough, the market of fractionize of situation assault race to control with the as sudden as lightning, chinese vacate the opportunity that has a success. Of admire making a person is, chinese vacate a person not only thought of, and accomplished!
