Although be in 2019 good year 30 appear on the market before today successful, but cat eye recreation still cannot pick off " the poorest new economy " this cap.
Battalion receives 1 to grow 47 ％ to manage deficit to enlarge net of ticket of 111.2 ％ , net to send its caustic break an appointment compared to the same period 100 million
Postscript of raise capital by floating shares is released before appear on the market, because cat eye rises from 2015 successive 3 years deficit specified number is achieved 12.96, 5.08 reach 76 million yuan, before 2018 3 quarters are 144 million yuan, accumulative total deficit is as high as 2 billion yuan, because this is judged by media for the poorest new economy.
Think Q4 can be turned round somewhat formerly, first after appearing on the market money that releases from March 25 however signs up for (annual money signed up for 2018) in light of, its still cannot cast off the destiny of deficit. Below, see the specific money of cat eye declare one by one:
Annual battalion received cat eye 2018 3.75 billion yuan of RMBs, grow 47.4 ％ compared to the same period; Specific to Wu of 4 great undertaking it is, battalion of business of Wu of online recreation ticket receives 2.28 billion yuan of RMBs; Recreational content serves earnings gains 1.069 billion yuan of RMBs; RMB of gains of earnings of service of recreational cable business 1.958 yuan; RMB of gains of earnings of advertisement service etc 210.4 million yuan.
Although battalion closes to grow continuously, but profit does not rise however conversely deficit enlarge. Compare 2017 RMB of the deficit inside year 76 million yuan, the deficit inside year was a RMB 2018 138.4 million yuan; And management deficit achieves 139 million yuan, relatively 66 million yuan of 2017 enlarged 111.2 ％ compared to the same period. Gross profit is led also the 68.4 ％ from 2017, glided the 62.7 ％ 2018.
To deficit enlarge, cat eye explanation says the reason basically includes cost of ticket Wu system to increase, content Xuan Facheng increases originally and amortize of the intangible assets after small film buys item was finished to increase be caused by in September 2017.
Divide in addition, the gentleman that read amusement reported 2017 before this " the cost price after 2 years makes over net ticket net, the light that throws a weight was to earn actually " , the light drafts evaluate 130 million RMB, the nimble that makes over its hold to Tianjin cat eye is connected infinite the equity of 68.55 ％ , nimble is connected infinite the body of proprietor of an enterprise that is net of ticket of net of website of movie ticket Wu.
The package is a package from beginning to end, because of one of straight deficit unceasingly, take in one's hand the feline lore after is the business that had nearly 47 million yuan in those days 2017 praise reduce a cost, abandoned again 2018 after that net ticket net, the equity with 76.6 ％ , 22 million yuan price " go back " one of former partner, when the Jiang Chunyang of CEO of net of ticket holding the post of a net.
And this comes bout, with 130 million yuan of photograph comparing that the light buys before this, this trades around allows cat eye loss about 100 million yuan.
Exceed 6 to come from investment of content of online ticket Wu increase into income, cash flows the crisis still austere
compared with deficit, allege the cat eye that wants diversity progress, although enlarge business to Wu of 4 great undertaking, but " Wu of online recreation ticket serves " income achieves 2.28 billion yuan, occupy in annual income become than exceeding 6. Can see, cat eye depends on online ticket Wu completely still, also can not cast off " ticket Wu platform " figure.
This touchs in the industry the instantly with weaker ability of the ceiling, gain, holding 6 become cat eye to income is adverse -- superintended a branch to make clear a regulation 2018, poundage of ticket of tripartite carry out not prep above 2 yuan (system of the Wu that contain a bank note) , courtyard line / the shadow is cast do not allocate so that participate in.
As to the Wu of the 2nd great undertaking that throws continuously, "Recreational content serves " income holds gross earnings 28.2 ％ , the component that includes to participate in investment motion picture is become and announce sends income. Report according to media however, in 31 film that exposure of cat eye place manufactures, the project of deficit achieved 17, exceed 5 to become.
The eye sees the environment of online ticket Wu, cat eye can do can increase content business only. This also got confirming on money newspaper conference, tall canal says " whole market has been content drive from changeover of fare allowance drive. Tall canal says " whole market has been content drive from changeover of fare allowance drive..
Just, want to accomplish true content drive, need many capital. Current, cat eye is extending drama of movie and TV investment, make, manufacture, distribute etc, the abidance that serves expenditure plus recreational content grow in quantity, this will naturally affect the cash of cat eye to flow.
