Although national explicit order prohibits, but at present Internet tobacco advertisement still abounds in and more concealment. Yesterday, beijing disease accuses a center to release the result of data of Chinese Internet influence that monitor showed 2018, female and teenage group are becoming the main transmission target of nicotian network sale, the nicotian information of 15% comes with feelings flexible language sale.
Smoke sells ad on the net, take order having QQ.
"Came in January 2018 June in all capture tobacco advertisement and sales promotion are relevant information 51892, nicotian news 7289, smoke civilian discusses 47304. Smoke civilian discusses 47304..
-- Beijing disease accuses a center to release " data of Internet tobacco sale monitored a report 2018 " show.
2016, our country comes on stage " Internet advertisement runs temporary measure " regulation, prohibit using Internet to release nicotian advertisement.
However, nicotian sale information still abounds in on Internet platform of inland.
The nicotian soft ad of edge ball is made on the net, post of hair of a small gain user is recommended, deserve to one piece holds cigarette photograph.
"Message of capture feelings flexible language 7766, occupy 14.97% . Flexible language passes these feelings apply colours to a drawing is tobacco and love, friendship, close the relation between affection, disseminate nicotian information, beautification smoking behavior, promotion public is spent to the self-identity of nicotian brand. This second return capture to arrive related tobacco pseudoscience information 418, disseminate as adverse as science pseudoscience information, the acknowledge that strengthens a brand with this is spent, attract more potential clients thereby. Attract more potential clients thereby..
-- this second monitor still discovered feelings is soft related many nicotian advertisement and sales promotion article message and pseudoscience information.
"Little red book " on with " lady smoke " search nearly 7000 for the keyword " kind careless language "
"Be in China at present, the male remains the main consumption group of cigarette, but go up in Internet platform, female and teenage group are becoming the main transmission target of nicotian sale information. The discovery that monitor, a few basically confront a woman guide buy share the existence on platform a large number of nicotian sale information, platform is shared to go up in these lives, female user was occupied about 7 into. Female user was occupied about 7 into..
-- Beijing disease accuses Pi of Ceng Xiao of central vice director to introduce.
"Little red book " go up issuance experience is nicotian kind of article
"A person that does not smoke, actually careful a serious ground sees one word! Actually careful a serious ground sees one word!!
-- netizen comment. Be in the name is " little red book " on APP, input " smoke " the word undertakes searching, page clew has 95 thousand " note " .
There is in home page for example the name is " smoke of electron of hard nucleus teenager, refuse secondhand smoke " , seeing caption think dissuade smoking, but what after opening, introduce is product of an electron smoke however.
Flexible language of a nicotian sale causes a large number of users to enquire where is bought
"This kind of soft is embedded very concealment, either on traditional sense ' advertisement puts in ' , but still be a purpose in order to advertise actually, backside of a lot of promulgator is nicotian sale orgnaization. Backside of a lot of promulgator is nicotian sale orgnaization..
-- a staff member that pursues career of commonweal accusing smoke for a long time says.
The expert reminds
"The low tar of the conduct propaganda on the network can reduce nicotian harm, fine a tobacco, explode bead tobacco can reduce the article such as healthy hidden trouble to belong to pseudoscience, ten million should raise vigilance. It is easier that female and teenage physiology feature decided they compare grown man all sorts of diseases that meet with contracts smoking to cause. Smoke same cigarette, the female suffers from 3 times the probability of lung cancer is the male, double the dangerous sex that produces miocardial infarction is the male. Female smoking still can reduce conception odds, the odds that contracts breast cancer and palace neck cancer also can increase considerably. To adolescent, the age that begins smoking is smaller, the smoking amount after manhood is larger, bigger also to healthy harm. Bigger also to healthy harm..
Author | Huang Jiaqi
Origin | New capital newspaper, Beijing youth newspaper, small gain
Editor | Wrap Yong Er