Contradictory Dai Sen: Heavy disaster area is complained into many netizens however after the price

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The failure of any detail, bring about the result that overall all is defeated by likely. Rose in November 2012, come to China a few years, emphasize a product having ceaselessly how science and technology, plus " good recite scriptures of ab extra bonze " foreign brand effect, dai Sen achieved good growth. So that have some of customer, will have Dai Sen product and high quality life direct link up with.

However, as in Chinese market Dai Sen product of a lot of category enters batch to use experience level, ceaselessly the netizen explodes makings piece " after service efficiency is too poor " problem, more the netizen sticks a scheme of check of dialog of nearly 30 pages to complain Dai Sen to serve how terrible. Show Dai Sen to value sale too, and what change to losing relatively after carry out is short board.

The technology is in high in the clouds, carry out hind can be no good in the ground

This is like is the habit that foreign capital brand enters Chinese market: Always like to talk about science and technology, talk about a design.

Say objectively, although the authenticity of these science and technology is to have, but the part that has how to precede after all is inside, it is however cannot of textual research. A lot of moment, the brand that comes from such-and-such country wants to earn the good impression of consumer, how the technology that does not need to introduce a product is banner, should place a such as to have how many stylist only (especially foreign stylist, total feeling wants several 1 times to carry home on the head) , case of several years is studied in a certain small domain, arouse the self-identity of Chinese consumer very easily with respect to meeting discovery.

Classics of experience of market of Chinese home appliance a few years of harships, the user does not have from beginning to end however to the consumptive idea of foreign brand produce revolution: Ab extra foreign brand, very these model of written characters bind habitual ground and high end, gent, fair maiden together, can have some kind of ineffable good opinion. Those who increase respect of science and technology, design is auxiliary, if match again with prep above industry all the price of valence, can be chased after almost the consumer of western-worship brand holds God in both hands.

The Dai Sen of market of small home appliance of base oneself upon, although enter the time of Chinese market not to grow (entered in November 2012) , but be in 6 years continuously China sale fast vigorous growth, be in especially 2016, battalion received amplitude to achieve 244% . The data of platform of each cable business also showed 2017, dai Sen's expression very grab an eye.

Science and technology very grab an eye

The brand of the market of life home appliance such as cleaner of this base oneself upon, blower, fan, humidifier, through a few years extend, moved many woman customer and youth, let them make iron lever vermicelli made from bean starch of Dai Sen. And the science and technology that every news briefing talks about surely, also become mark of Dai Sen to match.

Be in a few days ago for instance, dai Sen was released include air of Lightcycle desk lamp, Pure Hot + Cool to purify warm fan and robot of 360 Heurist aspiration inside 3 taste newly. Speak of these products, dai Sen from beginning to end around move science and technology. When talking about Lightcycle desk lamp for instance, dai Sen expresses, the time research and development that this product is last a period of time of many 90 engineer more than 2 years and into, before this, share 892 models to have a test, although this class lets desk lamp,go up ordinary, but however black science and technology of all over the body. The technical – that in wearing Sen Sheng to say their engineer introduced a satellite, often uses can transfer the quantity of heat that LED produces through the copper pipe with sealed vacuum, press estimation, can ensure brightness and lighting quality maintain 60 years.

This invites a lot of customer, is easy couplet thinks of ad saying " do you also want to wash half century? " and the A.O that one artillery piece has his moment. Simisi water heater.

The technology is full, although the likelihood has some of technology,you know to have value far from, of 60 years of half same century, what also textual research of have no way, but these brands so said, many vermicelli made from bean starch still can be believed.

Probably the application of certain high-tech, the life that includes 60 years has the one side of value of its family expenses, but to consumer, the instantly that should pay close attention to this product more is behaved, include the many fields such as the quality of the product, stability and after service.

Because use these truly additional force high division function, perhaps let the probability that family expenses product enlists in army a few years, still be special low-down. After the life that major product guarantees in its ends, or after user home outfit upgrades, consumer meets what finish a product actively change.

Be far from the high-tech of the life than attention so, advertent the show of instantly is more main.

In fact, the tripartite platform that publishing -- on small gain, we search Dai Sen, can discover what be aimed at Dai Sen not less to complain. This among them, having a share is aimed at a product, but having quite large part is aimed at a service.

For instance small gain name is " tiger child think 2 bifurcation " user such say " Dai Sen of @ of net of small gain official, excuse me, you 315 before reply I am one, do not have phonic message all the time, be what meaning? I hit if it were not for complain a phone, return nobody to be in charge of me, are you so is those who serve customer not? 315 of @ small gain? " .

For instance, small gain name is " heart within should have rural " say: After the newspaper writes a month and urge for many times in the phone and be being complained, Dai Sen sent to us eventually brand-new, thank! But of their company internal flow and management protracted and trival and the talking means of after service operator? ? Is curved turn circled etc is the problem quite disappointing really and catch mad? ? . ?

Attention, the time that solves a problem is a month!

Again for instance " small in May letter " , application changes new machine, more than 20 days also did not change to me, did not give me processing all the time. Waiting for me to go disappear assist complain you be? Dai Sen of @Dyson of Dai Sen of @Dyson of @Dyson Dai Sen?

The fiercest complain come from this year June Baidu " consumer society " in advanced vermicelli made from bean starch " 1 of come across former constellation " complain, compose very big the course of hundreds of words, stick the cut that a nearly 30 pages and Dai Sen customer service communicate again and again to pursue, show communicate tardy resultless is helpless.

Indignant netizen

Among them scheme of one page check

Complain Dai Sen so large-scaly to serve, look Dai Sen is should serious after the carry out that examines oneself!

Actually not only after service has short board, go up in product conduct propaganda repeatedly, also have a lot of problems! 2017 the beginning of the year, beijing business newspaper explodes makings " efficiency and grain content are purified to purify ability in grain content (CADR) in detecting twice, price is as high as 5190 yuan, model purifies a product for the Dai Sen of TP02 Dyson Pure Cool, the result is respectively 2.509 with 134, in 24 products, the rank is reciprocal the first. And as bigger as common product difference, be like price only KJ420G-X03 of 2999 yuan Su Bo Er, two parameter are respectively 10.261 with 475.1, grain content purifies 4 times efficiency is Dai Sen, CADR value is Dai Sen 3 times much. CADR value is Dai Sen 3 times much..

This one result is Chinese consumer society 2016 9-11 month, inside hypostatic to Beijing field inn (home appliance sells field, large market, straight sell store) commodity began the air purifier of the sale to experiment quite, through be opposite the conclusion that 16 brands reach after the experiment of 24 products: Between the product purify the effect to differ very big, and high price does not represent product performance tall also.

And on December 20, 2016, total bureau of national qualitative check was released " qualitative check total bureau selectives examination about importing air purifier product to supervise 2016 the bulletin of the circumstance " , dai Sen again on a list of names posted up famous, air of model of its DP01 Dyson Pure Cool purifies fan noise project unqualified.

Brief summary:

While consumer is buying sheet for high-tech, what also should consider product later period to use more is cheerful degree. After be being bought after all, active advantageous position is not on your hand, once the product appears problem, cannot get communication the word that solves quickly effectively, so true appear likely picture " 1 of come across former constellation " of that kind of acedia type plaint: "[Dai Sen] it is sacred that you become a customer foolish still X? " .

At the appointed time, more awkward!

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