Want to know, up to on September 30, 2018, its manage mobile cash to pour out of net specified number to be 1.433 billion yuan, capital insecurity causes cat eye pressing seek outside financing. Nowadays, although appeared on the market, but only to cash shedding the cat eye of 1.53 billion, the circumstance of large expenses, large investment also may not can drink poison to quench thirst-seek temporary relief regardless of the consequences.
So, wait in stock market collect besides, how should cat eye shed the crisis to cash again? -- on Feburary 1, 2019, the name is " lawyer of Li Fei full-time " inform against trifling what to show fully probably. This lawyer informs against cat eye platform to hold back in income of booking office of small movie theater, undertake illegal " liquidate 2 times " . Look in the lawyer, cat eye is platform, should let consumer and cinema buyers and sellers proper motion happening trades, is not hold back money, enter the account of cat eye, "The pool of brushstroke cash capital that makes progress of the cat eye that prop up " .
End at present, it is reported is in charge of mechanism to already informed against content to undertake checking investigating to this. Once discovery is informed against,belong to solid, cat eye may face fine, confiscate illegal earning, be compelled to undertake rectifying and reform.
The cash that informs against besides the lawyer flows source, cat eye also undertook to the bank leasehold, in all 600 million, in order to have untimely needs. But this 600 million also not be so good take, need pays high interest for a long time, also increased its liquidate risk at the same time, once cash flows shortage, bank and other loan raise liquidate requirement at the same time, the capital of face of cat eye Zhang is become short to.
whole, multivariate the cat eye of development, cash shedding crisis still is full of in its body.
Two have channel crisis inside hill weigh greatly, there is eye covetously of person of the same trade outside
Instantly, cat eye still must face the weigh of two big hill, it is the channel crisis of oneself, 2 it is to come from external eye covetously.
Well-known, cat eye is a online ticket Wu is the biggest at present, hold market share to exceed 60 ％ . But future, into also it, be defeated also is it probably.
The market share of cat eye comes from the large flow that contributes at channel completely, and these discharge as complex as its partner is inseparable. Learn from book of the raise capital by floating shares before appearing on the market, the largest stockholder is cat eye radial medium and its correlation square, hold a 48.8 ％ , times of in addition small film, Tecent, beautiful group holds a 20.62 ％ , 16.27 ％ , 8.56 ％ respectively; In 6 blame executive trustee of the board of directors, the light fastens 3 seat, department of small film, beautiful group, Tecent takes one place each.
The amount of partner, equity also reacts was in the investment of resource. It is reported, cat eye month comes from the United States to be occupied roundly in the user alive than amounting to 53 ％ , come from what small letter reachs QQ channel to occupy than be 41 ％ , only the lunar vivid user of 5.1 ％ comes from cat eye APP -- discharge, user, it is the weight used on a balance that Internet company can grow continuously, but cat eye gives alien these however, left an apple of discord to oneself.
Show according to the data, cat eye and beautiful group and Tecent are in respectively 2016, signed the strategic collaboration that is as long as 5 years 2017, that is to say, cooperative fixed number of year ends to was mixed 2022 respectively 2023, once collaboration expires, reappear add signs a problem, that will cause a deathblow to cat eye.
Same, the resource of dispersive sex mixes beautiful group, Tecent, cat eye discharge, be destined to cannot make cat eye unified on zoology hair force. This also is why, the reason with little income of business of business of cat eye cable, ad.
If say channel crisis is an inconstancy bomb, need proper time and element to arouse; So come from exterior, do one's best contends for the ticket that tax a bank note the market the first brought pressure, be badly in need of facing.
Regard online ticket Wu as the another big platform of the market, the ticket that tax a bank note is simpler than cat eye, stabler also. It is equity clarity, do not have cat eye so complex, need not assume more risks; 2 it is back A Li Dawen in amusement and A, have many entrances and zoology support; 3 it is to have abundant capital actual strength, on March 5, the equity that course of study of pair of the shadow in A completed in A is added hold, note to its endowment 1.25 billion HK dollar, industry of the movie in A became the subsidiary in A formally.
Face the eye covetously of an opponent that has zoology, discharge, fund, cat eye should be faced with will be enormous challenge.
So, next internal force, endurance, financial capacity... geometric ratio goes all out, just be will surely deny the key that can develop continuously definitely.
