Euramerican galaxy
Tall violent orange grows profit revulsive below, "Orange of the whole people is hot " had spread in the whole nation, rich, those who do not have money is mad swarm into, sortie orange grows line of business. Little criterion hundreds of mus, many thousands of mus get on 10 thousand mus even. Foreign capital is without number more.
But, what which orange cultivates to have an imagination is so easy. Not be to plant go down, can result. Also not was to written guarantee if really, can sell a good price. The fine quality that cultivates a need to have is far the imagination that exceeds you.
The case that the text presents is a cooperation that Zhejiang faces Hai Chongquan, the leader of this cooperation passes 3 years of time to run the bannerest, brand to amount to a few area to show itself in countrywide orange brand, make the famousest brand of before place 3.
Make the famousest brand of before place 3..
Face standard of Feng Yi of cooperation of major of Hai Chongquan orange
Place: Zhejiang faces news of Hai Chongquan cropper: Face standard of Feng Yi of cooperation of major of Hai Chongquan orange
Dimensions: Orange grows an area 1380 mus, open air is cultivated, also have establishment big canopy (20 mus)
Characteristic of establishment agriculture base: 1. Big canopy helps advance somebody's career, be over ripe after delaying, collect close; 2. Short change weak force to help advance somebody's career; 3. Harmless the bug that die disease prevents and cure; 4. Charge water laid stuff; 5. Standardization is cultivated, existing new awful, Feng Jie two produce brand; 6. High quality, rate of 14 degrees of high grade fruit can reach base 60% above.
Sale: 2016 fruit total sales many yuan 3000, 2017 many yuan 5000
Face Hai Chongquan base of awful establishment big canopy
Short change weak force to help advance somebody's career, film of ground laid ground
Original fixed position decides you can go much further. Standardization character helps advance somebody's career, in upright consumption group, build classification, produce brand. This is before growing orange, law of Feng leave behind has located.
01
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Advanced establishment helps advance somebody's career technology, build cultivate a standard
Author of the middle ten days of a month arrived this year in January the base that sought way of Feng leave behind, visited 20 mus to take shelter from rain prevent frostbite steel wears big canopy base. The advantage of establishment agriculture, one is after delaying, collect close, stagger appear on the market time, character can promote. Appear on the market time staggered, the price went up.
For pursuit high quality, two characteristics with this the largest base: Weak force helps advance somebody's career, be over ripe collect close.
1. advocates weak force to help advance somebody's career, high quality orange asks tree situation is middler, not be strong tree situation. Additional, tall to fertilizer requirement, with fertilizer this is abided by accuse nitrogen to add potassium Bu Peng.
The orange of 2. base tree age is basic it is old tree of 229 years.
If that produces per year a quantity to achieve 7000-8000 jin, to assure character high yield, do not let the 2nd year sit if really. Arrive when visitting orange base, fructification tastes be on intimate terms, fruit face does not have ill spot glossily.
3. spreads ground film. The big canopy base of law of Feng leave behind, the ground laid ground film. As we have learned, the film that lay the ground (Dubangtewei is strong) action, the first basically be to carry candy. In the later period in gains growth, moisture control is bad, candy cent is dropped easily by dilute, pol can drop. The 2nd be, promote even and chromatic, filling light. Raise rate of high grade fruit, rate of high grade fruit is in base of law of Feng leave behind 80% above.
Cultivate base besides what have his, the cooperation of law of Feng leave behind also combines local part farmer, unified standardization is cultivated, undertake classificationing according to character next, output produce brand. "Standard element is: One is tree age, one is farm management, from fertilization, wait with medicine, want to be done according to our mode. Accomplish above all allow without mark of social effects of pollution, green. Accomplish above all allow without mark of social effects of pollution, green..
Standardization is to plant not just go down, tree age is 15 years of above at least, 20 years, orchard of 30 years. Undertake unity grooming to fruit grower, unified buy farming endowment manufacturing data, consolidate manufacturing management according to the requirement.
Law of Feng leave behind tells the author, "According to us this mode is done, standardization is built, rate of high grade fruit is high. According to the orchard of this mode rate of high grade fruit can be achieved on average 60% , high grade fruit leads common orchard only 25%-30% , of base of law of Feng leave behind (big canopy of the film that lay the ground, steel) rate of high grade fruit was achieved 80% . Of base of law of Feng leave behind (big canopy of the film that lay the ground, steel) rate of high grade fruit was achieved 80% ..
