My student piece the boss opened a restaurant, because be not known how the customer such as drainage dining-room comes, manage gloomy fast hold to no less than going to. Involve here how how does drainage detain a guest achieve repeat consumption. Most shop uses the member is made, piece what the boss should do is how to find user of the first batch of seeds, how does the guest attract a client to open VIP to listen to me to give you the analysis into inn consumption.
Every time when the guest deals with VIP member, the member that receive silver tells a guest two very important things even
The first, welcome you to recommend this inn to your friend, if your friend comes have dinner, your name on the newspaper or your mobile phone number, you can win integral award.
Your friend consumes how many money actually, you can get how many integral. Integral can touch cash to use. 100 integral touch 1 yuan, suppose, your friend consumed 200 yuan actually, so you can get 200 integral, be equivalent to 2 yuan of RMBs.
And, this recommends a concern is all one's life, that is to say, every time will consume your friend henceforth, you can get integral. The 2nd, your friend comes the consumption in inn, want to sign up for your name or your mobile phone date only, he can be enjoyed 5 fold indulgence.
This unusual shock!
You are envisaged, a high-grade dining-room, your friend goes consuming, want to sign up for your name only, can enjoy 5 fold indulgence. Do you have outer part particularly?
Your friend can feel you are very arrogant certainly!
So, can you tell your friends very gladly this thing?
Willing of course!
A high-grade dining-room, dish is very delicious, the name that signs up for you still can be hit 5 fold, the friend is consumed every time, you have integral, you recommend your friend gladly of course.
This kind of feeling, be like you is the partner of this dining-room. ?
Have outer part very much? Be very wonderful? very bright?
This is tactics of a kind of aeriform psychology!
Next, the boss should arrange assistant to have pay a return visit to the guest on small letter, ask a guest:
How does have dinner feel today? The flavour of dish how?
Feel which a few dish are delicious, which a few dish are not delicious?
What opinion or proposal are there?
After asking these the question, next, ask a guest to help:
"Can you ask you to help? "Can you ask you to help??
"If you help,send friend ring, cut screen gives us, so, you come next time have dinner when, we can send a value 50 yuan - 60 yuan dish gives you. We can send a value 50 yuan - 60 yuan dish gives you..
"Dish is tasted allow to be chosen by you, want the price to be in 50 yuan only - 60 yuan between OK. Want the price to be in 50 yuan only - 60 yuan between OK..
Have this interest drive, savour plus the dish of this dining-room itself really very good, the environment is beautiful also, the service is very good also, so, most guest is willing to send this friend to encircle.
If the guest agrees, that sends a guest a few elegant pictures of dining-room, basically be the photograph that environment and dish taste.
In the meantime, also send a guest the article case that has posed, the person that offer a customer is referenced. Article proposal is as follows:
"XX dining-room really very pretty good! The flavour of fish of pickled Chinese cabbage exceeds assist! Still have XXX, XXX, XXX, very delicious also! And the environment is very beautiful still, have emotional appeal very much. Was opposite, sign up for my name, still can hit 5 fold! Still can hit 5 fold!!
Of course, the guest is OK also oneself compile article record.
The effect that uses this one device is, member of a lot of VIP recommends this dining-room very actively friend. The guest in a steady stream of this dining-room is constant...
Hear here, of Zhao boss beam with smiles, two put light...
So, practice when, how to make conduct propaganda?
How to obtain guest of the first batch of seeds?
Strategy is very simple, the pay of VIP member, change a point of view, pack.
The propagandist article proposal of practice is as follows:
Give priority to a problem with this article table, the design publicizes color page, the commercial square around storefront, business street goes distributing.
The distributes young to seeming vogue girl of the key. Because this kind of crowd suffers this politic attraction more easily.
We will analyse the packing angle of this article table.
According to the policy that we make, VIP member, can hit 5 fold. And, new client deals with VIP member, stand on the spot decrease 100 yuan.
So, hypothesis guest consumes 200 yuan, the word of conduction VIP member, dozen 5 fold, need to pay 100 yuan only. In the meantime, enjoy again " stand on the spot decrease 100 yuan " privilege. So, the guest need not pay cash one minute, eat big food freely.
That is to say, below this policy setting, new client should be consumed only under 200 yuan, need not spend a minute of money to eat big food freely.
Eat big food freely, still have more absorbing than this?
So, we " consumption under 200 yuan " this kind of special setting is taken pack, the key is outstanding " eat big food freely " this theme, explode with what will regard practice as conduct propaganda dot.
To consumer, "Free " have natural appeal.
"Consumption is not full 200 yuan, uniform relieve sheet! " such free welfare, where to go searching? How many person to have to you can be defied this kind is alluring?
Especially young girl, like to look for all sorts of privilege most, this kind " eat big food freely " alluring, cannot defy almost.
After adding these potential clients in small letter, we still can play a super fission!
How Where is fission?
Potential to these on small letter client says: "Close, are you to sign up to eat big food freely? The number that signs up at present is too much, the seat is very nervous, after discharging a week.
"Nevertheless, if you can give a small help, we are OK and preferential arrange you today or will come tomorrow have dinner. We are OK and preferential arrange you today or will come tomorrow have dinner..
"Bother you to help go to transmit of our propagandist color page your friend circle, cut screen gives me, I here arrange you immediately first have dinner. OK? OK??
If the other side agrees, you send each other with respect to the electronic edition picture propagandist color page, and match record of on one paragraph of article:
"Eat big food freely! Be true! I had grabbed a seat. Everybody is grabbed quickly! Everybody is grabbed quickly!!
Next, ask the other side to send picture of table of this paragraph of article and propagandist color page to friend circle.
Next, you come with respect to preferential arrangement the other side have dinner.
Next, you repeat the measure above and word art...
To later, you are met certainly busy mad drop.
Need not say from the back, see you can busy come over!
You need not fear dining-room does not have a guest, what you should worry is, inn doorway discharges cue every day, how to do?
Somebody is afraid: Organize an activity so, can dining-room have a deficit?
Actually, new client deals with VIP member, stand decrease 100 yuan, calculate come down, the cost that dining-room pays truly is 30 yuan probably- - 40 yuan.
Want this VIP member to be consumed again only, or the friend that he recommends will consume above 2 times, this cost earns came back.
Because of dining-room 2 times valence is market price. VIP member is hit 5 after folding, the price and market price are same, profit space and person of the same trade are same.
But, your dining-room is more lofty however go up, want than the person of the same trade tall class, the guest can feel to be consumed in your dining-room, sexual price is compared taller.
Carry this case, I believe you can have a lot of to think certainly and inspire...
