6 years are lain between when, case inferior K3 finished replacement, k3 can say is to rise inferior subordinate " Kaluola " , be market of whole world of a fixed position is compact model car. This the largest window of the replacement of K3 was to use 1.6L GDI motive and CVT gear-box erupt continuously inside the crock, oily bad news than going up generation model is reduced 10% . And at present Korea market, offerred assembly of this one motivation only.
At present K3 still is done not have homebred, homebred time predicts is next year, k3 has appeared on the market for some time in Korea market now, I was arranged after appearing on the market of 3 months probably sales volume and sale group.
K3 began a sale this year in Feburary, feburary, march, the sales volume statistic of 3 full months rose in April, aggregate 8709. Do not be sell like hot cakes in Korea market, the Yilante that photograph comparing is the same as level (homebred get move) sales volume is a few poorer still.
Among them sales volume was 299 in Feburary, sales volume was 2059 in March, sales volume was 6351 in April. Sales volume shows ascendant trend.
K3 basically is to face individual consumer, male consumer is occupied than 62.8% , woman customer is occupied than 37.2% . Photograph comparing is other and compact model car, the female user of K3 is more still. 20~30 year old male car advocate, and 30~40 year old woman car advocate the consumptive brunt that is K3.
Among them the male car of 50~60 advocate the proportion that holds is very high also.
With the fixed position likeness of K3, 20~40 year old between the proportion that consumer place holds is highest, as the growth of the age, suffer numerous group reduce gradually. But 50~60 year old consumer appeared to rebound, the comfortable sex that this emphasizes with K3 probably and fuel economy concern are very big.
But a bad news is, the sales volume after the replacement of this K3, not as special as Yi Lan still (homebred get move) sales volume is good. According to statistic, in Feburary 2018 ~4 month, yilante's sales volume is 17921, and contemporaneous replacement K3 sales volume has 8709 only.
Of Korea compact model car market follows China very different. Compact model the body amount that the car is in China is very large, lang Yi, kaluola, xuan Yi these models every month sales volume is high be in 30 thousand two above, lang Yi even sales volume of a month has achieved 40 thousand, but of Korea compact model car market is exceedingly small.
Yilante is Korea best-selling compact model car, sales volume is very large, the rate that keep a cost is very high also, and case inferior the sales volume that K3 compares Yilante all the time wants a lot of lower, this sales volume does not have apparent promotion after replacement. And at present the government-owned figure of new Yilante also has been released came out. Probably more consumer still are in manage money wait-and-see. Yilante is in because the model is very much,Korea sales volume is greatly, benzine, derv, a variety of motivation such as LPG are optional. And case inferior K3 has a model only now.
And more regretful is K3 homebred the rate that change is too slow, making work at present case inferior K3 is 2016. Had done not have competition ability in Chinese market at present. Expect K3 as soon as possible homebred.