Strange luck increases endowment spread news, be the biggest news inside rim of the closest steam. Add endowment enlarge to close in strange luck car while, the news that gave another car firm still exposes to the sun on the net, that is auspicious car buy Denmark to contain treasure bank 51.5% share. One is to sell share, one is to buy share. Let in the bookshops be mixed to strange luck auspicious the topic of these two brands much rise.
The article does not say auspicious thing, we talk about strange luck. Look to increase endowment spread this to strange luck, have what advantage and disadvantage.
Increase endowment spread be because lack cash,?
Should emphasize above all at 2 o'clock: 1. Strange luck is not to appear on the market company, cannot pass capital market financing publicly. 2. Strange luck is state-owned company, not be civilian battalion enterprise. The national government to the state-owend enterprise and supervise should compare civilian look forward to more complex with discretion.
Of so strange luck increase endowment spread be because lack cash,? Because lack cash,be of course, because strange luck increases endowment spread the purpose is to repay of pair of strange luck share indebted and the development that strange luck dominates an existing business, new business and manage daily.
But strange luck enlarge add endowment because lack cash,the purpose is not just, still have the reform that the 2nd purpose is state-owned company. Try to be joined through attracting new investment, change the problem that current management appears.
Let do not allow right, did strange still luck say to calculate?
Although of original partner oppose a scale farther dilute, add capital newly to just will become the biggest partner, dan Jirui and respect of lake of overgrown with weeds assure the means that agrees with the clause its are original managemant decision authority is insusceptible. This is meant, lake of overgrown with weeds fastens capital to will still hold dominant position. Be produced daily and manage what the affiliation of new capital can not affect strange luck car.
It is strange luck not just actually, auspicious became a shareholder Daimule becomes partner of the biggest individual, auspicious not able also experience wears what Mu straps to manage. But true gold silver also is not Bai Hua. Cast those representing capital newly absolutely won't for nothing to strange luck blood transfusion, that new investment just can raise requirement of what kind of exchange, did not know.
Jiruizeng endowment is setting sales volume glide?
Must say, what strange this year luck passes is very difficult. 2018 first half of the year, the sale grade of strange luck is average. Sales volume is 207 thousand first half of the year, rank in own car brand the 8th. Once surprised lucky car also is famous own brand, but present sales volume compares Bao Jun, pass Qi, the sales volume of these successors is low. Likelihood everybody does not have intuitionistic impression to this sales volume, want to see the picture below again only, everybody can understand.
2017, total sales volume of car of annual strange luck is 552 thousand, rank in own brand the 4th. It is own brand the 2nd echelon formation (the first echelon formation is auspicious, chang'an, the Great Wall) leading sheep. The steam on sales volume comparing, pass Qi, biyadi still has an advantage 3 times. But to 2018 first half of the year, strange luck is already backward above 3 own brands. The position that joins the 2nd echelon formation at present is be between the beetle and the block.
Encounter Shui Hangzhou, do not enter retreat, the development speed of strange luck still did not catch up with the times grows the development rate with competitive car look forward to. The development topological features of strange luck is not quite at present so nice. Besides the sales volume problem of oneself of strange luck brand, the much brand strategy of strange luck also did not succeed. View send He Kaiyi to once was thrown gigantic endowment, but now also early or late easy advocate.
Chop two brands, reduce indebted
View send a car to held water 2007, if say getting a gram is auspicious high-end brand, WEY is the high-end brand of the Great Wall. So watch the high-end brand that sending is strange luck absolutely. And Jiruibi is auspicious took one step early with the Great Wall. Be a course 10 years only struggle, strange luck car still does not sit eventually, sell view send equity. Treasure can invest Founder type to become a shareholder as the strategy view send a car, with of 51% send a car to watch than becoming the largest stockholder.
Triumphant ala car also passed the change of equity. Strange luck also is not triumphant ala control a partner. After strange luck sold two cars the brand, be in debt to also be reduced substantially. Also be this increase endowment spread the in-house environment that provided to had been compared.
Summary:
Strange luck increases endowment spread rear, it is sales volume glides, much brand admits strategic failure, manage appeared problem. And be not appear on the market the strange luck of the company can be passed only increase endowment spread means plans market fund. Just think, if the look of things of development of a company is good, won't plan fund, sell a brand.
Future, the key model of strange luck still is Ai Ruize series, victory way series this two large a group of people of same interest. The stand or fall of the product decides sales volume, the stand or fall of sales volume decides to run a state. Management state is deciding a company to whether need financing. Because this is strange luck is essential problem, because,still be sales volume.
