Making good product is the only way that the company grows, this is one-way, do not allow overtake, without drive, the design that everything tries to shake one gun with empty and exaggerated stunt will bend the enterprise of overtake, without one be not hit by consumer an original shape.
Gallop T77 is helped by what one steam counts own car straw, regard one steam car as subordinate exclusive and own brand, but the brand that goes more than 10 years precipitates and will not gallop make mainstream brand, gallopped 2018 brand whole sales volume has more than 80 thousand only, it may be said " one ground chicken feather " , go up to B30 below to B70, include the model such as X40 and X80 to be able to say to be completely annihilated in own spring tide.
Xi Guohua goes to take up office president, pickaback the job that finishs impossibly, the lieutenant general that he needs to be in 3 years gallops sales volume breaks up multiple, need achieved goal of 150 thousand sales volume 2019, and profit needs to have immediate change more.
Gallop actually T77 appears on the market oneself to sales volume expression is not lukewarm now not fire, to gallopping and mainstay product is for Xi Guohua, but very regrettablly sales volume data was not achieved anticipate, t77 sales volume is 14773 only first quarter this year, sales volume of only March month is 3512 only, apparently to gallopping for T77 encountered new round " life and death robs " .
This year the beginning of the year the target of 77 thousand years of sales volume of Liu Changqing of general manager of one steam car, gallop T77 is to be finished hard, in whole vehicle city cold winter falls, this occupies what suffer the personage inside a lot of course of study not just one of, also got test and verify on sales volume data.
Gallop desire T77 achieves the sales volume goal of 77 thousand, main reason or Xi Guohua want gallop accomplish year of sales volume of 150 thousand this year, if other model is stable last year 80 thousand more than sales volume, t77 regards the most hopeful breakthrough as the enterprise of bottleneck this year, finish 77 thousand sales volume to also can achieve goal of the first pace with respect to adumbrative Xi Guohua.
Be aimed at so gallop T77, the it may be said on sale " without place need not its extremely " , hope of one steam car cooks stunt through using sale and the way that change a concept secretly, try to reverse product inferior position.
Taste considering contest all carry 1.4T, 1.5T even 1.6T power system when, gallop this 1.2T matchs T77 assembly of motivation of double separation and reunion is honest not be presentable, most crucial is his the price is not low, the price of 10 thousand has entered 9-13 interval of SUV of mainstream sell like hot cakes, the product strength of congenital and insufficient acquired blemish can't attract customer.
Come from data only say, gallop the greatest horse power has this 1.2T engine of T77 only 143Ps, the biggest torque is 204Nm only, taste the Great Wall, auspicious, strange luck with contest apparently, on photograph of product of steam, wide steam is compared, motivation joins the one section after rebuke, although Zhang face data is little,do not represent drive accuse to lose, but say to gallop only T77 this 1.2T engine, leave rising is true flesh, official test quickens achievement to need 11 seconds.
Gallop so to turn round, the fact that conceals motivation to lose, did " pull tank " sale stunt.
But the person that knows bit of physics common sense actually knows, pull tank direction of this kind of conduct propaganda does not have a bit meaning at all, basic system does not come out now the dominant position with strong momentum, what go all out after all is attrition force.
The force that even of embryo of carnal this mortal world can depend on oneself is pulled use tank, is the internal-combustion engine that has more than 100 horse power pulled is using tank a thing?
2015, holothurian sprain pulls Russia Hercules used the T-34 tank that hefts 26 tons, although did not gallop,T77 pulls 35 tons of tank that use self-prossessed big, but the can be ground tank that the family pulls this, pedrail attrition force more very at tire.
Besides the strength that family two-men draws get angry car also have, hercules single person procrastinates move heft tens of ton serious check also when long can see.
See here I want to ask, gallop do " pull tank " this sale, be to want to highlight power of him 1.2T engine to there is many really strong?
Still also be this 1.2T engine, product reliability and stability are actually bad, the small platoon that as one steam own research and development comes out measures engine, firm sense comes up to say this motor and did not hold machine experience, even if is the X40 equipment that rolls out the latest also is 1.6L engine.
