1997, hong Kong returns to a year that of the motherland, yin Tongyue takes the lead, the name is " Inc. of strange luck car " the company is born in lake of Anhui overgrown with weeds. This year, the Zhejiang besides hundreds kilometer, be called Li Shufu " earthy employer " also spoke " the car has what marvelous, be two 4 wheel, sofa add an iron case? " character of a person of extraordinary powers. Everybody does not know at that time, two this of 1997 build up from nothing " ground beetle " become future nearly 20 years a force of two general trends that leads China development of own car brand. Nevertheless, after 21 years today, be called now " comfortable elder brother " Li Shufu, taking his auspicious and ceaseless dilate, buy Woerwo, become a shareholder hundred years old store runs quickly, for a short while limelight is not had 2. And once was confused to call by the car " technology curtilage " strange luck, encountered in this year however " water is gone against " , sell subordinate two stature brands continuously. View send sold " Goth " treasure can, triumphant ala gives wine line of business the tycoon the stock sale of 51% -- 5 grain fluid. What make a person awkward more is, after this two stature brands changed new father mother, when the stranger than be in luck that sell is subordinate better.
See here, not only car confusing does not sit, the close dad that joins the market and strange luck -- country of lake of overgrown with weeds endowment appoint also do not sit, because they are,seeing no less than going to that surprise the sales volume with atrophic with each passing day luck and market share. Want strange him luck eventually, hang out one's shingle make over. After all, it also is ever the magnate with real half of country of occupational too own brand ah, and, countless industry changes to also rise by him newlier with the technology. Of Yin Tongyue " technology curtilage " the identity also gradually thorough popular feeling. Own transmission case, from the sustainer, these are cars of Ceng Rangji luck advocate people proud unceasingly own innovation. The callosity that has not reached the market as before however competes, as a result of,the likelihood is too dedicated at the technology, and ignored market development and product exterior design. After all, now is Yan Zhi society, the car of strange luck, honest with " good-looking " , without too big concern. Even if in the world that it once pulled people the evaluation to use a car, even if its Qq be the rage, still can see figure on the road up to now. But, the times abandons when you, it is won't right you say " feel sorry " . And at this moment, should have next strange luck, it is as before once " Goth " , let watch the big emancipator that causes snatch a patient from the jaws of death now -- treasure can.
Once of car kingdom " day does not fall " brilliant also can make overblown blossoms-things that are stale and no longer of interest
Arrive from QQ lucky tiger, cong Qiyun arrives luck, strange luck experienced the brilliant period that belongs to his.
Strange luck QQ sits more firmly in those days miniature car the first an ancient folding chair, strange luck QQ and mini car are two names that make flesh and blood be linked together more.
Strange luck QQ is the first car of domestic that makes for the youth, be located in the " of the first car of " youth surely, grip young market to sell a site with low, created 7 years inside time 800 thousand sales volume is mythological, 2010, strange luck QQ was created successfully " 4 cars across leaps " Jinisi world record, own brand car of China enters world arena formally. As the classical model of strange luck, QQ opens miniature car new market for strange luck, base oneself upon at Chinese car market. But one will result into 10 thousand bone withered, after Jiang Jirui of strange luck QQ pushs the first echelon formation to Chinese car, immediately is infiltrated limbo. Probably QQ continues to produce what can yield peak of strange luck continuance is brilliant, do not keep out the onrush of the times probably, also had not escaped finally by better and more and more inexpensive day department car grinds the destiny that control.
Banner cloud appeared on the market in the round on August 18, 2003, model of strange luck company's very popular a brunt, 4.4 meters car long, 1.7 meters car is wide, whole lifts design back type, combination of the space inside a variety of cars of both sides car achieves below the appearance of 3 side car. Of cloud of strange luck banner selling a site is its equiped " 2002 10 big optimal engine of world " , with class car market in home nobody can give its right. More Rangjirui is further upward on dynamical system, hold in motivation accusing to get on more Euramerican than the shoulder car is. The malpractice with compensatory QQ insufficient power, market of the high end in letting strange luck infiltrate.
2012, banner cloud high level is ceaseless on human affairs framework make series adjust. Manage a frequent change to make strange luck wasteful overmuch time, each branches are adjusted in succession and suit, miss the best opportunity that the brand expands; In the meantime, in own brand the period of fast get warm again after a cold spell, the market grew strange luck to bring enormous pressure quickly.
Jiruikairui is China the first economy muti_function car vehicle, basically be to pass " muti_function " with " car " two intuitionistic characteristics and orthodox model made an area lie between. It is a kind of interpose a kind between car and van brand-new model. This action lifted China muti_function car market is multiplied with, business uses mutual band, initiated a new structure. 3000L exceeds close greatly compartment type space, the agile seat inside compartment is combined, will convenient gender and comfortable sex are pushed to acme.
Tiger of strange luck luck appears on the market from 2005, award Jiruirui formally the tiger " exit exempt from examinations " qualification, before this, home still does not have company of a car and product of a car to gain this competence, strange luck becomes China the first is had " exit avoids check " of the model by the brand that use a car. Examine in the country quarantine orgnaization is successive 3 years in selectiving examination, percent of pass of tiger of strange luck luck maintains from beginning to end 100% .
But rise from 2015, send series to develop to be not arranged as Ai Ruize and view, sales volume is low fan, maintain do not rise " a strange luck " the important task of the brand. Add QQ place to occupy scale to be reduced continuously, the sales volume that exceeds 30% from at that time is occupied arrive than dropping 5%~10% .
Freezing 3 feet, those who be not a day is cold
Strange luck later period is pursued " seek an amount " the strategy. Developed component of shipping, finance, car to wait 5 big board piece, the brand is too much, art of lack of spare time from one's main work to attend to sth else, cannot form brand major to spend. The adjustment with unending high level and change, model product competition ability is not worth again, window is not outstanding, sales volume glides, aftereffect is lack of power, loss is severe. These are strange luck becomes chronic illness in development, rangjirui falls from altar step by step. The malpractice of transverse development is exposed undoubted, be being overtaken by other and state-owned brand also is expected.
One situation is bad, step by step wrong. Involve overseas market, also cannot save the destiny with strange decadent with each passing day luck. Much and not essence of life, become strange luck to cream the disease of bing4 ru4 gao1huang1, almost incorrigible.
Affix demesne the strange luck road of label is in He Fang
Treasure can the group drafts contributive 250-270 100 million yuan, in order to increase endowment spread the form becomes a shareholder strange luck car becomes the biggest partner, both sides will announce this the most quickly October and buy matters concerned. The biggest partner that means strange luck will by state of city of lake of overgrown with weeds endowment appoint state-owned accuse a company change to be demesne joint stock company.
When " the gold-lettered signboard of ethical industry " this one fig leaf also by tear down, strange luck this what course to follow?
Civilian battalion capital whether for needle of strong heart of stitch of strange luck infuse?
When once brilliant no longer, how to accomplish the counterattack of type of of discriminate of · of button blessing salary?
It is a person it is ghost, after this agent fierce medicine true chapter of it serves to show.
