Still remember going of year of the beginning of the year explode a small letter little game " jump " ? Show according to the statistical data of QuestMobile, this is released on December 28, 2017, the game that has 4MB volume only, up to the portion had accumulated about 390 million players in March 2018, more the intense attention that caused a lot of people to reach mode of operation of order of small letter Xiaocheng to H5 game a place with a draught. Be in probably before long in the future, "Jump " card seat, tire, barrow embark upon a political venture, arouse people to be opposite afresh the memory of the little game of this be the rage. Nevertheless, these likelihoods appear " jump " brand product can not be what government periphery -- in fact, they do not have a relation with Tecent company even.
Misfortunes never come singly, "Tecent is " brand frequency is grabbed note
In the announcement of brand first trial that bureau of brand of bureau of national intellectual property issued recently, "Jump " literal brand is in awesomely row. Make public information to show, this brand applies for on January 11, 2018 -- this is " jump " small letter little game just begins to explode red when -- first trial date is on September 13, 2018, register date to be on December 14, 2018, commodity of check and ratify / service project covers seat, seating, means of delivery, tire to wait; The applicant of this brand is not Tecent company, however the name is Shenzhen city Zheng Jishun the enterprise of industrial limited company.
Be Zheng Jishun of this Shenzhen city industrial limited company, afterwards is grabbed note " jump " after literal brand, will " jump " the player in little game held the Lilliputian figure that charge to register trademark of a batch of graphs, the commodity of its check and ratify / service project was kinds big to cover more than 20 in reaching the 44th kind the 1st kind extensively more. This batch of brand already undertook first trial announcement on January 6 this year. In addition, this company still applied for to register last year " Beijing is vacated " literal brand, pass first trial likewise, register finally permissibly. Associate its are in " jump " a series of movements on brand, "Beijing is vacated " 2 words fall in Shenzhen city Zheng Jishun on hand of industrial limited company, unavoidable suspicion making a person still is including some kind to climb among them add Tecent company famous spend, and even borrow grab the motive that notes behavior to seek profit directly.
Besides " jump " little game, the another famous element in small letter APP " cover face " expression ever also was grabbed to note last year, caused wide attention of the public on each big gregarious media. This looks seem expression of simple little yellow face, be by the 34 stylist last a period of time of Tecent in May, 5 easy its stalk of grain to just be finished, go up however the line suffers other is grabbed note.
The Tecent company of a person of high position is liable to be attacked, the product below the banner or the case that serve to be grabbed to note are far still more than this. On January 31, 2018, limited company of science and technology of intelligence of Suzhou Nuo Si Bei Er applies for " Tecent cloud " literal brand, use at 7, 8, 10, 11 wait for many classification; Earlier before on May 6, 2016, total dawn applies natural person rule " Tecent penguin " brand, use at skin of the 18th kind of animal, purse to wait. Two brand are narrated to evaded the ground to use none before " Tecent " model of written characters, its draw near famous brand, " hitchhike " intention not character is axiomatic. But this does not hamper two brand passed brand first trial 2017 at was being mixed 2018 respectively, among them " Tecent cloud " brand still was registered permissibly in December 2018, and " Tecent penguin " brand, in still be in demur process nowadays (inquire according to net of official of bureau of brand of bureau of national intellectual property and know) . A few otherer grabbed the person that note to be hit directly even " Tecent " the idea of the name, then such as " Tecent medium " " Tecent area piece chain company " wait for true and false of your person difficult differentiate grab note trade mark in succession emerge in large numbers. Face the brand that emerge in endlessly to grab note a phenomenon, connect Tecent such tycoon enterprise, must be pulled in the dispute of prolonged. What make a person anxious more is, in this protracted battle, the company that is robbed to note trade mark again and again like Tecent again and again lost territory, recover the difficulty of these brand is of great importance however.
Impossible to defend effectively, well-known company brand " Dou Ting is miserable "
Brand ill will is grabbed note a phenomenon to grow in intensity on home market in recent years, become the popular topic in judicatory domain and intellectual property industry. In this superintendency branch, obligee and the feline rat game that grab the person that note, well-known company, well-known trademark often makes pay of dimension authority cost the one party with the biggest loss of most, profit, its normal management order also got tremendous favorable opposition is attacked.
