The person that many meal do poineering work is to rely on his to feel black start off. Because do not understand so terrified, or realize inadequacy because of understanding, work by day, learn in the evening, although busy terribly defeated, also should spend money to spend energy to attend all sorts of grooming class, the experience that goes listening to all sorts of experts is shared.
But, the person that these meal do poineering work often how long can have more than is needed discover, come from oneself or dry bad meal formerly. Is this why?
"I attended course of a lot of sale, the teacher is told very well also, but why I go back used, does the effect fare badly however? Does the effect fare badly however??
"I attended a certain line to fall outside sell explode only course, after going back, act according to guidance experienced, it is to have a few improvement, but from explode sheet is really poor too far... "
Meal industry has a word to say, "Sea floor scoops up you to learn won't " . Actually, meal runs a lot of things also do not rely on to learn to rely on to listen to go to school to must be met. Below have a few real situations, you are informed.
See again much poineering story, you also cannot become next Zhang Yong
These year, the brand story that everybody sees is done not have 1000 also have 100, has heard poineering story is not little also, cannot for him what anyway make that successful little part?
The person that meal does poineering work likes to see the poineering story of annals of a lot of encourage mostly, it is to hope to be able to acquire a few drive from which on one hand, hope to be able to learn the successful place of others namely on the other hand, see oneself can duplicate.
Since sea floor scoop up appear on the market, zhang Yong becomes meal head rich, his poineering story also by everybody wide for transmission, take delight in talking about. The study that covet passes someone a few days can become next Zhang Yong, spent tens of thousands of to go attend a lecture, the result goes back to use discovery is that thing far from.
Return some not to want to learn what success personage, think shortcut only. See a certain brand or fire of a certain category, money breaks money, do not have money to be copied with respect to copy word for word, copy the poineering story of others, copy the poineering contrail of others, door head fascia with others like twin brother. Result, the business of mountain fastness is hot period of time is washed-up, advocate door inn still queues up every day however, is this why?
Because most person acquired superficial knowledge only, removed a product, moved decorate moved Logo design even, but ability of recipe of the core technology of the product, core, core duplicates not to come however.
Some meal boss says, his store opens when coming out, took with respect to somebody 500 thousand ask him to help set up shop. After refusing, the other side looked for a flock of stylist to taking rule to measure, duplicated his inn in an instant.
"Then the individual duplicated of our inn decorate a style, beautiful money is several times of mine however, learning my dish to taste what do not know me however to manage a secret is to be on management, be destined cannot long. Be destined cannot long..
A lot of people think sea floor is scooped up those who lean is a service, go back the employee that allows him dining room learns accordingly, result employee allergy, guest at odds. Sea floor of little imagine path is scooped up can have today, it is to rely on a service apparently, what lean actually is their remarkable organization ability is mixed management system.
Why does the clerk that sea floor scoops up walk along 50 thousand pace to still have energy so everyday? Without appropriate incentive system, did not manage well and groom, just make a system how possibly you can be accomplished?
Before won't walking, imitate first, this is right, but the core competition ability that if you are done not have,finds oneself in the process that imitates study, innovate again, the distinguishing feature that makes oneself, reduce copyist so finally namely just.
Learn again much sale, you still also do bad practice activity
"When listening very excited, when learning, touch very much, when using very passive. " this is the process that boss of a lot of meal learns sale. When listening very excited feel OK to acquire a thing, when telling, burn with righteous indignation, go back when using, want to cry with respect to discovery.
Why the sale that major meal boss learned, don't have method to be used however finally?
The case that cites because of course of a lot of sale has lag sex, had happened and pass test and verify, but whether does same way suit the your brand, target group that suits you? Sale case is done answer dish those who teach is methodology, is not to let you copy those who go using.
Some grilled fish tastes start business of card new store, use it is practice makes the sale instrument that fold 7 days all the time, the business is very hot. Boss of some meal inn looks at this method very good, then practice also was rolled out " 1 day 1 fold, 2 days 2 fold, 3 days 3 fold, 4 days 4 fold, 5 days 5 fold, 6 days 6 fold, 7 days 7 fold " sale activity, as a result a week does not arrive to had a deficit to close.
Is this why? Because do not understand the implication of family sale backside. Brand of this grilled fish becomes the end of this activity, it is a hope fame of quick win initial success, get strong exposure, through backside at the same time strong group attracts passenger flow, cause answer buy.
