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Love is strange art at Zhou Simei dish of late cloth money signs up for first quarter, and Yu Meidong time in the evening 8:00 (Beijing time 17 days in the morning 8:00) held telephone meeting. Caustic of this quarterly net loss amounts to 1.8 billion yuan of RMB, after money newspaper is released, love is strange art dish hind drop greatly 6% .
Battalion restrains growth, deficit expands
Love is strange art total first quarter battalion closes for 6.99 billion RMB, grow 43% compared to the same period. Net loss caustic 1.822 billion yuan, the corresponding period was mixed last year on the quarter parts deficit 397 million mix 3.359 billion yuan, 2.455 billion yuan when anticipate under the market. first quarter via adjusting caustic of every net loss 2.52 yuan of RMBs, 3.22 yuan when anticipate under the market.
battalion restrains growth first quarter main source and member service revenue are concerned, this quarterly member service revenue 3.445 billion yuan of RMBs, grow 64% compared to the same period. Plus the driving expression of line of different and perpendicular business, other income amounts to 982.5 million yuan of RMBs, grow 143% compared to the same period.
Cost respect, operating costs grew 52% compared to the same period first quarter, because content cost raises,basically be, and after buying amusement of astronomical phenomena each other, the share of game business compensates charge and sale defray to increase, and increased investment of research and development. As a result of cost rise considerably, do business first quarter deficit 2.025 billion yuan of RMBs, business loss rate is 29% . The corresponding period was mixed for 1.1 billion yuan respectively 2018 22% .
Mention in money newspaper, predict total battalion of the 2nd quarter closes will be in 6.91 billion to 7.29 billion yuan of RMBs between, relatively the corresponding period grew 12% 2018 to 18% .
Member amount is about to defeat 100 million
Love of nearly a few quarters is strange art member service revenue increases ceaselessly, had replaced advertising Wu to become post of income and expenses of the biggest battalion. This quarterly member service revenue 3.445 billion yuan of RMBs, grow 64% compared to the same period, amount of member of this main profit from grows large-scaly. End on March 31, 2019, love is strange art membership number is achieved 96.8 million, grow 58% compared to the same period, among them 98.6% expend a member to pay.
CFO expresses, growth of member high speed mirrorred love to surprise art the welcome degree of the high quality content that rolls out continuously. Will continue 2019 dedicated at production high quality achieve formerly content and perfect the content zoology construction that is core with IP, expand to flow with diversification income, implementation can grow for a long time continuously.
Advertisement income glides, game is strong help strength
Love is strange art first quarter advertisement income 2.119 billion yuan, with photograph of the corresponding period was compared 2018 glide somewhat. CFO expresses a battalion of quarterly occurrence advertisement to receive expression not beautiful, because there was a very high cardinal number last year,be. As a result of the influence of macroscopical economy environment, online advertisement restores rate under anticipate, and this kind of condition may very long period of time, so future can close to advertisement battalion support cautious attitude.
In addition, other first quarter income is 982.5 million yuan of RMBs, grow compared to the same period amount to 143% , this grows very old rate to get of game business drive, after buying amusement of astronomical phenomena each other especially, rolled out many successful game. surprise by love first quarter art of research and development " mad primitive " the hand swims, the line on IOS version published a sheet of malic game a list of names posted up namely that day, the odd-numbered days that install eminent adds an user newly to break through 500 thousand. On overseas market, love is strange art issue " naval battle acts " register an user to already reached 14.79 million person, outside residing the sea firmly all the time, the hand swims odd Top 30 of income a list of names posted up.
Epilogue
Love is strange art still lie continuously deficit condition, but deficit relatively on the quarter has closed somewhat narrow. Current, love is strange art the commercial pattern that trying diversity, enlarge zoology layout and income source. Still increasing ceaselessly at the same time start content construction formerly, may make reside the content copyright cost that does not issue high to be reduced somewhat all the time. But whether can have crossed gain as soon as possible this doorsill, love is strange art still facing a lot of challenge.