Was chosen to be this last year so " 10 beautiful engine of domestic " 1.2T, put in for the first time go up in T77, from at present market public praise comes up say, performance is bad.
We collected market public praise, more problems were pointed to gallop T77 power system, visible dependability and stability stability are solved urgently.
Model: Gallop T77 230TID is automatic and luxurious.
Problem: Buy new car of 18 days, normal travel jumps suddenly gear-box, indication engine trouble, after speed is reduced, fierce step on the gas cannot be carried fast, such problem appears twice, cannot detect after carry out breakdown reason, occurrence problem of prevaricate feedback component.
Car advocate doubt: If go up in high speed next time,sail, appear again whether is this kind of problem the car destroys a person to die?
Model: Gallop T77 230TID is automatic and comfortable model.
Problem: 2000 kilometers when occurrence gear-box breakdown, tie car issue truly through detecting, need changes sensor, change considering car oneself problem whether can sensor still appear this kind of problem?
Car advocate doubt: New car, 2000 kilometers, who can accept this kind of breakdown?
Model: Gallop T77 230TID is automatic and luxurious.
Problem: Engine trouble calls the police the examination does not come out problem, new car has been maintained, how doesn't the examination come out to eliminate hidden danger of safety of drive a vehicle?
Gallop T77 ends to have more than 20000 only to the product of current and real pay, but the market is complained and many, some complains a website in, car advocate gallop of breakdown of T77 engine, gear-box complain not little, the problem pointed to this directly " 10 beautiful engine of Chinese " , besides beat of slack, abnormal knocking, tire wraps scuttle the question is more.
So sales volume is not much but complain not little gallop T77, proceed with of whether follow-up consumer when also need careful right-hand seat?
My begin place says no less than, the way that makes good product does not have drive, more one-way. Gallop the product quality that T77 has done not have cannot faster market of firmer base oneself upon, and the prime cause that does not have superior product quality, piece was in on factory infrastructure.
Gallop the plant equipment that T77 does not like to publicize his, the reason is equipment of one steam plant old old, craft standard is backward bring about, the 2nd factory of break ground build was in 2008 equipment is costly in those days, investment also does not pass 1.5 billion, equipment of product of punch workshop, general assembly workshop is relatively backward, basically produce B50 and B70, X80 to wait in those days relatively old old product.
Factory actual strength does not follow to go up, that is to say basic technology too won't tall, the enterprise also cannot be fault rate isolation outside the first door.
Can see on facilities of the layout from general assembly workshop, management, wholesome, base, production gallops the general assembly workshop of T77 not just the condition does not follow to go up the mainstream, more backward contest tastes one big chunk on equipment, use semi-automatic change producer style early had been washed out by the market, full automatic change equipment to be able to replace labor power greatly, but one steam because 2 factories are old old reason cannot reach mainstream level.
So is the general assembly workshop that contest tastes what kind of? Full automatic turning automation line is basic, not just reasonable and factory layout is full automatic change enclothe rate is higher, the dominant of mainstream machinery equipment such as KUKA, ABB, the factory of in an orderly way assures extremely high yield not just, and core quality also assures somewhat.
But very regretful, the history that 2 factories had had the one steam that was built 2008 11 years, equipment has been out of line, own brand sends force 2010 later, the factory is updated in the round 2014 later, invest the one steam of 1.5 billion 2 factories infrastructure is already special and backward, what need knows is at present new enlarge of car look forward to produces line investment to be about to achieve several yuan.
So equipment is obsolete, produce the plant with backward standard, how to make sure high yield character is measured?
The author has a word to say:
Gallop it is very difficult that T77 wants to achieve year of goal of 77 thousand this year, that is to say Xi Guohua wants to achieve year of sales volume goal of 150 thousand, the personage inside course of study thinks unlikely, gallop on one hand T77 oneself motivation weaker and product presence blemish, alleged and congenital insufficient and acquired blemish, go against in the market that thinks nowadays be issued to lower levels develops situation and go up to need to take out excellent product power, but very regretful gallop T77 decides a high price however the product force with powerful neither one.
Fail plus backward factory layout truckload bring excellent quality performance, problem frequency sends gallop T77, how to let Xi Guohua achieve the sales volume goal this year?