02
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Essence of life classifications definitely every fruit
Classification each fruit, a lot of people are accomplished very hard. But face law of Feng Yi of cooperation of major of Hai Chongquan orange to accomplish.
"When sortie orange is cultivated, I locate orange industry is standardization industry, and locate do not seek yield, however quality. " be born begins after fixed position has been done, 2014, "New awful " begin to appear on the market, 2016 " Feng Jie " begin to appear on the market. The group is carried in new awful fixed position, group of high end of Feng orange fixed position.
In October 2014, law of Feng leave behind was cost 2.65 million introduced infrared ray of the first orange of domestic candy acidity is grading product line, undertake orange classificationing, establish a standard thereby.
Acidity of candy of exterior line of mandarin orange tangerine is grading product line
Why should introduce this line? Law of Feng leave behind tells the author, "I should let consumer be consumed for nothing obviously, those who know what to buy orange is sweet degree, acidity, after standardization, benefit is different. Benefit is different..
Law of Feng leave behind tells the author, they classify orange, let consumer be consumed for nothing obviously.
One class fruit is sweet degree in 15 degrees of above, sale price 60 yuan a jin. Annual it is to demand exceeds supply, sale season delivers goods one day hundreds of box. 13.5 above pol, 30 years above is cultivated age, reach Feng orange level, and Feng orange brand basis size, acidity, sweet spend cent for 16 grade; Pol is in 12.5-13.5, tree age 20 years is " new awful " brand.
Faced sea city to emerge 2015 content of solid form content is the tangerine dissolubility that cooperation of fontal orange major attends Zhejiang to save Nongbohui 18.0% , obtain " the arena of mandarin orange of the most lukewarm city of Zhejiang agriculture surpasses champion " ; The Zhejiang that joined organization of province agriculture office 2017 omits activity of appraise through comparison of 10 beautiful orange, have the honor to win " 2017 Zhejiang save 10 beautiful orange " title.
Feng orange brand
"We 15 yuan of a jin standards want prep above even other 20 yuan of a jin standards. Are we good where be? Standard, from the top down, from cultivate later period to classification etc is uniform standard. From cultivate later period to classification etc is uniform standard..
The agriculture with will traditional method of Feng leave behind and union of contemporary agriculture photograph rise, in high-end agriculture, standardization agriculture and culture are blended in go in, make brand of Feng orange high end.
"Do a few this years, a lot of person says, there is Zhu Chen south, north has Feng Jie, explain ' Feng Jie ' the brand has been hit slowly. Explain ' Feng Jie ' the brand has been hit slowly..
03
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3-5 year make Feng Jie be high-end consequence brand
Current, whole the city that overlook the lake has cooperation many 3600, emerge the spring presses down 630, enough sees an industry very big.
And orange brand also has a few, although new operation of brand of orange of awful, Feng 3 years of two time, but had become emerge the spring presses down before the rank 3 well-known trademark.
"We 15 yuan of a jin standards want prep above even other 20 yuan of a jin standards. From the top down, from cultivate later period to classification etc is uniform standard. " traditional agriculture and union of contemporary agriculture photograph rise, in high-end agriculture, the agriculture of standardization, and our culture is blended in go in, make the brand of Feng orange high end.
To prospective program, the fixed position of law of Feng leave behind is, inside the shortest time " new awful " , " Feng Jie " these two brands make famouser brand. What is the purpose of the brand? Because of us now is a walking on two legs. One is our level of management in promotion, take high grade fruit, standardize agriculture, promote this project to should become the first essential factor that our orange industry grows quality.
"My idea is, in 3-5 year time, the brand of the high end that this brand makes orange industry, influential Feng Jie force. Brand of a surname orange basically is give priority to with dimensions, if my advocate is given priority to with character, be such fixed position. After going a few this years, I pass the standardization after collecting, the comparison that whole synchronism does is good. The comparison that whole synchronism does is good..
To now for orange practitioner, if want to make a brand, the first it is quality namely character, the 2nd it is a brand. Breed is a foundation, character is the 2nd, the brand is the 3rd. If your quality is good, but also be no good without the brand, have a brand, be no good likewise without character.