For old to meal brand, they have actual strength to capital supports such activity, and can assure capital have enough to meet need, also have to mobile passenger flow clear beforehand appraise and preparation. But other trademark does not have such setting actual strength, beautiful is his money, be in a complete mess with respect to meeting luckily of course.
The sale queueing up that still meal industry lasts long. Others also is used with you, but the destination that you know to they make sale queueing up, be to build merely situation attract passenger flow? Brand of a lot of meal makes sale queueing up, be not beautiful money to earn cry out, and the likelihood is to want to attract join in business.
Meal brand does the purpose of sale to also have a lot of: Have a plenty of want to attract outstanding professional handler; Have a plenty of to attract investor; Have a plenty of to enlarge force, strive for optional location advantage; Have a plenty of the favourable price to strive for a supplier...
If you do sale to do not have clear purpose, do not understand others to become the end of sale, for sale sale, the result resembles certain meal brand namely, learned to use be less than a week to close down. Boss of a lot of meal wanted to take plan to be able to be used directly, thinking a plan to be used old, this can say those who buy a lesson to be destined is money wanting a flower only.
It is to do join in, you may link straight battalion store compensate goes in
A lot of meal people think, the brand opens what join in even if encircle money, so must before it is too late, often do in oneself so what knowing is when joining in, begin to open join in.
Result, it is clear that him product line has not been combed, be about to be join in business is combed; Oneself store also opened to be less than 3 years with respect to ability, oneself get even government do not appear, had wanted a make sb do sth entirely beyond him to help however join in business optional location, groom, make sale plan... booth is to spread bigger more, but complain increasing, go down join in inn is increasing, develop the brand with good the look of things originally, fame also becomes smellier and smellier, unripe give birth to good skill shop sign to be hit into sodden card...
Why to leave before a lot of a lot brands 9 years hundreds of on 1000, from the back door shop is less and less, disappear in the market finally? Very big reason is excessive join in, to joining in business misgovern, caused abominable market effect.
Open join in be not lying to be able to make money, unless you are true,want to do one hammer business only, cheat brushstroke to run. Otherwise, want to do join in, still want to understand the system that join in, those who perfect oneself join in system, had done join in manual, the autograph is good join in contract, had developed oneself group.
Must not because of temporarily impulse is open join in, also do not wait for a brand washed-up reopen is put join in. Former did not get ready, run to tie stone trip easily too quickly; Latter opportunity is too late, join in business is not fool, nobody is willing to spend money to buy experience to you.
Learn others to do upgrade, take oneself carefully into channel
The business one bad, meal boss is met confused.
Extreme person can suspect geomantic and bad, ask this Great Master that Great Master will help " place geomantic blast " . Although average person is done not have change geomantic rate, but the business one bad to want to do decorate upgrade, it is common fault however.
Some meal bosses the ability to highlight oneself, recalled a lot of a lot version, the door inn previously became 1, present become 2, 3 even 4.
Door inn is decorated anew, it is pretty good that the environment is looked at, decorate a style popularly this some had, what tastes wind without Yin Liang, build a region of rivers and lakes of Jing Feng, Changjiang Delta to have. Still have for so called artistic conception suck eyeball, somebody moved peach blossom, also somebody moved golden fruit tree.
Stunt is pretty good, but Where is the effect? Sell chaffy dish resemble sweetmeats inn; The dining-room of style of Changjiang Delta a region of rivers and lakes, those who sell is the plain dish with hemp hot spicy delicacy unexpectedly.
The most important is, these decorated the money that upgrade to spend go in, did not bring how many visitor however, decorate still do not keep a cost, this ability is the most terrible.
Those successful meal brands are done upgrade, it is to feel the brand develops certain level to need those who do to alter ability, is to catch up with not just what tide. If you just become aware,get oneself decorate be inferior to others and upgrade blindly, those who upgrade also be appearance only, the service inside and product did not rise, it is no use so.
Epilogue
Meal is go frequently, "Live to be to often be acquired old " right, have insufficient place, fill through learning neat short board this does not have a problem completely. But if try anything when in a desperate situation, did not clear up the logic of backside and meaning, then you attend again much class namely, learn again much theory, still also work bad this group.
Offer a piece of advice finally everybody, must not learn to learn! If so much energy and money go learning those,you groom with what do not go up class and academic tax, turn as the idea that spend a dot more, grow how to be changed a little more with your large kitchen and inn actualer.