Having the big company of similar trouble, absolutely more than Tecent. Since 2015, a Russia businessman that is called Constantine Botuoluoka ever applied for to register to bureau of Russian Federation intellectual property for many times " Baidu " brand, bureau of intellectual property of place favour Russian Federation with this brand and Chinese Baidu company homonymic for all rejected application. And " BAT " Alibaba does not have another medium tycoon so lucky: Last year, one abroad adds close money firm to grab noted " AlibabaCoin " firm, borrowed this date to release a lot of related to Alibaba the data of couplet, in order to undertake ICO financing, many investor fall in the circumstance that thinks this company and Alibaba have close correlation by accident had investment. For this, alibaba the company ever appealed to local court for many times, result court however with " AlibabaCoin " the company has many to register address, jurisdictional cannot decide for reject to accept. A few grab the person that note to be not satisfied at even pull up the abb of a renown look forward to -- be in last year, a company that comes from Guangdong Meizhou is in applied for on 45 categories entirely " A Jingteng 100 " brand, among them the first batch of brand on 13 categories are registered successfully already, the brand of 32 categories already also had the rest first trial announcement. This shows exaggerated quite " loiter heat " brand, bring Dealibaba, capital east, 4 tycoons are opposite Tecent, Baidu together its raised brand objection, this blast battle cannot not call breathtaking.
2018 annual, our country brand registers application quantity to amount to 7.371 million, register a quantity to amount to 5.007 million, the brand inside its China registers 4.797 million; Up to by 2018, effective brand of our country country registers a quantity (do not contain abroad to be in China register and Madrid is registered) achieve eighteen million and forty-nine thousand, brand of main body of every 10 thousand markets has a quantity to achieve 1724, each data all is on world banner standing. The backside of brand flourishing age, the tort brand of all sorts of types, inferior brand also is being disturbed ceaselessly and destroying normal market order, and brand ill will is grabbed record act, send often more because of its again, be hard to compasses the character that make, perplexing numerous market main body badly, especially a few well-known companies and its brand. Brand is product of a kind of distinction or the label that serve origin substantially, its provide pictographic type backside simply, condensing market main body defray of countless abstract work and manpower, material resources, financial capacity. Brand ill will grabs the essential objective that records act, depend on bypassing the cost expenses of long-term labor course and high specified number, and direct shocking grab the business that other accumulates praise think oneself profit, without exception, namely one kind makes " he factitious oneself is done marry clothes " behavior.
In recent years, our country increases pair of brand ill will to grab ceaselessly note, the blow strength of the brand tort behavior such as brand corner. According to introducing, since 2018, rigor of bureau of national intellectual property is monitored, from severe each link such as the checkup that examines brand to register, demur, cancel, at present already accumulative total is rejected be not regular brand to apply for to make an appointment with 100 thousand; Next, the country knows bureau what still will drive the domain such as a brand, geographical mark is serious break one's promise behavior also brings into table of contents of information of intellectual property credit in the center, establish solid system safeguard to raise form of intellectual property quality. In the meantime, brand bureau also adopts brand to superintend protection col reach, strengthen administration of directive place brand to execute the law the job, begin blow brand tort " trace to the source " the multinomial measure such as special operation, aim ill will of brand of effective keep within limits grabs the elephant that note chaos. But fall in the big setting of aggrandizement intellectual property, a few harm well-known company and its brand interest apparently " draw near famous brand " " edge ball " grab note trade mark, still be able to escape however superintend, and announcement of permissive first trial and even success are registered. Aggrandizement protection is famous degree of higher trade mark, keep within limits, chasten draws near the behavior such as famous brand, reduce the dimension authority cost of market main body, build the market environment of sincere letter, of the market principal part that broad honesty manages since cordial and invocatory, still also be the important construction target that management of brand of the our country inside a paragraph of period will work henceforth.
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